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For Companies At a Glance
- Tasks: Lead go-to-market strategies for Engineering, Product, and Design teams.
- Company: Dynamic software company in the UK with a focus on innovation.
- Benefits: Competitive equity packages, health insurance, and learning opportunities.
- Why this job: Shape product marketing strategies and drive impact in a tech-savvy environment.
- Qualifications: 6+ years in B2B product marketing and knowledge of product development workflows.
- Other info: Join a forward-thinking team committed to professional growth.
The predicted salary is between 36000 - 60000 £ per year.
A dynamic software company in the UK is looking for an experienced Product Marketer to lead its go-to-market strategy targeting Engineering, Product, and Design teams. The ideal candidate will possess at least 6 years in B2B product marketing along with an understanding of product development workflows and technical buyers.
This full-time role includes competitive equity packages, health insurance, and a commitment to learning and development.
Director of Product Marketing — GTM for Engineering employer: Miro
Contact Detail:
Miro Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Director of Product Marketing — GTM for Engineering
✨Tip Number 1
Network like a pro! Reach out to your connections in the engineering and product marketing space. Attend industry events or webinars to meet potential employers and get your name out there.
✨Tip Number 2
Showcase your expertise! Create a portfolio that highlights your successful go-to-market strategies and campaigns. This will give you an edge when discussing your experience with hiring managers.
✨Tip Number 3
Prepare for interviews by researching the company’s products and their target audience. Tailor your responses to demonstrate how your background aligns with their needs, especially in engineering and product development.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities that might just be the perfect fit for you. Plus, it shows you’re genuinely interested in joining our team.
We think you need these skills to ace Director of Product Marketing — GTM for Engineering
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Director of Product Marketing. Highlight your B2B product marketing experience and any relevant achievements that showcase your understanding of engineering, product, and design teams.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about product marketing and how your skills align with our go-to-market strategy. Be specific about your experience with technical buyers and product development workflows.
Showcase Your Results: When detailing your past roles, focus on the impact you've made. Use metrics and examples to illustrate how you've successfully led marketing strategies or campaigns in the past. We love seeing numbers that back up your claims!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it’s super easy!
How to prepare for a job interview at Miro
✨Know Your Product Inside Out
Before the interview, make sure you thoroughly understand the company's products and how they fit into the engineering, product, and design workflows. This will help you articulate your vision for the go-to-market strategy and demonstrate your expertise in B2B product marketing.
✨Showcase Your Experience with Technical Buyers
Prepare specific examples from your past roles where you've successfully engaged with technical buyers. Highlight your understanding of their needs and how your marketing strategies addressed those challenges. This will show that you can effectively communicate with the target audience.
✨Discuss Collaboration with Cross-Functional Teams
Since this role involves working closely with engineering and product teams, be ready to discuss how you've collaborated with cross-functional teams in the past. Share stories that illustrate your ability to bridge gaps between marketing and product development.
✨Emphasise Your Commitment to Learning
Given the company's focus on learning and development, express your enthusiasm for continuous improvement. Mention any recent courses or certifications you've completed that are relevant to product marketing, as this shows you're proactive about staying current in the field.
