Growth Marketing Manager in City of London

Growth Marketing Manager – Mindful Chef | B Corp

Join to apply for the Growth Marketing Manager role at Mindful Chef | B Corp

As a proud B‑Corp we focus on using business as a force for good. For every Mindful Chef recipe box bought we donate the equivalent of a school meal to a child in a less developed country. We have also pledged to go Net Zero by 2030 and are committed to making a positive impact on profit, people and planet.

Responsibilities

• Own PPC, managing significant budgets, identifying new gaps & opportunities, and managing the agency relationship.
• Build out creative briefing & testing plans across digital channels including Pinterest, Demand Gen & PMax.
• Increase ad engagement and conversion through continuous ideation, testing and learning of ad copy and creative.
• Build a CRO testing plan for the website, improving conversion rate and lead generation. Work cross‑functionally with the Tech team.
• Identify opportunities with our website SEO, briefing tech implementations and optimizing key SEO pages.
• Manage the referral‑funnel platform, including website optimisations, email flows and user incentives.
• Manage offline channels incl. direct sales (door‑to‑door & in‑house telesales) and event‑based marketing initiatives.
• Build an always‑on Door Drop strategy, identifying top customer targeting and tailoring creative.
• Work with CRM team on email campaigns supporting acquisition & lead building.
• Collaborate with the creative team to share learnings, best practices and execute new ideas following campaigns.

Qualifications

• 2+ years experience in an acquisition‑focused environment, ideally scaled digital performance in a fast‑growing business.
• Experience with Google Ads and strong analytical ability to push PPC performance.
• Highly numerate in making budget allocation decisions and supporting ideas with data.
• Empathetic marketer with intuitive understanding of customer motivations, pain points and barriers to purchase.
• Experience briefing creative to optimise performance & building on learnings.
• Obsessed with relentless testing: creative, targeting & LTV tests to improve performance in key areas.
• Experience of project managing cross‑functional teams to build out key initiatives.

Why us?

• A competitive package that rewards your skills and dedication.
• Flexibility of remote (UK) or hybrid working from our office in Wandsworth.
• Be part of a Better Business (B‑Corp), making a positive impact on profit, people and planet.
• Join an award‑winning startup backed by the largest food and beverage company globally.
• Experience a workplace that feels like home, complete with free meals, a gym, a vertical farm and pet‑friendly policies.
• Prioritise your well‑being with perks like Vitality health insurance, access to learning resources, mental health support, generous holiday package (30 days + bank holidays).
• Enjoy a 50% discount on all Mindful Chef products.
• Enhanced parental leave policy up to 6 months full‑pay primary parental leave and up to 6 weeks full‑pay secondary parental leave.

Equal Opportunity

At Mindful Chef, we embrace diversity and inclusion as a foundation that enriches our culture and fuels the success of our business. We are mindful of everyone’s differences and we take pride in the unique perspectives, experiences, and talents that each individual brings to our team. We are unafraid to tackle biases and challenge stereotypes, fostering an inclusive environment where everyone feels valued and empowered to contribute their personal strengths. Our commitment to diversity is not just a policy – it’s a personal and collective responsibility that we take to heart. By being mindful of our differences, unafraid to confront barriers, and embracing the personal stories and journeys of our team members, we can achieve greater innovation, creativity, and harmony in the workplace. Together we celebrate diversity, and together, we are better.