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- Tasks: Lead the rollout of exciting digital marketing offers for Michelin's renowned brands.
- Company: Join Michelin, a leader in sustainable mobility and innovative lifestyle experiences.
- Benefits: Competitive salary, profit-sharing, health insurance, and employee ownership plans.
- Why this job: Be part of a dynamic team shaping the future of digital marketing in lifestyle sectors.
- Qualifications: Master’s degree and 2-3 years in digital project management with social media expertise.
- Other info: Enjoy a collaborative culture with excellent career growth and employee engagement.
The predicted salary is between 44000 - 66000 ÂŁ per year.
Permanent position to support the Digital Content team in rolling out sponsored digital offerings. The Lifestyle business division is a key contributor to Michelin Group’s growth ambitions in the beyond-tire domain. The scope of Michelin Lifestyle activities ranges from Travel, Gastronomy, Wine, Mobility, and Lifestyle products and services, through a portfolio of world-renowned brands such as The Michelin Guide, Michelin, Robert Parker Wine Advocates, Tablet Hotels, Via-Michelin, LeFooding & BF Goodrich.
Integrated into the Digital Content team, you will collaborate with various stakeholders to deploy our marketing offers, supervise asset creation, support the Marketing team to improve the offers sold by the Sales team, coordinate reporting, and ensure media plan follow-up. Your role will be essential in maintaining a balance between the MICHELIN Guide’s editorial standards, digital performance, and partner satisfaction. You will work on a wide variety of campaigns with B2B partners (brands) and B2A partners (public administrations, tourism boards, government agencies). In close collaboration with the Digital, Marketing and Sales teams, you will support them in designing, selling, and deploying digital offers aligned with our editorial line.
Main Responsibilities
- Operational Coordination & Deployment of Digital Offers
- Coordinate asset production for all partner digital offers of the MICHELIN Guide, in collaboration with Project Managers.
- Brief the editorial, video, and social media teams based on elements provided by the PIM in Europe and define the production schedule.
- Monitor production timelines for all assets worldwide.
- Ensure the quality of deliverables, adherence to deadlines, and compliance with contractual commitments.
- Support the upskilling of PIM on digital topics.
- Media Brief Management
- Manage media briefs: data and asset collection, drafting briefs for the media agency.
- Ensure the proper launch and follow-up of campaigns.
- Analyze final reports and extract key learnings.
- Operational Excellence & International Guidelines
- Centralize needs, constraints, and feedback.
- Contribute to the annual report on media agency performance.
- Analysis, Reporting & Optimization
- Collect partner campaign results across all digital channels.
- Provide recommendations to stakeholders to improve the efficiency, consistency, and value of partner activations.
- Work with Marketing to enhance, optimize, or rethink certain offers.
Education and experience requirements
- Must Have
- Master’s degree in Communication, Business or a related field.
- Fluent English (proficiency C1 -spoken and written).
- Experience in Social Media Paid.
- Excellent digital project management skills.
- 2–3 years of experience in a similar role.
- Strong understanding of social media platforms and usage.
- Rigor, organization, strong planning skills.
- Interest in performance analysis.
- Team spirit and collaborative mindset.
- Nice to Have
- Experience in a media agency, social media agency, or publisher.
- Knowledge of the media, travel, or luxury sectors.
- Creativity and a strong sense of innovative formats.
Recruitment process
If your CV is accepted, you can join us after 2 phases:
- An initial distance interview.
- A full day of recruitment, so that you can fully express your personality and skills.
- You will then receive detailed feedback within a few days.
Salary and benefits
Location: Boulogne-Billancourt.
- Fixed salary from €55,000 depending on profile and experience.
- Variable remuneration, profit-sharing, company savings plan, employee share ownership plan, health insurance.
Additional information
Michelin, a company committed to sustainable mobility and recognised for its actions in favour of employee experience!
- 99/100 on the gender equality index.
- “Handi welcoming” company, with a network of referents and ambassadors to support you.
- 83.5% employee engagement rate.
- 94.6% of interns and apprentices recommend us, label "Happy Trainees" for 9 consecutive years.
- Ranked among the most engaged CAC 40 groups according to the RSE Universum 2023 index.
- Among the 100 most attractive companies for students and professionals BAC+2/3 in the Universum 2023 ranking.
- Ranked No. 1 for companies with over 500 interns and apprentices who pay the best in the HappyTrainees® 2023 ranking.
- In the Top 10 of the best employers in France according to the Glassdoor 2023 ranking.
- In the top 3 of companies in the “Automobile / Equipment” sector in terms of employer attractiveness in the 2024 edition of the @EPOKA @GROUPE IFOP @Occurrence ranking.
For more information about the Group:
Sponsorship Digital Deployment Manager - Michelin Lifestyle (F/M) in London employer: Michelin Tyre Plc
Contact Detail:
Michelin Tyre Plc Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sponsorship Digital Deployment Manager - Michelin Lifestyle (F/M) in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their digital offerings and think about how your skills can contribute to their goals. This will help you stand out as a candidate who truly gets what they’re about.
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or use online resources to get comfortable with common questions. The more you practice, the more confident you'll feel when it’s your turn to shine.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email can leave a lasting impression and show your enthusiasm for the role. Plus, it keeps you on their radar as they make their decision.
We think you need these skills to ace Sponsorship Digital Deployment Manager - Michelin Lifestyle (F/M) in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that match the role of Sponsorship Digital Deployment Manager. Highlight your digital project management skills and any relevant experience in social media or marketing.
Craft a Compelling Cover Letter: Use your cover letter to tell us why you're passionate about the Michelin Lifestyle brand and how your background aligns with our goals. Be sure to mention specific projects or achievements that showcase your expertise.
Showcase Your Analytical Skills: Since this role involves performance analysis, include examples of how you've used data to drive decisions in past roles. We love seeing candidates who can turn numbers into actionable insights!
Apply Through Our Website: We encourage you to apply directly through our website for the best chance of getting noticed. It’s the easiest way for us to keep track of your application and ensure it reaches the right people!
How to prepare for a job interview at Michelin Tyre Plc
✨Know Your Digital Stuff
Make sure you brush up on your digital project management skills and social media platforms. Be ready to discuss specific campaigns you've worked on and how you managed them. This role is all about deploying digital offers, so showing your expertise here will definitely impress.
✨Showcase Your Collaborative Spirit
Since this position involves working closely with various teams, be prepared to share examples of how you've successfully collaborated in the past. Highlight your team spirit and any experiences where you coordinated with different stakeholders to achieve a common goal.
✨Be Data-Driven
This role requires a strong understanding of performance analysis. Bring examples of how you've used data to optimise campaigns or improve offers. Being able to talk about key learnings from previous projects will show that you're not just about execution but also about continuous improvement.
✨Prepare for the Long Haul
With a two-phase recruitment process, it's important to stay engaged and enthusiastic throughout. Prepare for both the distance interview and the full day of recruitment by thinking about how you can express your personality and skills effectively. Show them you're not just a fit for the role, but also a great cultural fit for the company.