At a Glance
- Tasks: Generate and nurture sales leads through high-volume outreach and relationship building.
- Company: Join a leading tech company focused on Human Risk Management and email security.
- Benefits: Competitive salary, professional development, and a dynamic work environment.
- Other info: Collaborate with cross-functional teams and enjoy excellent career growth opportunities.
- Why this job: Kickstart your sales career while making a real impact in a growing industry.
- Qualifications: Fluency in English and Italian, strong communication skills, and a sales-driven mindset.
The predicted salary is between 30000 - 40000 £ per year.
Requirements
- Previous Experience: Experience in tele-sales, business development, or outbound prospecting is a plus, though not required.
- Language skills: Fluency in English & Italian is required.
- Communication Skills: Strong verbal and written communication skills to effectively engage potential customers and articulate value propositions.
- Sales-Driven Mindset: A motivated self-starter with a desire to exceed targets and grow your sales career.
- Resilience: Ability to handle objections and rejection, remaining focused and determined.
- Tech-Savvy: Experience using sales engagement platforms, LinkedIn Sales Navigator, CRM, and automation tools preferred.
- Organizational Skills: Strong time management and ability to juggle multiple tasks at once while maintaining attention to detail.
- Analytical Skills: Ability to conduct thorough needs analysis, understand customer pain points, and qualify opportunities effectively.
- Collaboration: Ability to work effectively with cross-functional teams, including sales, marketing, and channel partners.
- Adaptability: Willingness to iterate messaging and approach based on feedback and market conditions.
- Time Management: Ability to prioritize tasks effectively to maintain high outreach activity levels.
What the job involves
As a Business Development Representative for the Southern European region, you will play a critical part in driving the company’s growth by generating and nurturing sales leads for our unified, cloud-based platform focused on Human Risk Management and comprehensive email security. The Mimecast product suite protects organizations against phishing, ransomware, and impersonation while providing data archiving, continuity, and employee training to reduce insider threats.
As a BDR, you will be the first point of contact for potential customers, responsible for high-volume outreach to qualify leads and create new business opportunities. You will work closely with Marketing, Channel, and Sales teams, as well as reseller partners, to uncover opportunities and fuel our sales pipeline. Your primary goal is to create opportunities and drive pipeline growth through high-volume outreach and relationship building.
Specific responsibilities include:
- Outbound Prospecting: Conduct cold calls and send outbound emails to identify and qualify potential leads.
- Lead Generation: Identify and qualify potential business opportunities through strategic outreach, including cold calling, email campaigns, and social media engagement.
- Lead Qualification: Follow-up on marketing-generated leads to assess fit and potential for Mimecast products.
- Partner Collaboration: Work with reseller partners to identify and generate joint opportunities.
- Target Account Profiling: Research and profile target accounts to identify key decision-makers, stakeholders, and potential pain points.
- Pitching: Articulate Mimecast’s value proposition in a clear and compelling way, secure meetings, and handoff to the wider sales team.
- Pipeline Management: Maintain a robust pipeline of qualified leads and ensure accurate tracking of all activities, interactions, and prospect details in the CRM system.
- Prospect Engagement: Conduct initial needs analysis to understand prospect requirements, pain points, and business challenges, ensuring alignment with the company’s solutions.
- Collaboration: Work closely with Account Executives, marketing teams, and reseller partners to ensure seamless transition of qualified leads, alignment on strategic initiatives, and joint opportunity generation.
- Market Research: Stay informed about industry trends, competitive landscape, and customer needs to effectively position the company’s solutions and refine outreach strategies.
- Appointment Setting: Schedule qualified meetings with the appropriate sales representatives or Account Executives (AEs) to progress opportunities.
- Continuous Learning: Attend training sessions, stay updated on product developments, and refine skills to enhance prospecting effectiveness.
BDR — Southern Europe, Outbound Growth & Pipeline employer: Mimecast
At Mimecast, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters collaboration and innovation. As a Business Development Representative in Southern Europe, you'll benefit from comprehensive training, opportunities for career advancement, and the chance to make a meaningful impact in the field of Human Risk Management. Our commitment to employee growth, coupled with a supportive team environment, makes Mimecast a fantastic place to build your sales career while contributing to cutting-edge solutions that protect organisations worldwide.
StudySmarter Expert Advice🤫
We think this is how you could land BDR — Southern Europe, Outbound Growth & Pipeline
✨Tip Number 1
Get comfy with cold calling! It’s all about practice, so don’t shy away from picking up the phone. The more you do it, the better you’ll get at handling objections and turning those 'no's into 'yes's.
✨Tip Number 2
Leverage LinkedIn like a pro! Connect with potential leads and engage with their content. This not only builds rapport but also positions you as someone who understands their needs—perfect for that initial outreach.
✨Tip Number 3
Stay organised! Use a CRM to keep track of your leads and interactions. This will help you manage your pipeline effectively and ensure you’re following up at the right times—don’t let any opportunities slip through the cracks!
✨Tip Number 4
Don’t forget to collaborate! Work closely with your marketing and sales teams to share insights and strategies. Teamwork makes the dream work, and together we can create a stronger approach to lead generation.
We think you need these skills to ace BDR — Southern Europe, Outbound Growth & Pipeline
Some tips for your application 🫡
Show Off Your Communication Skills:Since strong verbal and written communication skills are key for this role, make sure your application reflects that. Use clear, concise language and don’t shy away from showcasing your personality – we want to see how you engage potential customers!
Highlight Relevant Experience:Even if you don’t have direct experience in tele-sales or business development, think about any transferable skills you might have. Whether it’s a part-time job or a project at uni, let us know how those experiences can help you excel as a BDR.
Be Sales-Driven:We’re looking for motivated self-starters, so don’t forget to express your desire to exceed targets and grow your sales career. Share any past achievements or goals you’ve smashed – it’ll show us you’re ready to take on the challenge!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about what we do at StudySmarter!
How to prepare for a job interview at Mimecast
✨Know Your Product Inside Out
Before the interview, make sure you understand Mimecast's product suite and how it addresses customer pain points. Familiarise yourself with the features and benefits of the solutions offered, especially in relation to Human Risk Management and email security. This will help you articulate the value proposition clearly during your interview.
✨Showcase Your Communication Skills
Since strong verbal and written communication skills are crucial for this role, practice articulating your thoughts clearly. Prepare to discuss how you've effectively engaged potential customers in the past, whether through cold calls or emails. Consider role-playing with a friend to refine your pitch and ensure you can convey information confidently.
✨Demonstrate Resilience and Adaptability
Be ready to share examples of how you've handled objections or rejection in previous roles. Highlight your persistence and ability to adapt your approach based on feedback. This will show that you possess the resilience needed to thrive in a sales-driven environment.
✨Research and Prepare Questions
Do your homework on the company and the industry trends. Prepare insightful questions about the sales process, team dynamics, and how success is measured in the BDR role. This not only shows your interest but also helps you assess if the company is the right fit for you.
