At a Glance
- Tasks: Lead marketing strategies and campaigns to boost brand visibility and client engagement.
- Company: Global insurance broking firm with a diverse and supportive culture.
- Benefits: Competitive salary, generous pension, private medical insurance, and 25+ days leave.
- Other info: Inclusive environment with opportunities for personal and professional growth.
- Why this job: Join a passionate team and make a real impact in the insurance industry.
- Qualifications: 5+ years marketing experience, ideally in insurance broking.
The predicted salary is between 33750 - 41250 £ per year.
About us
Headquartered in London, we operate internationally and at Lloyd's.
With a global team of over 1000 people and 10 international offices, we're able to advise from Brussels to Bermuda.
As an independent (re)insurance broking firm we work with intermediaries, direct insureds and reinsureds.
For over 120 years we've been industry leaders in a variety of specialist areas.
Working here
A career with us means the freedom to flourish.
Whether you're beginning your journey or ready to make your next move you'll find a team of talented, inspirational people who care about their work and each other.
What really sets us apart is our people.
We're a diverse range of passionate advocates for doing things differently.
We work together as one team, and our aim is always the outcome that will benefit everyone.
What you'll do
The Marketing Manager will be responsible for developing and executing integrated marketing strategies that support the growth and visibility of Miller across specific regions.
This role is critical in aligning marketing activity with commercial objectives, delivering targeted campaigns, and supporting regional teams with tools and initiatives that drive client acquisition, retention, and engagement.
- Role Responsibilities
- Regional Strategy & Planning
- Support the Head of Marketing in the development and execution of the regional marketing plan in alignment with global marketing strategy, brand guidelines and commercial goals.
- Act as the marketing business partner to regional leadership, providing insight, planning support, and campaign execution.
- Identify market-specific opportunities and client segments for targeted growth campaigns.
- Campaign Management & Demand Generation
- Lead the creation and delivery of integrated campaigns to drive lead generation, client retention, and cross-sell opportunities.
- Tailor messaging, content, and channels to suit the local market, client personas, and compliance requirements.
- Work with sales teams to align marketing activities with pipeline objectives and sales enablement needs.
- Events & Thought Leadership
- Plan and execute local and regional events, webinars, and roundtables to drive brand visibility and client engagement.
- Working with the Content Manager, collaborate with subject matter experts to produce regionally relevant thought leadership content.
- Digital & Content
- Working with Digital Marketing Manager, manage regional digital presence including localised web content, social media, and email marketing.
- Leverage marketing automation tools (e. g. Salesforce & Account Management) to track performance and optimise efforts.
- Ensure all materials are compliant and aligned with Miller's global brand standards.
- Reporting & Optimisation
- Working with the Marketing Operations Manager, measure campaign effectiveness and share insights on performance, ROI, and market trends with stakeholders.
- Continuously test and improve campaigns based on data-driven insights.
- General
- Adhere to and meet fully the expectations of Miller, as set out in its policies and procedures, best practise, training material, and embedded in its systems and controls.
Our policies and procedures are written to encapsulate the compliance, legal and financial crime related legislation and regulations which apply to Miller.
- Comply with any external rules and requirements imposed on individuals performing their role at Miller, such as Lloyd's byelaws and FCA rules.
- Promote Miller brand and values to enhance Miller's reputation in the market
Qualifications
- CIM
- Knowledge
- Insurance Broking / Insurance industry / North America
Experience
- 5+ years marketing experience ideally within insurance broking
Benefits
- On top of a competitive salary we offer a fantastic benefits package including:
- 10% pension contribution from Miller. In addition, Miller will match any employee contributions up to 5%.
- Private Medical Insurance
- Medicare cash plan
- Minimum of 25 days annual leave (with flexibility to buy more)
- Life Assurance
- Income Protection
- Critical Illness cover
- Enhanced Maternity, Paternity Adoption and Shared Parental Leave
At Miller, we are committed to creating an inclusive and supportive environment for all candidates.
If you require any adjustments or accommodations to support you during the application process, please don't hesitate to let us know.
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Marketing Manager employer: Miller-
Miller is an exceptional employer that fosters a dynamic and inclusive work culture, where claims professionals can thrive in a fast-paced environment while managing significant claims across North America. With a strong emphasis on employee growth and development, Miller offers comprehensive training and mentorship opportunities, ensuring that you are well-equipped to excel in your role. Located in London, the company provides a unique chance to engage with a diverse client base and contribute to high standards of client satisfaction within a supportive global team.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Miller- and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Miller- are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Miller- on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Miller-. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Miller-. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Miller-:Show us that you’ve done your homework! In your application, briefly mention what you admire about Miller-’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Miller-
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Miller- will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Miller-, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
