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- Tasks: Lead digital marketing strategies to raise awareness and engage audiences for a meaningful cause.
- Company: Join Missing People, a caring charity making a real difference in the UK.
- Benefits: Enjoy competitive salary, generous holidays, flexible working, and personal development opportunities.
- Other info: Collaborate with top agencies and work in a supportive environment focused on growth.
- Why this job: Make an impact by helping those affected by missing persons while developing your marketing skills.
- Qualifications: Experience in digital marketing, content creation, and managing campaigns across various platforms.
The predicted salary is between 36500 - 38500 £ per year.
Full time. Permanent
Salary £36,500 - £38,500 per annum
Location: Hybrid - Our offices are based in London, and there is a high degree of flexibility.
About the role
As a Digital Marketing Manager you will play a key role in leading our digital marketing communications activity to develop integrated marketing strategies that align with the organisations strategic goals, grow brand awareness and create engaging audience-led content across all channels. You will have a huge impact on missing people and their loved ones, creating awareness of our multiple services for children, young people, adults and their families. Your strategy will bring a growing number of people to engage with the cause, and develop our websites as a one stop shop for information, support and giving. We have a wide range of audiences for our digital marketing including missing people, professionals, supporters and families. A strong focus of the role is on promoting our services and funded projects with a clear, powerful marketing campaign using paid advertising. You will use your experience running digital campaigns, managing websites, creating engaging content and delivering analytical reports to support teams across the charity with their communications and marketing needs.
About you
- Managing and leading digital growth, such as retention and acquisition, working across a range of digital disciplines e.g. web, mobile, social media, email campaigns, SEO, Paid Ads
- Technical management of websites, SEO and content programmes
- Developing marketing strategies, plans and budgets
- Developing effective customer journeys and optimisation of key marketing channels to increase conversion and improve customer experience
- Managing social media channels (Facebook, Twitter, Instagram, LinkedIn, YouTube) and developing engaging content
- Ability to develop and drive forward new projects and initiatives, taking the lead and/or working collaboratively with colleagues and other stakeholders
- Exceptional content creation skills, with ability to create and tailor content to different audiences and platforms with an understanding of optimising content
- Excellent analytical skills to allow test and learn approach and ability to interpret and apply analytics and audience insight
- Legal right to work in the UK
What you will get in return
You will have the opportunity to collaborate with outstanding external agencies on innovative digital campaigns, normally only available to the biggest brands, giving you exposure to high quality and exciting creative thinking to help you develop your expertise. Missing People is a friendly and supportive place to work; it’s a welcoming, caring organisation which really makes a difference to people affected by the issue of missing throughout the UK. We offer generous paid holidays, a range of enhanced family friendly benefits and are happy to talk about flexible working in most roles. You will find plenty of scope for further personal development including: getting involved in cross-charity projects; leadership development or volunteer supervision; training; e-learning; and hearing about the latest topics from some of our amazing partners. Working for Missing People means living our values. It’s a place where people are encouraged to let fly so you can make things happen. We know you’re more than just a job title, and be human is an important value here.
About Missing People
Somebody goes missing in the UK every 90 seconds. Missing People exists to ease the heartache experienced by those missing someone, and to help people who are away from home find their way back to safety. Our vision is for every missing child, adult and family left behind to find help, hope and a safe way to reconnect. We are a non-judgemental, highly skilled team of staff and volunteers working for everyone who needs us. We provide free, confidential support, help and advice by phone, email, text and live chat. We coordinate a UK-wide network of people, businesses and media to join the search for the estimated 170,000 people who go missing each year. Missing People aims to put people with lived experience at the heart of our work, amplifying their voices to achieve change.
Find out more and apply
If you want to be a lifeline when someone goes missing, click apply to read the full job description. You will find attached a detailed job description and person specification, and a letter to applicants from the line manager. To apply, please ensure you include your CV and a brief covering letter explaining how you would be a good fit for this role. We look forward to receiving your application.
Closing date: 23:59 19th May 2026. We reserve the right to close this vacancy early if we receive sufficient interest, so we encourage you to apply as soon as possible.
Interviews: 26th or 27th May 2026
Digital Marketing Manager in City of London employer: Missing People
Contact Detail:
Missing People Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager in City of London
✨Tip Number 1
Get your networking game on! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have a lead on that perfect Digital Marketing Manager role!
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your digital marketing campaigns, content creation, and analytical reports. This is your chance to demonstrate how you can grow brand awareness and engage audiences.
✨Tip Number 3
Prepare for interviews like a pro! Research the organisation, understand their mission, and think about how your experience aligns with their goals. Be ready to discuss how you can develop integrated marketing strategies that make a real impact.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our friendly and supportive team at Missing People.
We think you need these skills to ace Digital Marketing Manager in City of London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Digital Marketing Manager role. Highlight your experience in digital growth, content creation, and managing campaigns. We want to see how your skills align with our mission!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Explain why you’re passionate about our cause and how your background makes you the perfect fit for this role. Let us know how you can help Missing People make a difference.
Showcase Your Analytical Skills: We love data-driven decision-making! In your application, mention specific examples of how you've used analytics to improve campaigns or customer journeys. This will show us you can bring valuable insights to our team.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you have all the necessary information at your fingertips. We can’t wait to hear from you!
How to prepare for a job interview at Missing People
✨Know Your Digital Marketing Inside Out
Make sure you brush up on the latest trends in digital marketing, especially around SEO, social media, and paid advertising. Be ready to discuss specific campaigns you've managed and the results they achieved. This shows your expertise and passion for the field.
✨Tailor Your Content Strategy
Since the role focuses on creating engaging content for diverse audiences, prepare examples of how you've tailored content for different platforms. Highlight your understanding of audience insights and how you've used analytics to optimise campaigns.
✨Showcase Your Leadership Skills
This position requires leading projects and collaborating with teams. Be prepared to share experiences where you've taken the lead on a project or worked effectively with others. Emphasise your ability to drive initiatives forward and adapt to challenges.
✨Demonstrate Your Analytical Mindset
The role involves interpreting data to improve marketing strategies. Bring examples of how you've used analytics to inform decisions and enhance customer journeys. Showing that you can think critically about data will set you apart from other candidates.