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For Companies At a Glance
- Tasks: Lead customer research to uncover needs and behaviours, transforming data into actionable insights.
- Company: Join a dynamic team focused on driving change through customer understanding.
- Benefits: Enjoy a hybrid work model with competitive salary and opportunities for professional growth.
- Why this job: Shape strategies that impact real change while championing the voice of the customer.
- Qualifications: 3-5 years in customer insights or market intelligence; strong storytelling and analytical skills required.
- Other info: Confidential search; collaborate across departments to influence key decisions.
The predicted salary is between 48000 - 72000 £ per year.
Please note this is a confidential search.
As the Customer Insights Manager, you’ll lead the development and delivery of research programs that uncover customer needs, motivations, and behaviours. Working across departments - from marketing and product to operations and leadership - you’ll transform data into insights that shape strategy and drive real change.
About the role
- Own the end-to-end customer research process: from brief and methodology to analysis and reporting
- Design and run both quantitative and qualitative research (surveys, focus groups, interviews, etc.)
- Translate insights into compelling, actionable stories that inform decision-making
- Develop and evolve customer segmentation models in collaboration with analytics teams
- Partner with marketing and product teams to inform messaging, UX, and campaign targeting
- Champion the voice of the customer across the business
- Use tools like survey platforms, social listening, and feedback loops to stay close to customer sentiment
About you
- Proven experience in a customer insights, research, or market intelligence role (3–5 years)
- Hands-on expertise in both qual and quant methodologies
- Strong storytelling and presentation skills—you can simplify complexity and communicate clearly
- A strategic mindset with a passion for understanding what drives customer behaviour
- Familiarity with tools like Qualtrics, SurveyMonkey, Power BI, Tableau
- Experience working cross-functionally and influencing senior stakeholders
Customer Insights Manager employer: MindMatch
Contact Detail:
MindMatch Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Customer Insights Manager
✨Tip Number 1
Familiarise yourself with the latest trends in customer insights and research methodologies. This will not only help you understand the role better but also allow you to speak confidently about your knowledge during interviews.
✨Tip Number 2
Network with professionals in the field of customer insights. Attend industry events or webinars where you can meet people who work in similar roles. This could lead to valuable connections and insights that may help you stand out.
✨Tip Number 3
Prepare to discuss specific examples of how you've transformed data into actionable insights in your previous roles. Being able to articulate your impact on decision-making will demonstrate your value to potential employers.
✨Tip Number 4
Showcase your storytelling skills by preparing a presentation that illustrates how you would approach a customer insights project. This will give you an edge in demonstrating your ability to communicate complex information clearly.
We think you need these skills to ace Customer Insights Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in customer insights, research, and market intelligence. Emphasise your hands-on expertise in both qualitative and quantitative methodologies, as well as any tools you've used like Qualtrics or SurveyMonkey.
Craft a Compelling Cover Letter: In your cover letter, showcase your storytelling skills by explaining how your previous experiences have shaped your understanding of customer behaviour. Use specific examples to illustrate your ability to translate insights into actionable strategies.
Highlight Cross-Functional Collaboration: Since the role involves working across various departments, mention any past experiences where you successfully collaborated with marketing, product, or leadership teams. This will demonstrate your ability to influence senior stakeholders effectively.
Showcase Your Analytical Skills: Discuss your experience with data analysis and reporting. Highlight any projects where you developed customer segmentation models or used tools like Power BI or Tableau to derive insights that informed decision-making.
How to prepare for a job interview at MindMatch
✨Showcase Your Research Skills
Be prepared to discuss your experience with both qualitative and quantitative research methodologies. Highlight specific projects where you successfully designed and executed research programmes, and be ready to explain how these insights influenced business decisions.
✨Master the Art of Storytelling
Since the role requires translating data into compelling narratives, practice presenting your findings in a clear and engaging manner. Use examples from your past work to demonstrate how you've turned complex data into actionable insights that drove change.
✨Demonstrate Cross-Functional Collaboration
This position involves working closely with various departments. Prepare examples of how you've effectively collaborated with marketing, product, or operations teams in the past. Emphasise your ability to influence stakeholders and drive initiatives across different functions.
✨Familiarity with Tools is Key
Make sure you're well-versed in the tools mentioned in the job description, such as Qualtrics, SurveyMonkey, Power BI, and Tableau. Be ready to discuss how you've used these tools in your previous roles to gather insights and inform strategies.