Area Sales Manager – Stoves and Fireplaces
Area Sales Manager – Stoves and Fireplaces

Area Sales Manager – Stoves and Fireplaces

Full-Time 36000 - 60000 Β£ / year (est.) No home office possible
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At a Glance

  • Tasks: Manage and grow sales for wood burning stoves across the South, focusing on retail showrooms.
  • Company: Join a friendly, established company with over 30 years in the domestic heating market.
  • Benefits: Enjoy a fully expensed hybrid car and a comprehensive benefits package.
  • Why this job: Great opportunity for growth in a booming market with a supportive team culture.
  • Qualifications: Field sales experience in retail showrooms is essential; technical sales background is a plus.
  • Other info: Initial month focused on product training with the Sales Director.

The predicted salary is between 36000 - 60000 Β£ per year.

Job reference Number: 901407-9451-25100

Industry Sector: Wood Burning Stoves, Limestone Fireplaces, Domestic Solid Fuel, Secondary Heating, Fireplace Retail Showrooms, Plumbing & Heating Merchants and Electrical Wholesalers

Area to be covered: South – (South of a line from Gloucester to Kings Lynn)

Remuneration: Β£45,000 + Β£12,000-Β£15,000 Commission

Benefits: Fully expensed Hybrid Car + full benefits package

The role of the Area Sales Manager – Wood Burning Stoves will involve:

  • Field sales position selling our clients manufactured range of domestic solid fuel stove ranges
  • Selling into an established network of retail fireplace specialist showrooms
  • Initially responsible for circa 130 retail showroom accounts with a turnover of approx. Β£1.8m
  • 80-90% account management/ account development role, huge opportunity for growth as the South East and South West have the highest concentration of wood burners in the UK (North West region has a turnover of Β£3m)
  • 10-20% of your time weeding out poor performing accounts and replacing these with new independent retailers
  • Fireplace retailers vary in size from Β£20,000 to Β£250,000 turnover
  • Working in conjunction with a field sales person promoting our clients range of gas and electric fires
  • Promoting products and obtaining display space
  • Developing relationship with independent retail managers/ owners
  • 1st month will be heavily product training centric (conducted by Stoves sales Director)

The ideal applicant will be an Area Sales Manager – Wood Burning Stoves with:

  • Must have field sales experience within the independent retail showroom market
  • Experience selling into installers and trade shops may be beneficial for future business development
  • Ideally sold associated products to stoves or fireplace, heating products etc.
  • Technical sales capability (may consider KBB product sales backgrounds with strong technical capability and strong customer base experience)
  • Team player, self-motivated comfortable with lone working and occasional overnight stays
  • Knowledge of different sales techniques and pipeline management
  • β€œRoll sleeves up” mentality

The Company:

  • Est. 30 Years+
  • Β£15m turnover+
  • One of the largest and friendliest companies operating in the domestic secondary heating and fireplace market
  • 50+ employees

Mitchell Maguire is a specialist Construction Field Sales Recruitment Consultancy, dealing exclusively with Construction Field Sales Jobs, Construction field sales vacancies and Specification field sales positions within: Wood Burning Stoves, Limestone Fireplaces, Domestic Solid Fuel, Secondary Heating, Fireplace Retail Showrooms, Plumbing & Heating Merchants and Electrical Wholesalers.

Area Sales Manager – Stoves and Fireplaces employer: Mitchell Maguire

Mitchell Maguire is an exceptional employer, offering a dynamic work culture that prioritises employee growth and development within the thriving wood burning stoves sector. With a competitive remuneration package, including a fully expensed hybrid car and generous commission structure, employees benefit from working in a supportive environment that values teamwork and innovation. Located in the South, where the demand for wood burners is at its peak, this role presents unique opportunities to build lasting relationships with independent retailers while contributing to a company with over 30 years of industry experience.
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Contact Detail:

Mitchell Maguire Recruiting Team

StudySmarter Expert Advice 🀫

We think this is how you could land Area Sales Manager – Stoves and Fireplaces

✨Tip Number 1

Familiarise yourself with the wood burning stove market and the specific products our client offers. Understanding the unique selling points of these products will help you engage effectively with potential customers and demonstrate your expertise during interviews.

✨Tip Number 2

Network with professionals in the fireplace retail industry. Attend trade shows or local events to meet showroom owners and installers. Building these connections can provide valuable insights and potentially lead to referrals that could strengthen your application.

✨Tip Number 3

Prepare to discuss your previous sales experiences in detail, particularly focusing on account management and development. Be ready to share specific examples of how you've successfully grown accounts or replaced underperforming ones, as this is a key aspect of the role.

✨Tip Number 4

Showcase your technical knowledge related to heating products and sales techniques. Being able to articulate your understanding of different sales strategies and pipeline management will demonstrate your capability to thrive in this position.

We think you need these skills to ace Area Sales Manager – Stoves and Fireplaces

Field Sales Experience
Account Management
Relationship Building
Technical Sales Capability
Knowledge of Sales Techniques
Pipeline Management
Self-Motivation
Team Collaboration
Product Knowledge in Heating and Fireplaces
Adaptability to Market Changes
Customer Service Orientation
Negotiation Skills
Problem-Solving Skills
Time Management
Ability to Work Independently

Some tips for your application 🫑

Tailor Your CV: Make sure your CV highlights relevant field sales experience, particularly in the independent retail showroom market. Emphasise any experience with wood burning stoves or associated products to demonstrate your suitability for the role.

Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the position and the company. Mention specific achievements in sales and how they relate to the responsibilities of the Area Sales Manager role. Show that you understand the market and the potential for growth in the South East and South West.

Highlight Technical Sales Skills: If you have technical sales experience, especially with heating products or similar, make sure to highlight this in both your CV and cover letter. This will show that you possess the necessary knowledge to succeed in this role.

Showcase Your Team Player Attitude: Mention instances where you've successfully collaborated with others or worked independently. The company values a 'roll sleeves up' mentality, so provide examples that illustrate your self-motivation and ability to work alone when needed.

How to prepare for a job interview at Mitchell Maguire

✨Know Your Products Inside Out

As an Area Sales Manager for Wood Burning Stoves, it's crucial to have a deep understanding of the products you'll be selling. Familiarise yourself with the technical specifications, benefits, and unique selling points of the stoves and fireplaces. This knowledge will help you answer questions confidently and demonstrate your expertise during the interview.

✨Showcase Your Sales Experience

Highlight your previous field sales experience, especially within the independent retail showroom market. Be prepared to discuss specific examples of how you've successfully managed accounts, developed relationships, and achieved sales targets. This will show that you have the relevant experience needed for the role.

✨Demonstrate Your Relationship-Building Skills

Since the role involves developing relationships with independent retail managers and owners, be ready to share examples of how you've built and maintained strong professional relationships in the past. Discuss your approach to account management and how you handle challenges with clients.

✨Prepare Questions for the Interviewer

Interviews are a two-way street, so prepare thoughtful questions to ask the interviewer. Inquire about the company's growth plans, the support provided for new hires, or the team dynamics. This shows your genuine interest in the role and helps you assess if the company is the right fit for you.

Area Sales Manager – Stoves and Fireplaces
Mitchell Maguire
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  • Area Sales Manager – Stoves and Fireplaces

    Full-Time
    36000 - 60000 Β£ / year (est.)

    Application deadline: 2027-04-24

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    Mitchell Maguire

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