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- Tasks: Lead digital strategy, create compelling content, and optimise campaigns for diverse audiences.
- Company: Dynamic agency focused on innovative digital solutions and client success.
- Benefits: Flexible work environment, professional growth opportunities, and a chance to shape digital strategies.
- Why this job: Be at the forefront of digital innovation and make a real impact for clients.
- Qualifications: Experience in social media, digital content, and analytics; strong strategic thinking skills.
- Other info: Join a creative team passionate about digital trends and client engagement.
The predicted salary is between 36000 - 60000 £ per year.
We are looking for a digital strategy manager who can help us embed a digital-first approach across the agency, as well as providing expert guidance and expertise to our clients about all things digital - from social media best practice to SEO to digital content strategies and website development. Work will be primarily focused on low-cost and no-cost channels, so you should have a good idea of how to make an impact with compelling content on a tight budget.
At the heart of things, you are a strategist who asks questions, challenges, and researches in order to get the best solution for your client, no matter the brief. You will understand how digital solutions can be applied to communication problems that work for, reach, and influence a wide range of audiences. You will be an innovator with an eye towards emerging digital trends who is excited about digital and its potential, and able to share that knowledge and enthusiasm with a wider team of writers and designers.
Responsibilities:
- Scoping projects and writing compelling proposals for clients to showcase the value of our digital service and strategic planning offerings, making digital an essential component.
- Advising on channels and content by campaign, ensuring we are able to reach relevant audiences every time.
- Undertaking insight work into audiences and online conversation using tools such as Brandwatch, and putting together strategic recommendations for content and approach using this insight.
- Creating and delivering social media content plans to support campaign and marketing strategies for our clients.
- Working with the animation and websites manager to conduct website audits and create website content plans.
- Creating thought-leading content for blogs, websites and social media channels.
- Reporting on performance for live campaigns, analysing and applying results and sharing learnings.
- Advising clients and internal teams on best practice to ensure effective use of social media channels in a government context.
- Working with creative teams to execute content and strategies for digital channels including overseeing production of graphics, video and animation for social channels.
- Working with media planning and buying agencies where appropriate and advising clients accordingly.
- Devising and maintaining Design102's social media presence ensuring there is consistent engagement and growth.
- Working closely with the head of strategic planning.
- Researching/staying abreast of trends and new social features and opportunities.
- Meeting with clients and presenting to them.
Qualifications:
- Experience of using social media to support paid-for, no-cost/low-cost campaigns including to test and refine messages, scaling up for what works.
- Understanding of brand-building and management in the online space with an ability to advise clients on best practice.
- An in-depth understanding of online channels and how to leverage them to reach your target audience for different campaigns.
- Ability to analyse and advise on website optimisation to reinforce brand positioning.
- Well-versed in analytics - you can turn numbers into a story which help us take action, whether it is refining our messaging and creative, or changing channels to make a better use of budget.
- The ability to embed a digital-first ethos across Design102, educating each team about digital best practice and how to apply it in their role.
- Preferred knowledge: WordPress.
- Preferred understanding of media buying and analytics, especially Google Analytics.
- Experience of using channel management tools such as Brandwatch, Tweetdeck, Planoly.
- Experience working with media agencies inputting to media planning and buying briefs.
14265 - Digital Strategy Manager employer: Ministry of Justice
Contact Detail:
Ministry of Justice Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land 14265 - Digital Strategy Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work in digital strategy. Include case studies, campaigns you've worked on, and any analytics that demonstrate your impact. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its digital presence. Be ready to discuss how you can help them enhance their digital strategy. Tailor your responses to show that you understand their needs and can provide innovative solutions.
✨Tip Number 4
Don’t forget to apply through our website! We love seeing candidates who are genuinely interested in joining us. Plus, it’s a great way to ensure your application gets into the right hands. Let’s make digital magic happen together!
We think you need these skills to ace 14265 - Digital Strategy Manager
Some tips for your application 🫡
Show Your Digital Savvy: Make sure to highlight your experience with digital strategies in your application. We want to see how you've used social media, SEO, and content strategies to make an impact, especially on a budget!
Be Compelling and Clear: When writing your proposals or cover letter, keep it engaging and straightforward. We love a good story, so share your successes and how you tackled challenges in previous roles.
Research is Key: Demonstrate your understanding of current digital trends and tools. Mention any insights you've gathered from platforms like Brandwatch or Google Analytics, as this shows us you're proactive and knowledgeable.
Apply Through Our Website: We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you don’t miss out on any important updates during the process!
How to prepare for a job interview at Ministry of Justice
✨Know Your Digital Stuff
Make sure you brush up on the latest digital trends and tools relevant to the role. Familiarise yourself with social media best practices, SEO strategies, and content creation techniques. Being able to discuss these topics confidently will show that you're not just a strategist but also someone who lives and breathes digital.
✨Showcase Your Analytical Skills
Prepare to talk about how you've used analytics in past roles to drive decisions. Be ready to share specific examples of how you've turned data into actionable insights. This will demonstrate your ability to analyse performance and adapt strategies effectively, which is crucial for the Digital Strategy Manager position.
✨Bring Compelling Case Studies
Have a few case studies or examples of successful campaigns you've worked on that highlight your experience with low-cost and no-cost channels. Discuss the challenges you faced, the strategies you implemented, and the results achieved. This will help illustrate your problem-solving skills and strategic thinking.
✨Engage with Questions
Prepare thoughtful questions to ask during the interview. This could be about their current digital strategies, challenges they face, or how they measure success. Engaging in a two-way conversation shows your genuine interest in the role and helps you assess if the company aligns with your values and goals.
