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For Companies At a Glance
- Tasks: Shape and execute innovative marketing strategies to attract partners and opportunities.
- Company: Midnight, a creative web development studio in London.
- Benefits: Autonomy, influence, and the chance to work with cutting-edge tools.
- Why this job: Make a real impact on how we present ourselves and grow creatively.
- Qualifications: Experience in agency marketing, strong writing skills, and design sensibility.
- Other info: Join a small, focused team that values quality and meaningful work.
The predicted salary is between 36000 - 60000 £ per year.
Midnight is a London-based web development studio that partners with design and branding teams to build thoughtful, high-end websites and web apps. We work closely with creative studios who care deeply about craft, clarity, and outcomes. We help them bring ambitious ideas to life technically. We’re looking for a marketing lead who understands how an agency business grows. Someone who can spot opportunities, test ideas, and turn insight into action. This is a hands-on role for a problem solver who enjoys figuring things out, testing ideas, and moving fast on opportunities.
The role
You’ll be responsible for shaping and executing Midnight’s marketing efforts, with a focus on attracting the right partners and opportunities. This is not about posting and hoping, it’s about understanding our positioning, our audience, and where smart, consistent marketing can work over time. You will have a lot of autonomy and a lot of responsibility.
What you’ll be doing
- Developing and executing a clear marketing strategy for our agency business
- Identifying where opportunities exist such as partnerships, content, platforms, outbound, and inbound and deciding what’s worth pursuing
- Creating and overseeing content that reflects Midnight’s point of view, tone-of-voice and quality bar
- Using AI tools (and knowing when to use them) to scale output and improve efficiency while keeping quality high
- Acting as an orchestrator of tools, systems, and workflows rather than doing everything manually
- Working closely with founders and designers to ensure messaging, visuals, and tone feel cohesive
- Continuously testing, learning, and refining what works
What we’re looking for
- Experience marketing an agency, studio, or service-based business
- A strong sense of judgement about what’s worth doing and what isn’t
- Comfort using AI tools as part of your everyday workflow and curiosity about what’s next
- A good design eye and confidence working with design tools
- Strong writing skills and a natural feel for language and tone
- Someone proactive, self-directed, and comfortable making decisions
- A practical mindset. You care about outcomes, not just activity
What this role is not
- Not a purely executional role with a rigid brief
- Not a performance-only marketing role focused on funnels and ads
- Not a role where everything is already defined
Why Midnight
We’re small, focused, and care deeply about the quality of our work. You’ll have real influence over how the studio presents itself to the world, and the freedom to build something thoughtful rather than noisy. If you enjoy joining early, shaping direction, and using modern tools to do meaningful work efficiently, we’d love to hear from you.
Marketing Lead (Agency Growth) in City of London employer: Midnight
Contact Detail:
Midnight Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Lead (Agency Growth) in City of London
✨Tip Number 1
Get to know Midnight inside out! Research their projects, values, and the kind of partners they work with. This will help you tailor your approach and show them you’re genuinely interested in what they do.
✨Tip Number 2
Network like a pro! Reach out to people in the industry, attend events, and connect with potential partners. Building relationships can open doors and give you insights into opportunities that might not be advertised.
✨Tip Number 3
Show off your problem-solving skills! Prepare examples of how you've identified opportunities and turned them into successful marketing strategies. This hands-on approach will resonate with Midnight’s need for someone who can think on their feet.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the team at Midnight.
We think you need these skills to ace Marketing Lead (Agency Growth) in City of London
Some tips for your application 🫡
Show Your Understanding of Agency Growth: Make sure to highlight your experience in marketing for agencies or service-based businesses. We want to see that you understand how an agency grows and can spot opportunities that align with our goals.
Be Authentic in Your Writing: Your writing should reflect Midnight’s tone-of-voice and quality bar. Use your strong writing skills to convey your personality and approach, showing us that you can create content that resonates with our audience.
Demonstrate Your Problem-Solving Skills: We’re looking for someone who enjoys figuring things out and testing ideas. In your application, share examples of how you've tackled challenges in the past and what insights you gained from those experiences.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss any important details about the role!
How to prepare for a job interview at Midnight
✨Know Your Audience
Before the interview, take some time to research Midnight and their target audience. Understand their positioning in the market and think about how your marketing strategies can align with their goals. This will show that you’re not just interested in the role, but also in the company’s mission.
✨Showcase Your Problem-Solving Skills
Prepare examples of how you've identified opportunities and turned insights into actionable marketing strategies in your previous roles. Be ready to discuss specific campaigns or projects where you’ve tested ideas and achieved results. This hands-on approach is exactly what they’re looking for!
✨Familiarise Yourself with AI Tools
Since the role involves using AI tools to enhance efficiency, brush up on the latest tools and be prepared to discuss how you’ve used them in your past work. Share any experiences where these tools helped you scale output while maintaining quality—this will demonstrate your forward-thinking mindset.
✨Emphasise Collaboration
Midnight values teamwork, so highlight your experience working closely with designers and other stakeholders. Discuss how you’ve ensured cohesive messaging and visuals in your past projects. Showing that you can collaborate effectively will resonate well with their team-oriented culture.
