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- Tasks: Develop strategic product marketing plans and collaborate with senior stakeholders.
- Company: Leading global travel business headquartered in London.
- Benefits: Competitive salary, hybrid working, and a great benefits package including a bonus.
- Why this job: Make an impact in a dynamic industry while shaping product messaging and market strategy.
- Qualifications: 7+ years in product marketing with strong stakeholder management skills.
- Other info: Fast-paced environment with opportunities for professional growth and cross-market exposure.
The predicted salary is between 51000 - 85000 £ per year.
The role will have responsibility for developing strategic product marketing plans and working closely with key senior stakeholders. You will help to guide insight led product strategy and communicate effectively the market positioning, product messaging and competitive differentiation.
Client Details
Leading travel business with global presence, HQ in London.
Description
- Identify and develop product positioning and messaging that uniquely differentiates solutions.
- Create collateral, presentations, videos, and training materials to communicate the value proposition of solutions internally and/or externally.
- Work with all internal teams, and external Tech Partners/Suppliers to plan the market launch of new products and high value releases and manage the cross functional implementation of the GTM plan.
- Work with various teams - including sales, account management, customer success, training, operations, deployment, enablement, brand marketing and PR - to broadcast message to the market, across the organisation, and our partner community.
- Support the Brand marketing strategy and programs that create interest for solutions in all market segments.
- Represent the company at industry events, conferences, trade shows, webinars.
Profile
- Deep knowledge of the product marketing lifecycle, with 7+ years experience in a mid-senior product marketing position.
- Experience working with a range of senior stakeholders, and working closely with sales & Customer Success teams.
- Ability to use analytics and insights to identify opportunities, to drive business improvements across all channels.
- Ability to manage multiple projects at the same time in fast paced environment.
- Strong skills in both team management but also senior stakeholder management, and ability to influence and negotiate.
- Experience working with non-physical product, a tech background would be ideal.
- Cross border / multi-market exposure - ideally working with the American market.
Job Offer
- Competitive salary, up to 85,000.
- Hybrid working in London office.
- Great benefits package, including 10% bonus based on personal and company performance.
Senior Product Marketing Manager employer: Michael Page
Contact Detail:
Michael Page Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Product Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, especially those who work at companies you're interested in. A friendly chat can sometimes lead to insider info or even a referral.
✨Tip Number 2
Prepare for interviews by researching the company and its products thoroughly. Understand their market positioning and be ready to discuss how your experience aligns with their goals. We want you to shine!
✨Tip Number 3
Showcase your skills through real-life examples. When discussing your past experiences, focus on specific projects where you made an impact. This will help potential employers see the value you bring to the table.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Senior Product Marketing Manager
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Senior Product Marketing Manager role. Highlight your experience with product positioning and messaging, as well as any relevant projects you've managed that align with our needs.
Showcase Your Stakeholder Skills: We want to see how you've worked with senior stakeholders in the past. Share specific examples of how you've influenced decisions or collaborated with teams to drive product marketing strategies.
Be Insight-Driven: Demonstrate your ability to use analytics and insights in your application. Mention any tools or methodologies you've used to identify opportunities and improve business outcomes, as this is key for us.
Apply Through Our Website: Don't forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. We can’t wait to hear from you!
How to prepare for a job interview at Michael Page
✨Know Your Product Inside Out
Before the interview, make sure you thoroughly understand the products you'll be marketing. Dive deep into their features, benefits, and how they stand out from competitors. This knowledge will help you articulate your insights and strategies effectively during the discussion.
✨Prepare for Stakeholder Scenarios
Given the role's emphasis on working with senior stakeholders, think of examples where you've successfully influenced or negotiated with them in the past. Be ready to discuss how you managed those relationships and drove product marketing initiatives forward.
✨Showcase Your Analytical Skills
Since the job requires using analytics to identify opportunities, come prepared with examples of how you've used data to inform your marketing strategies. Highlight specific metrics or insights that led to successful outcomes in previous roles.
✨Demonstrate Cross-Functional Collaboration
This position involves working with various teams, so be ready to share experiences where you've collaborated across departments. Discuss how you ensured alignment and communication among teams to achieve a common goal, especially in fast-paced environments.
