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- Tasks: Lead marketing channels, create engaging content, and drive brand awareness.
- Company: Dynamic company focused on social value and sustainability.
- Benefits: Competitive salary, creative environment, and opportunities for professional growth.
- Other info: Join a team that values innovation and collaboration in a fast-paced market.
- Why this job: Blend creativity and strategy to make a real impact in a meaningful role.
- Qualifications: Experience in B2B marketing, content creation, and event planning.
The predicted salary is between 40000 - 50000 £ per year.
The Marketing Manager role brings our story to life and helps raise our profile within a complex, evolving market. You'll take the lead on our marketing channels and activity, building momentum behind our brand, strengthening our reputation, and driving the awareness we need to grow. You’ll work closely with our partners to create content that clearly communicates the value we deliver to our customers. You’ll support and champion social value and sustainability initiatives that reflect what we stand for. It’s an exciting role for someone who loves blending creativity and strategy to grow a brand and engage customers in meaningful ways.
Your main responsibilities will be:
- Lead our social and website channels to build visibility, strengthen our brand, and communicate our offering in a way that resonates with potential customers.
- Create and manage marketing activity that supports the launch of new features or products, as well as customer stories and thought leadership.
- Work with our suppliers to produce high‑quality content, collateral, and digital assets that support our events, campaigns, and wider marketing activity.
- Produce high‑quality content, including case studies and news articles, that showcase our impact and strengthen our brand.
- Monitor on marketing performance to inform decision‑making and prioritisation.
- Lead initiatives that enhance our social value, sustainability, and wellbeing impact as part of our brand identity.
- Support the planning and delivery of events, including our annual showcase, to engage customers, prospects, and partners.
- Ensure our in‑product experience reflects the same standards and clarity as our external brand, working with Product teams to align UI with our identity.
- Maintain and evolve our library of marketing materials, templates, and brand guidelines.
- Work with the Product teams to ensure marketing activity aligns with customer needs and market opportunities.
- Identify opportunities to improve our marketing processes, tools, and ways of working.
As a minimum, you will need to have:
- Experience growing a brand in a specialist B2B sector with long sales cycles and a small set of influential buyers.
- Proven ability to create high‑quality content across digital channels (especially social and web channels), including case studies, collateral, and marketing assets.
- Hands‑on experience planning and delivering events that engage customers, prospects, and partners and support business development activity.
- A track record of working with suppliers to deliver on‑brand content and assets that enhance both marketing and product experience.
- Confidence working with cross‑functional teams to surface strong narratives and amplify them across our core marketing channels.
- Experience engaging with social value, sustainability, or wellbeing initiatives to build brand, reputation, and customer engagement.
- Preferably good knowledge of the rail industry and the ecosystem of operators, suppliers, and stakeholders that shape the market.
Marketing Manager employer: Mistral Data Limited
Contact Detail:
Mistral Data Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. The more connections you make, the better your chances of landing that Marketing Manager role.
✨Tip Number 2
Show off your creativity! When you get the chance to chat with potential employers, bring examples of your past work. Whether it’s a killer campaign or engaging content, let them see how you can bring our story to life and strengthen our brand.
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out to companies you admire, like us at StudySmarter, and express your interest. Sometimes, the best opportunities come from a simple conversation rather than a formal application.
✨Tip Number 4
Stay updated on industry trends! Knowing what’s hot in marketing, especially around social value and sustainability, will give you an edge. Share your insights during interviews to show you’re not just a candidate, but a thought leader ready to drive awareness and growth.
We think you need these skills to ace Marketing Manager
Some tips for your application 🫡
Show Your Passion for Marketing: When you’re writing your application, let your enthusiasm for marketing shine through! We want to see how you can bring our story to life and engage customers in meaningful ways. Share examples of your past experiences that highlight your creativity and strategic thinking.
Tailor Your Content: Make sure to customise your application to reflect the specific requirements of the Marketing Manager role. We’re looking for someone who understands the B2B landscape and can create high-quality content. So, highlight your relevant experience and skills that align with what we’re after!
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so avoid jargon and fluff. Use bullet points where necessary to make it easy for us to see your key achievements and how they relate to the role.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at StudySmarter!
How to prepare for a job interview at Mistral Data Limited
✨Know Your Brand Inside Out
Before the interview, dive deep into the company's mission, values, and recent marketing campaigns. Understanding how they position themselves in the market will help you articulate how your experience aligns with their goals.
✨Showcase Your Creative Strategy
Prepare examples of past marketing initiatives where you blended creativity with strategy. Be ready to discuss how these efforts drove brand awareness and customer engagement, especially in a B2B context.
✨Highlight Your Content Creation Skills
Bring along samples of high-quality content you've created, such as case studies or digital assets. Discuss the impact these had on previous brands, focusing on how they resonated with target audiences.
✨Demonstrate Your Collaborative Spirit
Since the role involves working with cross-functional teams, be prepared to share experiences where you successfully collaborated with others. Highlight how you’ve worked with suppliers or product teams to enhance marketing efforts and align messaging.