At a Glance
- Tasks: Lead marketing strategies and create compelling content for a luxury hotel brand.
- Company: Join the prestigious WestDill Mayfair Hotel, part of the Colbert Collection.
- Benefits: Enjoy global career opportunities, training programmes, and exclusive hotel discounts.
- Other info: Be part of a diverse team with a commitment to sustainability and inclusivity.
- Why this job: Shape a luxury brand's presence in a vibrant, culturally rich environment.
- Qualifications: Experience in marketing or PR within luxury hospitality is essential.
The predicted salary is between 40000 - 50000 ÂŁ per year.
Set in the heart of Mayfair and housed within a distinguished Grade II listed building on Piccadilly, The WestDill Mayfair Hotel London brings new life to a historic landmark through a refined, intimate hospitality experience. Here, classical architecture meets contemporary culture. Designed for travellers drawn to culinary excellence, visual arts, and genuine social connection, The WestDill offers a discreet retreat moments from London’s most iconic addresses.
For the opening of The WestDill Mayfair Hotel, London, a member of the Colbert Collection, we are seeking a Marketing & Communications Manager who understands how to position a luxury hospitality brand with clarity, creativity, and commercial intelligence. This role is ideal for a hands‑on marketing and communications professional who enjoys working close to the operation and translating brand values into a distinctive and compelling market presence.
The Marketing & Communications Manager is responsible for shaping and delivering the hotel’s marketing and communications strategy across Rooms and Food & Beverage, ensuring a cohesive, elevated expression of the Colbert Collection brand across all guest touchpoints.
- Brand, Marketing & Communications Strategy
- Understand and actively communicate the brand strategy and positioning of the hotel, part of the Colbert Collection brand, across relevant marketing platforms.
- Develop and implement the annual marketing and communications plan for the hotel, aligned with commercial objectives and the Colbert Collection brand strategy.
- Act as the on‑property guardian of brand positioning, tone of voice, and visual identity across all channels and materials.
- Ensure a consistent, refined brand presence across digital channels, media platforms, OTAs, owned communications, and guest‑facing collateral.
- Digital, Content & Asset Management
- Manage and coordinate the hotel’s digital marketing presence, including website content, social media platforms, and campaign messaging.
- Oversee content creation, storytelling, and day‑to‑day content planning across digital and social channels, ensuring a cohesive, visually elegant narrative.
- Maintain and continuously enhance the hotel’s marketing asset library, including photography, video, copy, and digital content.
- Ensure imagery and content reflect the hotel’s design‑led, culturally aware positioning and contemporary Mayfair sensibility.
- Communications, PR & Partnerships
- Lead and coordinate marketing and communications activity for the hotel opening and post‑launch phase.
- Support PR activities, including liaison with appointed agencies, media relations coordination, press visit logistics, coverage tracking, and internal distribution of results.
- Identify and support strategic brand partnerships aligned with luxury, culture, lifestyle, and the Colbert Collection ethos.
- Maintain a calendar of key awards, listings, and nominations, ensuring timely and high‑quality submissions.
- Support reputational and crisis communications as required, in alignment with Minor Hotels guidelines.
- Commercial & Cross‑Functional Collaboration
- Work closely with hotel leadership, Revenue, Sales, Rooms, and Food & Beverage teams to align marketing initiatives with demand cycles and commercial priorities.
- Maintain up‑to‑date knowledge of the competitive landscape, market trends, and industry developments, translating insights into actionable initiatives.
- Track performance, campaign outcomes, digital metrics, and coverage, providing clear reporting and commercial insight.
How You Can Succeed in This Role
- Proven experience in Marketing & Communications or PR within luxury hospitality, lifestyle, or premium consumer sectors, ideally within a hotel environment.
- Strong understanding of brand positioning, storytelling, and guest‑centric marketing in a premium market.
- Hands‑on, structured, and proactive professional with a strong sense of ownership and accountability.
- Excellent communication and collaboration skills, comfortable working cross‑functionally with Operations, Revenue, and Corporate teams.
- Strong organisational skills, attention to detail, and cost awareness.
- Experience in market analysis, content coordination, campaign support, and marketing reporting.
- Comfortable operating in an opening or early‑growth environment and shaping a brand in real time.
What You Can Expect
- Worldwide experience – diversity of 150 different nationalities.
- Career development opportunities full of national and international challenges.
- Wide range of training programmes to enhance your skills.
- Wellbeing initiatives, including flexible working conditions.
- Team member recognition programmes, including Memorable Dates.
- Ability to make a difference through our sustainability programme and volunteering initiatives.
- Team member rates and promotions, offering discounted rates in our hotels around the world and exclusive benefits through our corporate loyalty programme.
Are you looking for a new challenge? Apply now! Minor Hotels Europe & Americas is dedicated to fostering an inclusive working environment where every individual is valued and equally encouraged. We warmly welcome individuals from all backgrounds and abilities.
Marketing & Communications Manager (f/m/d) - The WestDill Mayfair Hotel London, Colbert Collection employer: Minor International
Contact Detail:
Minor International Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing & Communications Manager (f/m/d) - The WestDill Mayfair Hotel London, Colbert Collection
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, or even hit up social media groups related to luxury hospitality. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your personality! When you get the chance to meet potential employers, whether it's at a networking event or an interview, let your passion for marketing and communications shine through. Be genuine and share your ideas on how you can elevate their brand.
✨Tip Number 3
Research, research, research! Before any meeting or interview, dive deep into the hotel's brand values and recent campaigns. This will not only impress them but also help you tailor your approach to fit their unique style and needs.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in being part of the Minor Hotels family. So, what are you waiting for? Get that application in!
We think you need these skills to ace Marketing & Communications Manager (f/m/d) - The WestDill Mayfair Hotel London, Colbert Collection
Some tips for your application 🫡
Know Your Brand: Before you start writing, take a moment to really understand the Colbert Collection brand and what The WestDill Mayfair Hotel stands for. This will help you tailor your application to show how you can embody and communicate our values.
Showcase Your Experience: Make sure to highlight your previous experience in luxury hospitality marketing and communications. Use specific examples that demonstrate your skills in brand positioning and storytelling, as these are key to the role.
Be Creative: Don’t be afraid to let your creativity shine through in your application. Whether it’s your cover letter or CV, think about how you can present your ideas in a visually appealing way that reflects the elegance of our hotel.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity at The WestDill Mayfair Hotel.
How to prepare for a job interview at Minor International
✨Know the Brand Inside Out
Before your interview, dive deep into The WestDill Mayfair Hotel's brand values and positioning. Understand how it fits within the Colbert Collection and be ready to discuss how you can enhance its luxury image through innovative marketing strategies.
✨Showcase Your Creativity
Prepare examples of past marketing campaigns you've led, especially in the luxury hospitality sector. Highlight your ability to create compelling narratives and how you can translate the hotel's unique offerings into engaging content that resonates with guests.
✨Be Data-Driven
Familiarise yourself with key performance metrics relevant to marketing in hospitality. Be prepared to discuss how you've used data to inform your strategies and improve campaign outcomes, demonstrating your commercial intelligence.
✨Collaborate Like a Pro
Since this role requires cross-functional collaboration, think of examples where you've successfully worked with different teams. Emphasise your communication skills and how you can align marketing initiatives with operational goals to drive success for the hotel.