At a Glance
- Tasks: Lead exciting marketing campaigns to promote professional qualifications and engage students and employers.
- Company: Dynamic organisation focused on education and professional development.
- Benefits: Competitive salary, flexible working hours, and opportunities for growth.
- Other info: Collaborative environment with a focus on innovation and creativity.
- Why this job: Make a real difference in students' lives while driving engagement and awareness.
- Qualifications: Experience in marketing, strong communication skills, and a passion for education.
The predicted salary is between 40000 - 50000 £ per year.
Lead integrated marketing campaigns to promote professional qualifications and drive engagement with prospective students and employer partners. Use data, content, and stakeholder collaboration to increase awareness, nurture leads, and support growth in enrolments.
Create and deliver engaging content across websites, email marketing, social media, and digital advertising channels. Use customer insights, market research, and performance data to inform marketing strategy and decision-making. Develop and optimise customer journeys to improve lead generation, engagement, and conversion rates.
Manage paid and organic social media campaigns to increase brand awareness and audience growth. Build relationships with employers, training providers, and other external partners to support business development. Monitor campaign performance, manage budgets, and provide reporting on key marketing metrics and ROI.
Collaborate with internal teams and external agencies to deliver high-quality marketing projects on time and within budget.
Qualifications Marketing Manager employer: Michael Page
As a leading institution in professional qualifications, we pride ourselves on fostering a dynamic and inclusive work culture that encourages creativity and collaboration. Our team members benefit from continuous professional development opportunities, competitive remuneration, and the chance to make a meaningful impact in the education sector. Located in a vibrant area, we offer a stimulating environment where innovative marketing strategies thrive, ensuring our employees are engaged and motivated to drive success.
