Sales Lead - UK in London

About Mimo

Mimo is an AI-native workflow automation platform built for accounting firms. We help accountants eliminate the manual, repetitive work that dominates month-end close - giving them back time to do the work that actually matters. We're a 35-person team, backed by top European investors (Northzone and Project A), and growing fast with a focused accounting firm ICP. We have a live and quickly growing pipeline across the UK's top 10-250 accounting firms. We need your help managing, closing and scaling it.

The role

Mimo is an AI-native company at an inflection point - a rapidly growing pipeline and a product that accounting firms are genuinely excited about. We're looking for the person who will own the UK market and expand how we sell. This is a role for someone who wins in sales, and is ready to make everyone around them win too. You'll close your own deals, coach our AEs, and build the playbook that scales with the company. The right person won't just “grow with Mimo” - they'll join a company that are building an AI native commercial engine, and want to redefine their career accordingly. The AI opportunity is real and it's yours to take. At Mimo, you won't be selling against the tide - you'll be riding it. Our product is AI native, and our sales team is operating with leverage that most sales organisations won't catch up to for years. If you're already using AI to outwork and outthink your colleagues, you'll feel at home here. If you're not, this probably isn't the right fit. For the right candidate - the path to Sales and/or Company leadership is explicit and near-term. You'll report directly to the CEO, with full visibility into company strategy and growth trajectory from day one. If you're the best seller on your current team, have been coaching & managing others around you, and want to stop playing someone else's game - keep reading.

What you'll do

• Own and close your own pipeline of mid-market and enterprise UK accounting firm deals
• Navigate multi-stakeholder buying processes end-to-end
• Run pipeline reviews and manage & coach existing AEs - raising the bar on how the whole team sells
• Iterate on and own the UK sales playbook
• Own UK revenue targets
• Leverage AI in your daily work, and inspire others to do it as well
• Work closely with our CEO and exec team on broader UK go-to-market strategy
• Feed market signal back to product, marketing, and CS to sharpen Mimo's positioning

What we're looking for

Must haves

• A strong closing track record: you have personally closed complex, multi-stakeholder, mid-market & enterprise deals with sales cycles of 2–6+ months. You know how to map buying committees, manage champions and gatekeepers, and maintain urgency without burning relationships.
• Player mentality: you are deeply motivated to sell. Huddling up with your team and doing the job yourself is what you're best at and most energised by.
• Loves the craft and AI's role in it: you actively use AI tools to scale your own output and have a clear point of view on how AI is changing the sales profession.
• Natural leader: you are managing & coaching sales people around you, and having an impact - deal reviews, call debriefs and pipeline management are not tick‑box exercises, but coaching forums.
• Startup DNA: you've worked in an environment where the playbook was being written, not handed to you. You're comfortable with ambiguity and energised by building from scratch.

Strong signals

• Experience selling SaaS into UK accounting firms, professional services, or adjacent workflow or practice management tools - you understand how these firms buy and who really makes decisions
• Currently a sales manager / lead at a Series A‑B SaaS company, performing in the top 5% of your team
• Have managed a team of at least two AEs or SDRs

Not a fit if

• You haven't personally closed deals in the last 12 months
• You expect to hand off your pipeline to junior reps once you're in the door