Director, Business Development in England

Company Description

Strategy (Nasdaq: MSTR) is at the forefront of transforming organizations into intelligent enterprises through data-driven innovation. We don’t just follow trends—we set them and drive change. As a market leader in enterprise analytics and mobility software, we’ve pioneered the BI and analytics space, empowering people to make better decisions and revolutionizing how businesses operate. Strategy is also leading a groundbreaking shift in how companies approach their treasury reserve strategy, boldly adopting Bitcoin as a key asset. This visionary move is reshaping the financial landscape and solidifying our position as a forward-thinking, innovative force in the market.

Role Overview

We are seeking a results-driven and strategic Director of Business Development to lead our EMEA Business Development team while playing a key matrixed role in supporting and aligning global BDR operations. This individual will be responsible for driving pipeline generation, optimising outreach strategies, coaching high-performing teams, and aligning closely with Sales, Marketing, and Operations to support growth goals across regions.

Key Responsibilities

• Lead and manage the EMEA Business Development organization, including direct reports (BDRs).
• Provide matrixed support and leadership for international BDR teams to ensure alignment with global business development strategy.
• Develop and deliver onboarding, training, and ongoing enablement through a Business Development Onboarding Program for BDRs.
• Partner with Sales leadership to implement strategies for identifying and penetrating new prospects and expanding into priority markets.
• Collaborate with Marketing to analyse campaign effectiveness and continuously refine tactics based on pipeline outcomes and conversion data.
• Regularly assess BDR performance using KPIs, pipeline contribution, and activity metrics; drive accountability and coaching through structured review processes.
• Report on performance trends, opportunities, and risks to the executive team during weekly CXO and quarterly business reviews.
• Influence tool and process improvements in partnership with Sales Operations, IT, and Business Operations Teams to improve productivity and reporting (e.g., Salesforce enhancements).
• Represent the EMEA Business Development function at key events such as Sales Kickoffs, Bootcamps, and internal enablement sessions.
• Partner with HR to develop and implement hiring practices, performance management processes, and retention strategies.
• Travel occasionally across EMEA to deliver training, conduct performance reviews, and align regional strategies.

Qualifications

• Bachelor's degree required.
• 7+ years of experience in business development, sales, or pipeline generation, with at least 5+ years in a leadership role managing multi-layered or geographically distributed teams.
• Demonstrated success in B2B software or enterprise technology environments.
• Deep understanding of sales development operations, lead management best practices, and performance metrics.
• Exceptional communication, coaching, and motivational skills.
• Strong analytical and reporting capabilities; able to turn insights into action.
• Experience with CRM systems (Salesforce preferred), sales engagement platforms (Salesloft preferred), and reporting tools.
• Proven track record of building, scaling, and retaining high-performing teams.
• Ability to travel as needed (minimal).

What You’ll Bring

• A growth mindset and passion for developing processes and people with fun, inclusivity, and engagement.
• Ownership and strategic thinking with strong operational execution.
• A collaborative approach and the ability to influence across functions and geographies.
• Enthusiasm for working in a fast-paced, evolving global organization.

Additional information: Strategy is an Equal Employment and Affirmative Action employer F/M/Disability/Vet/Sexual Orientation/Gender Identity. All qualified applicants will receive consideration for employment without regard to race, creed, color, religion, national origin, sexual orientation, gender identity, disability, veteran status, sex age, genetic information, or any other legally-protected basis.