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For Companies At a Glance
- Tasks: Lead product marketing strategy and drive go-to-market execution in a fast-paced FinTech environment.
- Company: Join a rapidly scaling, market-leading FinTech consultancy that values innovation and growth.
- Benefits: Enjoy a dynamic work culture with opportunities for professional development and collaboration.
- Why this job: Shape global product perception and make a real impact in a thriving industry.
- Qualifications: 7+ years in B2B product marketing, ideally with SaaS experience in high-growth startups.
- Other info: Located in London; apply now to be part of an exciting journey!
The predicted salary is between 43200 - 72000 £ per year.
Miryco Consultants is working with a market leading FinTech who are scaling rapidly and looking for an experienced Product Marketing Director. This is a builder role. You’ll define the market narrative, own the go-to-market machine, and shape how their product is perceived and adopted globally.
Responsibilities:
- Strategy ownership: develop and own the product marketing strategy
- Drive go-to-market execution
- Working directly with Sales, Product and Customer Success teams
- Enable sales and growth by creating high-converting sales enablement materials
Experience:
- 7+ years in B2B product marketing, with at least 5 years in SaaS
- Experience in an early-stage or high-growth startup ideal
- Proven track record of independently building and executing full-stack product marketing function from scratch
Location: London
Please note, should you not be contacted within five working days of submitting your application, then unfortunately you have not been shortlisted for this position. We will, however, be in touch should there be any other opportunities of potential interest suiting to your skills.
For similar opportunities, follow Miryco Consultants on LinkedIn.
Product Marketing Director - Leading FinTech Consultancy employer: Miryco Consultants Ltd
Contact Detail:
Miryco Consultants Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Director - Leading FinTech Consultancy
✨Tip Number 1
Network with professionals in the FinTech space, especially those who have experience in product marketing. Attend industry events or webinars to connect with potential colleagues and learn about the latest trends.
✨Tip Number 2
Showcase your understanding of the SaaS landscape by discussing relevant case studies or examples during interviews. This will demonstrate your expertise and ability to drive go-to-market strategies effectively.
✨Tip Number 3
Prepare to discuss how you would approach building a product marketing function from scratch. Highlight your previous experiences where you've successfully executed similar strategies in high-growth environments.
✨Tip Number 4
Familiarise yourself with the company's products and their market positioning. Being able to articulate how you would enhance their narrative and adoption will set you apart from other candidates.
We think you need these skills to ace Product Marketing Director - Leading FinTech Consultancy
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in B2B product marketing, especially in SaaS and high-growth startups. Use specific examples that demonstrate your ability to build and execute product marketing strategies.
Craft a Compelling Cover Letter: Write a cover letter that outlines your passion for the FinTech industry and your vision for the role. Discuss how your previous experiences align with the responsibilities of defining market narratives and driving go-to-market execution.
Showcase Your Achievements: In your application, include quantifiable achievements from your past roles. For instance, mention any successful campaigns you led or metrics that improved due to your marketing strategies, as this will demonstrate your impact.
Research the Company: Familiarise yourself with Miryco Consultants and their client’s market position. Understanding their products and target audience will help you tailor your application and show that you are genuinely interested in the role.
How to prepare for a job interview at Miryco Consultants Ltd
✨Showcase Your Strategic Thinking
As a Product Marketing Director, you'll need to demonstrate your ability to develop and own a product marketing strategy. Be prepared to discuss specific examples of strategies you've implemented in the past, particularly in B2B or SaaS environments.
✨Highlight Your Go-to-Market Experience
This role requires a strong focus on go-to-market execution. Share your experiences where you successfully launched products and how you collaborated with sales, product, and customer success teams to drive adoption.
✨Prepare for Questions on Sales Enablement
Creating high-converting sales enablement materials is key in this position. Think about the types of materials you've created before and be ready to explain how they contributed to sales growth and customer engagement.
✨Demonstrate Your Adaptability
Given that this is a builder role in a rapidly scaling FinTech, it's important to show your adaptability. Prepare to discuss how you've thrived in early-stage or high-growth startups and how you can bring that experience to the table.
