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- Tasks: Lead strategic planning for top brands and innovative start-ups.
- Company: Mindshare is a global leader in marketing and media services, working with iconic brands.
- Benefits: Enjoy flexible working, 25 days leave, private healthcare, and career progression opportunities.
- Why this job: Join a diverse team driving impactful strategies for beloved brands while promoting Good Growth.
- Qualifications: Strong understanding of performance and brand marketing principles; leadership skills required.
- Other info: Be part of a culture committed to diversity and inclusion with various Employee Resource Groups.
The predicted salary is between 43200 - 72000 £ per year.
We're looking for a Strategy Partner to join our team and help us champion inclusive, purposeful, and effective work that adds value to our clients' business and positively impacts our audience's lives. As the lead strategist for a selection of clients including Unilever, BP, Lamb Weston and Liquid IV, along with GROW our partnership for fledgling businesses and start-ups, you'll play a crucial role in setting the standard for strategic planning excellence within our agency and contribute to our Good Growth vision. We value diversity of thought and believe it's essential to creating truly representative strategies. This role offers the opportunity to work with beloved brands and stay at the forefront of the evolving landscape of data-driven communication and digital commerce.
About the role
- Lead strategic responses with the account team to ensure high-quality strategic and executional output.
- Ensure that the strategic approach is 'full funnel' and connected across consumer journey, capturing both short and long-term outcomes.
- Develop an empathetic understanding of audiences to unlock insights that inform strategy.
- Work with teams to define a strategic approach to holistic measurement and testing.
- Focus on innovation by working with teams to develop and activate opportunities that align with client objectives.
- Proactively provide updates on emerging media innovations, opportunities, and changes in the media landscape.
- Seek opportunities to grow existing client scopes and services where relevant to drive business growth.
- Contribute to new business efforts as needed.
About you
- Gets to the heart of complex issues with command of detail and the bigger picture.
- Provides overall direction and leadership, bringing clients and cross-disciplined teams together behind the strategic vision.
- Possessing a strong understanding of performance marketing principles alongside brand marketing theory.
- Balances provocation with pragmatism as required, whilst proactively looking for new insights and opportunities.
What we can offer you
- A strong salary commensurate and in-line with relevant experience.
- 25 days annual leave and your birthday day off.
- Ongoing internal and external training opportunities.
- Flexible working.
- The opportunity to attend industry conferences and awards nights.
- Career and personal progression.
- Private Healthcare.
- Excellent pension matching structure.
About Mindshare
Mindshare is a leading global marketing and media services network with billings in excess of £23 billion worldwide. We work with some of the most famous businesses and brands in the UK - such as Unilever, Ford, KFC, Marks & Spencer and TK Maxx. The Mindshare network consists of 116 offices across 86 countries throughout the USA, Latin America, Europe, Middle East, and Asia Pacific; each dedicated to forging competitive marketing advantage for businesses and their brands.
Our approach
Our ambition is to drive Good Growth for our clients. Good Growth is about delivering growth that is enduring and is considerate of people and planet. Media is a powerful force, and we need to be mindful of the responsibility that it brings. We help our clients make better decisions by ensuring we use media in a trusted, inclusive and sustainable way. We recognise that in order to drive Good Growth, we need to place people at the heart of everything we do. Understanding people, not demographics allows us to place media meaningfully into their lives. Good Growth is a big ambition - one which inspires change for the industry but also for our agency and we achieve this through our values of Energy, Empathy and Impact.
Working for Mindshare
Our brilliant people allow us to deliver our ambition. We invest heavily in their development to ensure they are progressing and thriving wherever they work in our business. We also think inspiration for our staff is key and our pinnacle and flagship event of the year, Huddle, connects people, opinions and perspectives across borders and is all about learning something new and participating.
Committed to Diversity & Inclusion
We have a big dream at Mindshare, to become the most inclusive place to work in the country! This will take time but the whole agency is passionate about making it a reality. To support this, we currently have 8 Employee Resource Groups available for our people to join and be a part of including, Roots, PrideM, Women in Business, Enable, Declassify, 0Borders, ADAM and Working Parents. These groups hold the agency to account for making progress and, along with our Mental Health Allies, design and lead events and initiatives that help us create a welcoming environment to all and a place where everyone can be their most confident self.
Strategy Partner employer: Mindshare
Contact Detail:
Mindshare Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Strategy Partner
✨Tip Number 1
Familiarise yourself with the brands you'll be working with, like Unilever and BP. Understanding their values, recent campaigns, and market challenges will help you demonstrate your strategic insight during interviews.
✨Tip Number 2
Showcase your ability to think both creatively and analytically. Prepare examples of how you've successfully balanced performance marketing with brand strategy in past roles, as this is crucial for the Strategy Partner position.
✨Tip Number 3
Network with current or former employees of Mindshare to gain insights into their culture and expectations. This can provide you with valuable information that can set you apart from other candidates.
✨Tip Number 4
Stay updated on emerging media trends and innovations. Being able to discuss recent developments in digital commerce and data-driven communication will show your commitment to staying at the forefront of the industry.
We think you need these skills to ace Strategy Partner
Some tips for your application 🫡
Understand the Role: Before applying, take the time to thoroughly read the job description for the Strategy Partner position. Understand the key responsibilities and required skills, such as strategic planning excellence and performance marketing principles.
Tailor Your CV: Customise your CV to highlight relevant experience that aligns with the role. Emphasise your strategic leadership abilities, understanding of consumer journeys, and any previous work with well-known brands or in a similar industry.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for inclusive and effective strategies. Mention specific examples of how you've successfully led strategic initiatives in the past and how they relate to the Good Growth vision of Mindshare.
Showcase Your Understanding of Diversity: In your application, demonstrate your commitment to diversity and inclusion. Share experiences where you have contributed to diverse teams or developed strategies that consider various audience perspectives, aligning with Mindshare's values.
How to prepare for a job interview at Mindshare
✨Understand the Role Deeply
Before the interview, make sure you thoroughly understand the responsibilities of a Strategy Partner. Familiarise yourself with the brands you'll be working with, like Unilever and BP, and think about how your skills can add value to their strategies.
✨Showcase Your Strategic Thinking
Be prepared to discuss your approach to strategic planning. Highlight examples from your past experiences where you've successfully led strategic initiatives, especially those that required a full-funnel approach and consideration of both short and long-term outcomes.
✨Demonstrate Empathy and Insight
Since the role requires an empathetic understanding of audiences, come equipped with insights about consumer behaviour. Discuss how you've used data to inform your strategies and how you can apply this to Mindshare's clients.
✨Emphasise Innovation and Adaptability
Mindshare values innovation, so be ready to talk about how you've identified and activated new opportunities in previous roles. Share examples of how you've adapted to changes in the media landscape and how you can bring that adaptability to the team.
