DIGITAL MARKETING MANAGER – MATERNITY COVER
14 Months
As one of the UKs leading homecare brands, with a strong reputation for innovation and quality, Minky Homecare are seeking a bright, enthusiastic and experienced individual to join our successful social medial marketing team for a maternity leave period.
This role is central to driving brand leadership across Minky Homecare Social Media platforms through creative excellence, communication strategy and campaign delivery.
You will be responsible for:
• Development and implementation of annual Social Media plans for Meta (Facebook & Instagram), TikTok and LinkedIn
• Liaising with the Marketing team to create key product launch activity
• Overseeing the success of the Minky Brand Ambassador program
• Managing paid influencer activity and media agencies
• Networking and relationship building with collaborative brands
• Email marketing campaigns to drive sales growth on Minky web
• Assisting in TikTok live events
• Increasing followers on all organic social channels including Facebook, Instagram and TikTok
• Briefing our in house Graphic Design and photography team to develop and create exciting content
• Scheduling posts accurately and monitoring engagement
• Reporting and analysis of social activity and email campaigns.
Ideal Candidate
• Marketing/Business Degree 2:1
• Ability to collaborate well and bring a positive energy to the team
• 3 years+ experience in social media with another leading brand, retailer or Digital Marketing Agency
• Creative, with a strong attention to detail
• Excellent written and verbal communication skills
• Full UK driving licence desired but not essential
• Experience in the following areas is desirable:
- Organic social media
- Social media advertising (primarily Facebook / Instagram)
- Email marketing
- Influencer relationships
- Powerpoint and Excel
Benefits
- Employee discount
- Company pension
- On-site parking
- Health & wellbeing programme
- Life insurance
- Sick pay
- Work from home
