We're looking for a Senior Individual Giving Officer to join our Individual Giving team on a 6-month fixed-term contract covering sabbatical leave.
As a Senior Individual Giving Officer, you will play a key role in delivering and optimising multi-channel fundraising campaigns that inspire supporters and generate long-term income for Mind. You'll lead the planning, delivery and evaluation of campaigns across direct and digital marketing channels, using supporter insight and performance data to maximise engagement, retention and income growth. Alongside campaigns, you'll also manage and develop an Individual Giving Officer, helping them to thrive and contribute to the team's success.
Working closely with internal teams, agencies and suppliers, you'll oversee campaign activity from concept through to delivery and evaluation, managing budgets, timelines and stakeholder relationships to ensure an excellent supporter experience and strong return on investment.
You'll be joining a team of friendly and passionate fundraisers, and you'll be supported to develop your skills and personal development plans in a wellbeing focused environment.
The Individual Giving team is a part of the wider Mass Engagement department, and you will play a pivot role in helping the department to reach and exceed their target of over £23 million income, so that Mind can fight for timely access to great quality care for all.
Hybrid working:
Based in either our London or Cardiff offices with a hybrid working arrangement. Employees are expected to attend the office 2 days per week, with flexibility depending on business needs.
We'd like to hear from you if you have…
- Experience in planning, delivering and evaluating multi-channel marketing and fundraising campaigns, managing timelines, budgets, and multiple stakeholders to meet targets; with a track record of meeting and exceeding KPIs.
- Experience in planning and evaluating annual fundraising product strategies and contributing to longer-term strategic planning.
- Strong analytical skills with experience using data and insight to optimise campaigns or stewardship strategies to improve performance and strengthen loyalty and trust.
- Excellent stakeholder management skills and ability to build strong relationships internally and externally with suppliers, agencies, and stakeholders to deliver high-quality supporter experience and achieve goals.
- Experience managing and reforecasting one-year budgets for assigned activities and campaigns, identifying risks and mitigations.
- Experience of line management, including regular supervision, delegation and supporting performance and development.
Even though 1 in 4 people have mental health problems, most of us don't get the help we need. This has to change.
We have big goals over the next few years. We're going to be fighting for mental health in a way we never have before.
Together we'll be working to make sure everyone experiencing a mental health problem gets the support and respect they deserve.
The Individual Giving team is focused on recruiting supporters to give a one-off donation or a direct debit to Mind. The team creates insight-led and creative fundraising campaigns and stewardship activities that acquire, retain and deepen engagement with supporters building long-term relationships that help deliver income for Mind.
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Senior Individual Giving Officer (6 Month FTC) in Cardiff employer: Mind [National Association for Mental Health]
Mind is an exceptional employer dedicated to making a meaningful impact in mental health advocacy. With a strong focus on employee growth and innovation, the Digital Marketing team fosters a collaborative work culture that values creativity and new ideas. Located in vibrant cities like London and Cardiff, employees enjoy flexible working arrangements and the opportunity to contribute to a cause that truly matters, all while being part of a supportive and inclusive environment.
Contact Details:
Mind [National Association for Mental Health] Recruitment Team