At a Glance
- Tasks: Create engaging social media content and build a vibrant community for Mintago.
- Company: Join Mintago, a disruptor in financial wellbeing, fostering small business growth.
- Benefits: Enjoy hybrid work, competitive salary, unlimited leave, and a budget for personal development.
- Other info: Fast-paced startup environment with opportunities for innovation and growth.
- Why this job: Be the face of a brand that makes financial health cool and relatable.
- Qualifications: 3+ years in social media, strong on camera, and creative with content.
The predicted salary is between 40500 - 49500 £ per year.
Location: London
Status: Hybrid - Office 2 days a week
Salary: £42,000 - £48,000
We're building a world where small businesses thrive by helping their people prosper. Mintago is disrupting the financial wellbeing space, making money health as instinctive as physical and mental health. We're on a mission to get an entire generation smart about their money, and to give employers the tools to back their people properly.
You’ll work hand-in-hand with our marketing team to bring that strategy to life - creating, editing, publishing, and community-building that keeps Mintago at the centre of the conversation. You are the type of person who sees a LinkedIn post and thinks "yuck...I could make this 10x more engaging". You build genuine community connections and bring real energy to every platform. Most importantly, you love being on camera, engaging with people, and feel super comfortable with being the face and voice of a brand.
You’ll be the human bridge between Mintago and our audience: our buyers (companies) and our users (employees). This is a creative, tech-savvy, hands-on role of a strategic storyteller.
WHAT YOU’LL OWN
- Social creative & community building
- Day-to-day presence and engagement across LinkedIn & Meta
- Foster genuine two-way conversations, not broadcast and disappear
- Test new channels such as Reddit or Youtube or content formats
- Create thumb-stopping content that makes money smarts feel actionable, engaging and fun
- Video first - you’re the face and voice of Mintago humanising the brand
- Develop our brand voice that's smart, helpful, and refreshingly human
- Support founder personal branding and thought leadership
- Keep up with internet culture, tech trends, and know when to lean in or stay authentic
- Spot opportunities for creative campaigns that other B2B brands wouldn't dare try
Analytics & Strategy
- Track engagement metrics and community sentiment to identify growth opportunities
- Conduct market research and competitive analysis for strategic insights
- Use AI & automation to drive scale, without losing authenticity
- Turn community insights into actionable feedback for the wider team
WHAT EXCITES YOU
- You get inspired by human creativity and apply it in a business context
- Being the person behind a brand other B2B companies name when they say: "I want our socials to be like that"
- Making content people actually want to watch, share, and talk about
- Building a community that feels like one - not just a follower count
- Genuine curiosity about what makes online communities tick
- Creating repeatable playbooks and playing with content formats that break the mold
- Test, learn, repeat - and using AI to do it faster without losing the human touch behind it
- Working with a brand who gives you the framework and the freedom to run with it.
WHAT WE’RE LOOKING FOR
- 3+ years in social media or community management
- Deep understanding of LinkedIn and Meta
- Comfortable, engaging and confident on camera
- Excellent written communication with a tone that's human, witty, and authentic
- Experience with social management platforms (Hootsuite, Buffer, BuzzSumo etc.)
- Creative strategic thinking with ability to develop innovative engagement initiatives
- Hands-on experience with utilising AI and automation to create, edit, and scale social campaigns
- Expertise in graphic design and video editing tools (Figma & Adobe, Canva, Capcut, Descript etc.)
- Comfortable in fast-paced startup environment
- An impressive portfolio full of creative social examples that are genuinely unique
BENEFITS:
- Your work kit (MacBook Pro)
- Hybrid and flexible work
- Budget for equipment to set up your home office
- A flexible company discretionary unlimited leave policy + your birthday off
- A £300 yearly budget for your own learning and development
- Private medical insurance (provided by Vitality)
- Life insurance (provided by MetLife)
- Cash plan (provided by Medicash)
- Enhanced Parental Leave that increases with tenure
MINTAGO PACK BENEFITS:
- We match your pension contributions up to 4%
- Access to retail groceries discounts
- Cycle to work and Electric Vehicle scheme
- Mobile and technology salary sacrifice
- Gym discounts
- Holiday package discounts
Why join Mintago? We’re not a perks platform. We help employers care for their employees’ financial health. We’re building a world where we’re proving that the businesses who thrive are those helping their people prosper. We’re post Series A, scaling fast, and the product genuinely solves a problem that matters.
Social Media Content Creator employer: Mintago Limited
At Mintago, we pride ourselves on fostering a dynamic and innovative work culture that empowers our employees to think creatively and drive impactful change. As a Content Lead, you will have the opportunity to shape a bold, AI-driven brand voice while collaborating with passionate teams in a supportive environment that prioritises professional growth and development. Located in a vibrant area, we offer unique advantages such as flexible working arrangements and a commitment to work-life balance, making Mintago an exceptional place to build a meaningful career.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Content Creator
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Mintago Limited and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Mintago Limited are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Mintago Limited on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Mintago Limited. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Social Media Content Creator
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Mintago Limited. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Mintago Limited:Show us that you’ve done your homework! In your application, briefly mention what you admire about Mintago Limited’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Mintago Limited
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Mintago Limited will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Mintago Limited, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
