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- Tasks: Lead marketing strategies and create compelling content for a luxury hotel brand.
- Company: The WestDill Mayfair Hotel, part of the prestigious Colbert Collection.
- Benefits: Global career opportunities, flexible working, and exclusive hotel discounts.
- Other info: Join a diverse team and make a real impact in hospitality.
- Why this job: Shape a luxury brand's presence in a vibrant, culturally rich environment.
- Qualifications: Experience in luxury marketing and strong communication skills required.
The predicted salary is between 40000 - 50000 £ per year.
Set in the heart of Mayfair and housed within a distinguished Grade II listed building on Piccadilly, The WestDill Mayfair Hotel London brings new life to a historic landmark through a refined, intimate hospitality experience. Here, classical architecture meets contemporary culture. Designed for travellers drawn to culinary excellence, visual arts, and genuine social connection, The WestDill offers a discreet retreat moments from London’s most iconic addresses.
The Marketing & Communications Manager is responsible for shaping and delivering the hotel’s marketing and communications strategy across Rooms and Food & Beverage, ensuring a cohesive, elevated expression of the Colbert Collection brand across all guest touchpoints.
Key Duties & Responsibilities- Brand, Marketing & Communications Strategy
- Understand and actively communicate the brand strategy and positioning of the hotel, part of the Colbert Collection brand, across relevant marketing platforms.
- Develop and implement the annual marketing and communications plan for the hotel, aligned with commercial objectives and the Colbert Collection brand strategy.
- Act as the on-property guardian of brand positioning, tone of voice, and visual identity across all channels and materials.
- Ensure a consistent, refined brand presence across digital channels, media platforms, OTAs, owned communications, and guest-facing collateral.
- Digital, Content & Asset Management
- Manage and coordinate the hotel’s digital marketing presence, including website content, social media platforms, and campaign messaging.
- Oversee content creation, storytelling, and day-to-day content planning across digital and social channels, ensuring a cohesive, visually elegant narrative.
- Maintain and continuously enhance the hotel’s marketing asset library, including photography, video, copy, and digital content.
- Ensure imagery and content reflect the hotel’s design-led, culturally aware positioning and contemporary Mayfair sensibility.
- Communications, PR & Partnerships
- Lead and coordinate marketing and communications activity for the hotel opening and post-launch phase.
- Support PR activities, including liaison with appointed agencies, media relations coordination, press visit logistics, coverage tracking, and internal distribution of results.
- Identify and support strategic brand partnerships aligned with luxury, culture, lifestyle, and the Colbert Collection ethos.
- Maintain a calendar of key awards, listings, and nominations, ensuring timely and high-quality submissions.
- Support reputational and crisis communications as required, in alignment with Minor Hotels guidelines.
- Commercial & Cross-Functional Collaboration
- Work closely with hotel leadership, Revenue, Sales, Rooms, and Food & Beverage teams to align marketing initiatives with demand cycles and commercial priorities.
- Maintain up-to-date knowledge of the competitive landscape, market trends, and industry developments, translating insights into actionable initiatives.
- Track performance, campaign outcomes, digital metrics, and coverage, providing clear reporting and commercial insight.
- Proven experience in Marketing & Communications or PR within luxury hospitality, lifestyle, or premium consumer sectors, ideally within a hotel environment.
- Strong understanding of brand positioning, storytelling, and guest-centric marketing in a premium market.
- Hands-on, structured, and proactive professional with a strong sense of ownership and accountability.
- Excellent communication and collaboration skills, comfortable working cross-functionally with Operations, Revenue, and Corporate teams.
- Strong organisational skills, attention to detail, and cost awareness.
- Experience in market analysis, content coordination, campaign support, and marketing reporting.
- Comfortable operating in an opening or early-growth environment and shaping a brand in real time.
At Minor Hotels Europe & Americas we are committed to shaping exciting careers worldwide and cross-cultural experiences. Our journey is fueled by the passion and dedication of our incredible teams, who also enjoy inspiring and exclusive benefits such as:
- Worldwide experience – diversity of 150 different nationalities.
- Career development opportunities full of national and international challenges.
- Wide range of training programmes to enhance your skills.
- Wellbeing initiatives, including flexible working conditions.
- Team member recognition programmes, including Memorable Dates.
- Ability to make a difference through our sustainability programme and volunteering initiatives.
- Team member rates and promotions, offering discounted rates in our hotels around the world and exclusive benefits through our corporate loyalty programme.
Are you looking for a new challenge? Apply now!
Minor Hotels Europe & Americas is dedicated to fostering an inclusive working environment where every individual is valued and equally encouraged. We warmly welcome individuals from all backgrounds and abilities.
Marketing & Communications Manager (f/m/d) - The WestDill Mayfair Hotel London, Colbert Collection employer: Minor Hotels
Contact Detail:
Minor Hotels Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing & Communications Manager (f/m/d) - The WestDill Mayfair Hotel London, Colbert Collection
✨Tip Number 1
Get to know the hotel and its brand inside out. Research The WestDill Mayfair Hotel and the Colbert Collection, so you can speak their language during interviews. Show us that you understand their unique blend of luxury and culture!
✨Tip Number 2
Network like a pro! Connect with people in the hospitality industry on LinkedIn or attend local events. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 3
Prepare for your interview by practising common questions and tailoring your answers to reflect the hotel’s values. Think about how your experience aligns with their focus on storytelling and guest-centric marketing.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows us you’re genuinely interested in being part of the team at The WestDill Mayfair Hotel.
We think you need these skills to ace Marketing & Communications Manager (f/m/d) - The WestDill Mayfair Hotel London, Colbert Collection
Some tips for your application 🫡
Show Your Passion for Luxury Hospitality: When writing your application, let your love for luxury hospitality shine through! Share specific experiences that highlight your understanding of brand positioning and storytelling in this sector. We want to see how you can bring the Colbert Collection ethos to life.
Tailor Your Application: Make sure to customise your CV and cover letter for this role. Highlight relevant skills and experiences that align with the job description. We appreciate when candidates take the time to connect their background with our needs at The WestDill Mayfair Hotel.
Be Clear and Concise: Keep your application straightforward and to the point. Use clear language and avoid jargon. We value communication skills, so make sure your writing reflects your ability to convey ideas effectively, just like you would in a marketing strategy!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re proactive and keen to join our team at The WestDill Mayfair Hotel!
How to prepare for a job interview at Minor Hotels
✨Know the Brand Inside Out
Before your interview, dive deep into The WestDill Mayfair Hotel's brand values and positioning. Understand how they blend classical architecture with contemporary culture, and be ready to discuss how you can enhance their luxury hospitality image through innovative marketing strategies.
✨Showcase Your Storytelling Skills
As a Marketing & Communications Manager, storytelling is key. Prepare examples of past campaigns where you've successfully conveyed a brand's narrative. Highlight how your content creation has driven engagement and aligned with brand identity, especially in the luxury sector.
✨Be Ready for Cross-Functional Collaboration
This role requires working closely with various teams. Think of instances where you've collaborated with operations, sales, or revenue teams to achieve marketing goals. Be prepared to discuss how you can foster these relationships at The WestDill to ensure cohesive marketing efforts.
✨Stay Ahead of Market Trends
Familiarise yourself with current trends in luxury hospitality and digital marketing. Bring insights to the table during your interview about how these trends can be leveraged to position The WestDill effectively in the market. Show that you're proactive and knowledgeable about the competitive landscape.