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- Tasks: Lead e-commerce strategy and drive online revenue growth across multiple platforms.
- Company: Join a dynamic team at Micheldever Tyre Services, shaping the future of digital retail.
- Benefits: Competitive salary, career development opportunities, and a chance to innovate in e-commerce.
- Why this job: Make a real impact on legendary brands while working in a collaborative environment.
- Qualifications: Proven e-commerce management experience and strong analytical skills required.
- Other info: Exciting opportunity for growth in a fast-paced, data-driven marketing team.
The predicted salary is between 36000 - 60000 £ per year.
Our marketing team is undergoing an exciting transformation — and we’re looking for exceptional talent to join us. As we build a more digitally focused, data-driven marketing function, we’re investing in people who can own strategy and execution across paid search, SEO, and social media – working closely with best-in-class agencies. Here, you’ll have the autonomy to innovate, the data to make decisions, and the platform to make a visible impact. If you’re driven by results, thrive in collaborative environments, and want to shape the future of legendary brands, this is your chance.
The E-Commerce Manager is a senior leadership role accountable for developing and executing the end-to-end e-commerce strategy across Protyre.co.uk, TyreClick, and all digital sales channels, driving both online and in-store revenue growth within the Group’s retail business. Reporting to the Chief Commercial Officer, this role owns omnichannel integration, blending digital acquisition with physical store footfall to deliver a seamless customer journey.
The job holder works in close partnership with the Protyre Retail Director and Pricing Team to optimize pricing, promotions, and product availability across channels. With a creative and entrepreneurial mindset, the role proactively identifies new revenue streams, tests innovative digital models, and stays ahead of e-commerce trends inside and outside the automotive sector. The E-Commerce Manager leads one direct report (E-Commerce Executive), fostering a high-support, high-challenge environment to deliver agile, data-driven results.
The job holder is accountable for growing online sales, increasing digital-to-store conversion, and enhancing customer lifetime value through personalized, omnichannel experiences. They own the e-commerce P&L, manage platform performance (conversion rate, AOV, abandonment), and ensure full integration with retail operations, pricing strategy, and marketing campaigns. The role drives continuous innovation in UX/UI, checkout flow, and post-purchase engagement, while maintaining compliance with GDPR, PCI DSS, and ASA standards. Monthly reporting to the Chief Commercial Officer and Retail Leadership Team includes performance insights, opportunity identification, and ROI evaluation.
We’re looking for E-Commerce Manager, you will lead the multi-year digital roadmap across Protyre.co.uk, TyreClick, and emerging platforms. You’ll drive omni channel revenue, optimize user experience, champion data-led decision making, and shape the future of how customers interact with our brand online.
- Own E-Commerce Strategy & Roadmap
- Define and deliver a multi-year vision for e-commerce growth across Protyre.co.uk, TyreClick and future digital channels.
- Present annual strategy proposals to the Chief Commercial Officer and Retail Leadership Team.
- Partner with the Protyre Retail Director to increase digital-to-store traffic and in-store-to-online conversions.
- Implement geo-targeted promotions, enhance store locator functionality, and introduce real-time stock visibility.
- Optimise Platform Performance & UX
- Lead continuous improvement of website performance, checkout flows and mobile experience.
- Drive A/B testing, heatmapping.
- Align Pricing & Promotions
- Execute flash sales, bundle offers and loyalty incentives that support margin and conversion growth.
- Research and pilot new e-commerce models such as tyre subscriptions, live commerce or AR fitment tools.
Manage & Develop an E-Commerce Executive. Set clear objectives, delegate platform updates and reporting tasks, and provide weekly coaching.
Champion Data-Led Decision Making
Use Google Analytics, Hotjar, CRM and e-commerce reporting tools to monitor funnel performance, revenue drivers and ROI. Produce monthly data-driven performance insights for the Chief Commercial Officer with clear recommendations. Maintain adherence to GDPR, PCI DSS, ASA advertising guidelines and WCAG 2.1 accessibility standards. Oversee the security and integrity of our e-commerce platforms and customer data. Deliver monthly e-commerce performance reports to the Chief Commercial Officer and Retail Leadership Team. Use data storytelling and customer insights to secure cross-functional alignment and budget for growth initiatives.
Proven experience managing and growing an e-commerce platform, ideally in a retail or service-based environment. Strong commercial mindset with a track record of delivering revenue growth and conversion improvements. Confident with analytics tools (GA4, Hotjar, CRM systems, A/B testing platforms). Experience managing, coaching or developing team members. A proactive trend-spotter with curiosity for new technology and digital innovation.
E-Commerce Manager - Digital in Southam employer: Micheldever Tyre Services
Contact Detail:
Micheldever Tyre Services Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land E-Commerce Manager - Digital in Southam
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your e-commerce projects and successes. This is your chance to demonstrate how you can drive results and innovate in the digital space.
✨Tip Number 3
Prepare for interviews by researching the company and its competitors. Be ready to discuss how you can enhance their e-commerce strategy and share ideas on optimising user experience and driving revenue growth.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in being part of our team and shaping the future of our brand.
We think you need these skills to ace E-Commerce Manager - Digital in Southam
Some tips for your application 🫡
Show Your Passion for E-Commerce: When you're writing your application, let your enthusiasm for e-commerce shine through! We want to see how you can bring innovative ideas to the table and how you've previously driven results in this space.
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience with digital marketing strategies, especially in areas like SEO and paid search. We love seeing how your skills align with our needs!
Be Data-Driven: Since we're all about data-led decision making, include specific metrics or achievements from your past roles. Show us how you've used analytics tools to drive growth and improve performance – numbers speak volumes!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity to shape the future of our brand!
How to prepare for a job interview at Micheldever Tyre Services
✨Know Your E-Commerce Stuff
Make sure you brush up on the latest e-commerce trends and tools. Familiarise yourself with platforms like Shopify and BigCommerce, and be ready to discuss how you've used analytics tools like Google Analytics or Hotjar in your previous roles.
✨Showcase Your Strategic Mindset
Prepare to talk about your experience in developing and executing e-commerce strategies. Think of specific examples where you've driven revenue growth or improved conversion rates, and be ready to share how you approached these challenges.
✨Demonstrate Data-Driven Decision Making
Since this role is all about data, come prepared with insights from your past experiences. Be ready to explain how you've used data to inform your decisions and drive results, and think of ways you can apply this to the company's goals.
✨Be Ready to Collaborate
This position involves working closely with various teams, so highlight your collaborative skills. Share examples of how you've successfully partnered with others to achieve common goals, especially in a retail or service-based environment.