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For Companies At a Glance
- Tasks: Lead digital content strategy across web, social media, and CRM for B2B brands.
- Company: Established international organisation with a strong UK presence and innovative culture.
- Benefits: Attractive salary, performance bonus, pension contribution, and hybrid working.
- Why this job: Drive engagement and UX while collaborating in a dynamic, innovative environment.
- Qualifications: 7+ years in digital content strategy, strong B2B marketing background, and SEO skills.
- Other info: Fast-paced, collaborative culture focused on innovation and excellence.
The predicted salary is between 43200 - 72000 £ per year.
This role leads the digital content strategy across web, social and CRM for a portfolio of UK B2B product-led brands. It combines strategic ownership, cross-functional collaboration and agency management to drive engagement, UX and performance.
Client Details
Our client is a well-established, international organisation with a strong UK presence and a portfolio of respected, product-led brands. The business is innovation-driven, commercially focused, and operating at the forefront of long-term market and regulatory change.
Description
- Develop and execute a holistic digital content strategy across web, social media, and CRM
- Collaborate with channel marketing, product, and cross-functional teams to align content with business objectives
- Plan, optimise, and map website content and user journeys to improve engagement and UX
- Manage and coordinate the social media content calendar for timely, brand-consistent messaging
- Oversee the CRM campaign calendar, delivering targeted, data-driven communications
- Brief and manage external agencies to ensure strategic alignment and high-quality delivery
- Embed SEO best practices across digital content, considering AI-led search trends
- Monitor and analyse digital performance metrics, providing insights and recommendations
- Integrate content planning with broader marketing campaigns, product launches, and brand initiatives
Profile
About You:
- Proven experience in developing and executing digital content strategies across web, social, and CRM
- You will have at least 7+ years experience in a similar role
- Strong background in B2B product-led marketing or technical/solution-driven environments
- Experience collaborating cross-functionally with marketing, product, and technical teams
- Skilled in SEO, content optimisation, and performance marketing
- Ability to translate complex product information into clear, customer-focused messaging
- Excellent project management, communication, and stakeholder management skills
- Comfortable working in a fast-paced, collaborative environment
- Experience managing external agencies to deliver campaigns effectively
- Analytical mindset with the ability to turn data into actionable insights
Job Offer
Attractive salary with 10% performance bonus and pension contribution
Hybrid working: 3 days in-office, 2 days remote
Permanent position based in Hampshire (accessible from the Bournemouth area as well)
Dynamic, collaborative culture with a strong focus on innovation and excellence
Digital Content Manager in Northam employer: Michael Page
Contact Detail:
Michael Page Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Content Manager in Northam
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best work. This is your chance to shine and demonstrate how you can drive engagement and performance.
✨Tip Number 3
Prepare for interviews by researching the company’s digital content strategy. Be ready to discuss how you can align with their business objectives and improve user experience.
✨Tip Number 4
Don’t forget to apply through our website! We’re always looking for talented individuals who can bring innovation and excellence to our team. Your next big opportunity could be just a click away!
We think you need these skills to ace Digital Content Manager in Northam
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in digital content strategy, especially in B2B environments. We want to see how your skills align with our needs!
Showcase Your Achievements: Don’t just list your responsibilities; share specific examples of how you’ve driven engagement and improved UX in previous roles. We love seeing measurable results!
Be Authentic: Let your personality shine through in your application. We’re looking for someone who fits into our dynamic culture, so don’t be afraid to show us who you are!
Apply Through Our Website: For the best chance of success, make sure to submit your application through our website. It’s the easiest way for us to keep track of your application and get back to you quickly!
How to prepare for a job interview at Michael Page
✨Know Your Digital Content Strategy
Make sure you can articulate your experience in developing and executing digital content strategies. Be ready to discuss specific examples where you've successfully aligned content with business objectives, especially in B2B environments.
✨Showcase Your Collaboration Skills
Prepare to talk about how you've worked cross-functionally with marketing, product, and technical teams. Highlight any projects where collaboration led to improved engagement or performance, as this role requires strong teamwork.
✨Demonstrate Your Analytical Mindset
Be ready to discuss how you've monitored and analysed digital performance metrics in the past. Bring examples of how you've turned data into actionable insights that improved user experience or campaign effectiveness.
✨Familiarise Yourself with SEO Best Practices
Since this role involves embedding SEO across digital content, brush up on the latest SEO trends, especially AI-led search trends. Be prepared to share how you've implemented SEO strategies in previous roles to enhance content visibility.
