Industrial Marketing Manager in Brighouse
Industrial Marketing Manager in Brighouse

Industrial Marketing Manager in Brighouse

Brighouse Full-Time 32000 - 48000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead marketing efforts for the Industrial sector, creating compelling content and driving business growth.
  • Company: Join Millers Oils, a trusted name in high-performance lubricants with over 135 years of expertise.
  • Benefits: Enjoy a competitive salary, bonus structure, career progression, and a supportive team environment.
  • Why this job: Make an impact in a dynamic role that combines creativity with strategy in a reputable company.
  • Qualifications: 5+ years in B2B marketing, exceptional copywriting skills, and experience in lead generation required.
  • Other info: Ideal for ambitious marketers ready to elevate their career in a collaborative setting.

The predicted salary is between 32000 - 48000 £ per year.

Location: Brighouse, West Yorkshire

Salary: £40,000 per annum + Bonus

Job Type: Full time, Permanent

Working Hours: Monday - Thursday, 8:30 AM - 5:00 PM, Friday 8:30 AM - 4:00 PM

About Millers Oils Ltd:

Millers Oils is a leading provider of high-performance lubricants, specialising in the automotive, industrial, and commercial sectors. With over 135 years of expertise, we take pride in delivering advanced products and services that drive performance, reliability, and sustainability. Our commitment to quality and innovation has made us a trusted name within the industry.

Role Overview:

As the Industrial Marketing Manager, you will be the industry expert, leading the marketing efforts for our Industrial sector. You will be responsible for developing brand positioning, executing marketing campaigns, and driving business growth. Creating persuasive copy and engaging content that drives Marketing Qualified Leads. You will also take the lead in storytelling that communicates the value of our products and services to a technical audience, ensuring that our messaging is not only clear but also compelling.

Your role at a glance:

  • Market Research & Strategy: Conduct market analysis, identify trends, and develop strategic marketing plans
  • Copywriting & Content Creation: Develop high-quality, persuasive copy for various marketing channels including website content, blog posts, email campaigns, case studies, whitepapers, brochures, and more.
  • Brand Management & Positioning: Drive brand awareness, develop value propositions, and oversee marketing collateral
  • Lead Generation & MQL Conversion: Develop and manage marketing campaigns focused on lead generation, ensuring that campaigns attract qualified prospects and drive conversions, whilst ensuring they align with the sales team's expectations.
  • Digital & Traditional Marketing: Execute multi-channel campaigns, including SEO, SEM, social media, trade shows, and print media
  • Customer Engagement: Build strong relationships with industrial customers, distributors, and stakeholders
  • Product Launch & Promotion: Lead product launches and promotional campaigns, ensuring consistent messaging across all channels
  • Collaboration & Cross-Functional Support: Work closely with Sales, R&D, Operations, and Technical teams to align marketing with business objectives

What we're looking for:

  • Senior Marketing Executive or equivalent with 5+ years of experience in marketing
  • Strong B2B marketing background with a strong focus on content creation and lead generation, preferably in the industrial, manufacturing, or technical sectors.
  • Exceptional copywriting skills with a portfolio that demonstrates your ability to create compelling, clear, and impactful content
  • Storytelling expertise, with the ability to translate complex industrial solutions into engaging narratives for diverse audiences.
  • Lead generation experience, including familiarity with lead nurturing, conversion optimization, and Marketing Qualified Leads
  • Knowledge of digital marketing tools (SEO, SEM, email marketing, social media)
  • A confident communicator able to influence stakeholders at all levels

What We Offer:

  • Competitive salary and commission structure
  • Opportunities for career progression and professional development
  • A supportive and dynamic team environment
  • Work with a reputable brand known for high-quality products and services

Ready to make an impact? Apply now and take your career to the next level!

Please click the APPLY button to submit your CV and Cover Letter.

Industrial Marketing Manager in Brighouse employer: Millers Oils

At Millers Oils Ltd, located in the vibrant town of Brighouse, we pride ourselves on being an exceptional employer that fosters a supportive and dynamic work culture. With over 135 years of industry expertise, we offer competitive salaries, a bonus structure, and ample opportunities for career progression and professional development, ensuring our employees thrive in their roles. Join us to be part of a reputable brand known for high-quality products, where your contributions will make a meaningful impact in the industrial sector.
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Contact Detail:

Millers Oils Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Industrial Marketing Manager in Brighouse

✨Tip Number 1

Familiarise yourself with Millers Oils and their product range. Understanding their high-performance lubricants and the specific needs of the industrial sector will help you tailor your conversations and demonstrate your genuine interest during interviews.

✨Tip Number 2

Showcase your storytelling skills by preparing examples of how you've successfully communicated complex ideas in previous roles. This will highlight your ability to engage a technical audience, which is crucial for this position.

✨Tip Number 3

Network with professionals in the industrial marketing field. Attend industry events or join relevant online forums to connect with others who can provide insights into the role and potentially refer you to opportunities at Millers Oils.

✨Tip Number 4

Prepare to discuss your lead generation strategies in detail. Be ready to share specific campaigns you've executed, the tools you used, and the results achieved, as this will demonstrate your capability to drive business growth effectively.

We think you need these skills to ace Industrial Marketing Manager in Brighouse

B2B Marketing Expertise
Content Creation
Copywriting Skills
Lead Generation
Market Research & Analysis
Brand Management
Digital Marketing Tools (SEO, SEM, Email Marketing, Social Media)
Storytelling Ability
Customer Engagement
Campaign Management
Stakeholder Communication
Cross-Functional Collaboration
Strategic Planning
Performance Measurement

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in B2B marketing, content creation, and lead generation. Use keywords from the job description to demonstrate that you meet the specific requirements for the Industrial Marketing Manager role.

Craft a Compelling Cover Letter: Your cover letter should tell a story about your career journey and how it aligns with Millers Oils Ltd's mission. Emphasise your copywriting skills and provide examples of successful marketing campaigns you've led, particularly in the industrial sector.

Showcase Your Portfolio: Include a portfolio of your best work that demonstrates your copywriting and content creation abilities. Highlight pieces that are relevant to the industrial or technical sectors, as this will show your understanding of the audience you'll be targeting.

Highlight Collaboration Skills: In your application, mention any experience working cross-functionally with sales, R&D, or technical teams. This will illustrate your ability to align marketing strategies with business objectives, which is crucial for the role.

How to prepare for a job interview at Millers Oils

✨Showcase Your Marketing Expertise

Make sure to highlight your experience in B2B marketing, especially in the industrial sector. Prepare examples of successful campaigns you've led, focusing on lead generation and content creation that aligns with the company's goals.

✨Demonstrate Your Copywriting Skills

Bring along a portfolio that showcases your best copywriting work. Be ready to discuss how you approach creating persuasive content and how it has driven results in previous roles.

✨Prepare for Technical Questions

Since the role involves communicating complex industrial solutions, brush up on relevant industry knowledge. Be prepared to explain how you would translate technical information into engaging narratives for diverse audiences.

✨Engage with the Interviewers

Show your confidence by asking insightful questions about the company's marketing strategies and how they align with business objectives. This will demonstrate your interest in the role and your proactive approach to collaboration.

Industrial Marketing Manager in Brighouse
Millers Oils
M
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