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- Tasks: Execute exciting marketing campaigns for top tyre brands and boost sales through creative strategies.
- Company: Join Micheldever Tyre Services, a leading and innovative tyre wholesaler and retailer.
- Benefits: Gain valuable experience in a dynamic team with opportunities for growth and development.
- Why this job: Make an impact in the marketing world while working with well-known brands like Falken and Dunlop.
- Qualifications: Strong marketing experience, excellent communication skills, and a passion for B2B marketing.
- Other info: Be part of a fast-growing company with a supportive culture and a focus on digital innovation.
The predicted salary is between 36000 - 60000 £ per year.
Join an evolving marketing team at Micheldever Tyre Services, a leading tyre wholesaler and retailer with a strong digitised focus. This role supports the House Brand Strategy Manager in driving advertising and promotional activities for Falken, Dunlop and Sumitomo across retail and wholesale channels.
Responsibilities
- Execute campaigns directed by the House Brand Strategy Manager, including digital promotions, in‑store POS and PR initiatives.
- Coordinate with Digital Marketing and Marketing Operations to align creative, messaging and timing, ensuring on‑time, on‑budget delivery and improved engagement.
- Manage B2B marketing activities and create dealer toolkits—flyers, digital assets and training resources—to boost house brand sell‑through.
- Track campaign results using Google Analytics, PHOCAS, Zendesk and social platform insights; report weekly to the Manager on engagement, traffic and sales impact.
- Conduct A/B testing on creatives, CTAs or channels to continuously improve outcomes.
- Collaborate with Digital Marketing, Retail Marketing and Data & Insight teams to maintain integrated customer journeys.
Qualifications
- Strong marketing executive experience with B2B exposure.
- Proven track record managing end‑to‑end execution of marketing campaigns.
- Excellent communication skills across all levels.
- Experience with social media, POS and or PR initiatives is highly advantageous.
Micheldever Tyre Services was founded in 1972 and now operates the fastest growing tyre wholesale, distribution and retail chains in the United Kingdom, supporting over 6,000 retailers and our own Protyre retail network.
House Brand Executive employer: Micheldever Tyre Services
Contact Detail:
Micheldever Tyre Services Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land House Brand Executive
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that House Brand Executive role.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing campaigns and successes. We want to see how you’ve driven engagement and sales in past roles—make it easy for potential employers to see your impact!
✨Tip Number 3
Prepare for interviews by researching Micheldever Tyre Services and their brands. We need to know you’re passionate about Falken, Dunlop, and Sumitomo. Tailor your answers to show how your experience aligns with their goals and values.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage directly with us. Let’s get you on board!
We think you need these skills to ace House Brand Executive
Some tips for your application 🫡
Show Your Marketing Skills: Make sure to highlight your marketing experience, especially in B2B. We want to see how you've executed campaigns and what results you've achieved. Use specific examples to demonstrate your skills!
Tailor Your Application: Don’t just send a generic application! Take the time to tailor your CV and cover letter to reflect the job description. Mention our brands like Falken, Dunlop, and Sumitomo to show you’re genuinely interested in the role.
Be Data-Driven: Since we love tracking results, mention any experience you have with tools like Google Analytics or social media insights. Show us how you’ve used data to improve campaign outcomes in the past!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Micheldever Tyre Services
✨Know Your Brands
Before the interview, make sure you research Falken, Dunlop, and Sumitomo. Understand their brand values, target audiences, and recent campaigns. This will show your genuine interest in the role and help you discuss how you can contribute to their marketing strategies.
✨Showcase Your Campaign Experience
Prepare specific examples of marketing campaigns you've managed, especially in a B2B context. Be ready to discuss the challenges you faced, how you executed the campaigns, and the results you achieved. This will demonstrate your hands-on experience and ability to drive successful outcomes.
✨Familiarise Yourself with Analytics Tools
Since tracking campaign results is crucial for this role, brush up on your knowledge of Google Analytics, PHOCAS, and Zendesk. Be prepared to discuss how you've used these tools in the past to measure engagement and sales impact, as well as any A/B testing you've conducted.
✨Communicate Effectively
Strong communication skills are key for this position. Practice articulating your thoughts clearly and confidently. Think about how you would explain complex marketing concepts to different stakeholders, from creative teams to senior management, to showcase your versatility in communication.
