At a Glance
- Tasks: Lead product marketing strategies and collaborate on innovative eCommerce solutions.
- Company: Join Mirakl, a leader in eCommerce software solutions trusted by top brands.
- Benefits: Competitive salary, growth opportunities, and a dynamic work environment.
- Other info: Embrace diversity and continuous learning in a hyper-growth company.
- Why this job: Make an impact in the fast-paced world of eCommerce and AI technology.
- Qualifications: 10+ years in product marketing, preferably in software and eCommerce.
The predicted salary is between 43200 - 72000 £ per year.
About Mirakl: Mirakl is the leading provider of eCommerce software solutions. Mirakl's suite of solutions provides enterprises with a transformative way to drive significant growth and efficiency in their online business. Since 2012, Mirakl has been pioneering the platform economy, empowering retail and B2B enterprises with the most advanced, secure and scalable technology to digitize and expand product assortment through marketplace and dropship, improve efficiency in supplier catalog management and payments, personalize shopping experiences, and boost profits through retail media.
Your Impact: Mirakl is looking for a creative, talented, and dynamic Product Marketing expert with a passion for positioning, messaging and launching market-defining technologies to help Mirakl accelerate its leadership in the dropship and catalog management solution space. The person in this role is going to be responsible for our Catalog Platform product, one of our latest additions, and will work in close collaboration with our Product and Business teams to define our positioning and messaging, and with Marketing to find innovative ways of generating demand for this product. This is an exciting space that is at the center of eCommerce AI applications, and the Product Marketer in this role is going to be expected to keep up with trends, research customer needs, refine positioning and product categorization to always be relevant in the market.
What You Will Do:
- Product Strategy Development: Collaborate closely with Product Management to gain a deep understanding of the product, aligning its capabilities with market requirements. Support the Product Management team in defining and prioritizing the product roadmap.
- Market Analysis and Positioning: Continuously analyze market trends, customer insights, and Mirakl deals to refine and enhance product positioning. Keep in touch with key analysts in our space by briefing them on our product suite’s capabilities and evolution.
- Content and Messaging: Craft compelling narratives and marketing materials that highlight the unique value propositions of Mirakl’s solutions, such as blog articles, customer stories and more.
- Product Launch Leadership: Spearhead the launch strategy, planning and execution of new products and features within scope, and ensure alignment across global markets.
- Sales Enablement: Equip the sales and customer success teams with the tools and knowledge necessary to effectively sell and support our products, including pitch decks, competitive battlecards, and more.
- Cross-Functional Collaboration: Lead and collaborate with cross-departmental teams to drive product awareness and adoption, fostering an environment of teamwork and shared goals.
What Mirakl is Looking For:
- Educational Background: Bachelor's Degree required; MBA or Master’s degree is preferred.
- Professional Experience: At least 10 years of professional experience with a minimum of 5 years in Product Marketing within the Software space.
- Industry Acumen: Robust understanding of eCommerce software and experience managing product launches and go-to-market strategies.
- Communication Skills: Exceptional written and verbal communication abilities, with the skill to simplify complex technical concepts for diverse audiences and via different channels (decks, emails, live presentations,...).
- Leadership and Influence: Strong leadership capabilities with the ability to drive strategy and influence cross-functional teams.
- Cultural and Market Insight: Experience working with diverse teams across multiple geographies, understanding various cultural dynamics and market conditions.
Desired Qualifications:
- Experience in eCommerce environments with a deep understanding of cloud-based technologies.
- Proven track record of contributing to significant business growth through effective product marketing.
- Experience engaging with industry analysts and influencers is advantageous.
We welcome collaborators with their diverse perspectives and experiences to power us forward. These often far exceed conventional job requirements and help us create a culture of continuous learning. If you’re ready to join a hyper-growth company at the heart of digital transformation for the world’s most forward-thinking organizations, we strongly encourage you to apply to any of our roles, even if you think you’re not an exact match.
Senior Product Marketing Manager employer: Mirakl
Mirakl is an exceptional employer that fosters a dynamic and inclusive work culture, where employees are encouraged to collaborate and innovate. Located in the vibrant city of London, team members benefit from ample opportunities for professional growth and development, alongside a supportive network of passionate colleagues. With a commitment to diversity and a focus on impactful results, Mirakl empowers its employees to thrive in the fast-paced world of marketplace innovation.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Product Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities you might not find on job boards.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Knowing Mirakl's offerings inside out will help you stand out and show your passion for their mission.
✨Tip Number 3
Practice your pitch! Be ready to explain how your skills align with the role of Senior Product Marketing Manager. Highlight your experience in product launches and market analysis.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining the team.
We think you need these skills to ace Senior Product Marketing Manager
Some tips for your application 🫡
Tailor Your CV:Make sure your CV reflects the skills and experiences that align with the Senior Product Marketing Manager role. Highlight your product marketing experience, especially in eCommerce, and don’t forget to showcase any successful product launches you've led!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about product marketing and how your background makes you a perfect fit for Mirakl. Be sure to mention specific examples of how you've driven growth in previous roles.
Showcase Your Communication Skills:Since this role requires exceptional written communication, make sure your application materials are clear, concise, and free of errors. Use straightforward language to convey complex ideas, just like you would when crafting marketing materials.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining our team at Mirakl!
How to prepare for a job interview at Mirakl
✨Know Your Product Inside Out
Before the interview, dive deep into Mirakl's Catalog Platform and other offerings. Understand their features, benefits, and how they stand out in the eCommerce software landscape. This knowledge will help you articulate your insights and demonstrate your passion for the role.
✨Showcase Your Market Analysis Skills
Prepare to discuss recent market trends and customer insights relevant to product marketing in eCommerce. Bring examples of how you've previously refined product positioning based on market analysis. This will show that you can contribute to Mirakl's growth strategy effectively.
✨Craft Compelling Narratives
Think about how you would create engaging content and messaging for Mirakl’s solutions. Be ready to share ideas for blog articles or customer stories that highlight unique value propositions. This will showcase your creativity and understanding of effective communication.
✨Emphasise Cross-Functional Collaboration
Mirakl values teamwork, so be prepared to discuss your experience working with diverse teams. Share specific examples of how you've led cross-departmental initiatives or collaborated with sales and customer success teams to drive product awareness and adoption.
