Event Manager in Watford

About us:

Mitsubishi Electric is a global innovator in energy, automation and building technologies. From air conditioning and lifts to robotics and power systems that power homes and businesses across the UK. With 150,000 employees worldwide and 850 in the UK, we’re creating “Changes for the Better.” Join us to make a real impact for a smarter, sustainable future.

Want to know more about the company? Take a look here: MITSUBISHI ELECTRIC UNITED KINGDOM

Role summary:

The Events Manager is responsible for designing, delivering and continuously improving a strategic programme of customer-focused events that support revenue growth, customer retention and increased customer lifetime value. Working closely with the Customer Loyalty Manager, Growth & Acquisition Team, Sales, Marketing and external partners, the role ensures events are commercially effective, professionally delivered and measurably impactful. The Events Manager leads the end-to-end planning and execution of events, manages budgets and suppliers, and coaches the Events Coordinator to ensure consistent excellence across the events portfolio.

Skills/Responsibilities:

• Plan and deliver an annual, integrated programme of customer events aligned to: Growth customers (to increase share of wallet and upsell opportunities) and Retention customers (to strengthen loyalty and long-term engagement).
• Partner with Sales Leadership, Growth and Loyalty teams to align events with account plans, regional targets and pipeline priorities.
• Ensure all events reinforce the brand, technical authority and customer value proposition.
• Set and maintain best‑practice standards for event briefs, itineraries and operational planning.
• Oversee risk management, compliance and contingency planning.
• Manage the events budget, ensuring spend is controlled and delivers maximum value.
• Track costs accurately and forecast future spend against the annual plan.
• Deliver year‑on‑year improvements in cost efficiency and value per attendee.
• Define success metrics for each event (e.g. attendance, engagement, pipeline influenced, satisfaction scores, retention indicators).
• Deliver post-event analysis and reporting to the Customer Loyalty Manager and senior stakeholders.
• Use insights and data to continuously improve future events.
• Negotiate long‑term agreements and preferred supplier arrangements.
• Lead sourcing, selection and ongoing performance management of suppliers.
• Regularly review supplier performance to ensure quality, innovation and value.
• Direct line management and development of the Events Coordinator.
• Set objectives, manage performance and create development plans.
• Build a resilient, scalable events capability.
• Lead and manage the internal Events Committee.
• Chair meetings, set agendas and ensure actions are tracked and delivered.
• Balance diverse stakeholder inputs while maintaining strategic alignment and focus.

Experience:

• 3+ years proven experience managing strategic, multi‑channel B2B events programmes with demonstrable commercial outcomes.
• Proven experience linking events to sales pipeline, account growth and customer lifetime value
• Strong experience managing six‑figure+ event budgets and demonstrating ROI
• Established experience in line management, coaching and performance development
• Advanced stakeholder management, including Sales Leaders and senior business stakeholders
• Strong commercial mindset, able to prioritise activity based on revenue opportunity and customer value
• Excellent analytical skills, including event attribution and performance reporting
• Confident leadership style with the ability to influence without authority
• Strong negotiation skills with suppliers and partners
• Degree or professional qualification in Marketing, Events Management, Business or related discipline (desirable)
• Relevant events or project management qualification (desirable)

In return for your commitment, we will offer you some fantastic benefits:

• Generous annual leave allowance - 25 days per year, plus bank holidays increasing by one day with each year of service until 27 days per year.
• Flexible Working - we offer a range of flexible working options that include working from home or hybrid working.
• Pension.
• Life Assurance.
• Group Income Protection Scheme.
• Private Medical, Dental Insurance and a Cash Plan Scheme - Single cover funded by Mitsubishi.
• Access to Mitsubishi’s very own discount platform.
• Colleague Referral Scheme.
• Holiday Buy.
• Long Service Awards.
• Cycle to Work Scheme.
• Sports & Social Club (Recent events such as theatre trips, Ascot, Paintball, The Darts)
• Employee Assistance Programme including additional services Eldercare & Best Doctors.

Equality and Diversity

As the business environment around Mitsubishi Electric Group is rapidly changing, providing a workplace where employees can work to their full potential regardless of gender or age is essential to business development. Based on this, Mitsubishi Electric promotes employee diversity through the following measures.