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For Companies At a Glance
- Tasks: Lead marketing initiatives to boost brand awareness and customer engagement.
- Company: Join a global leader in the sports, health, and wellness sector.
- Benefits: Enjoy hybrid working options and a dynamic work environment.
- Why this job: Be part of a growing brand with exciting products and impactful marketing campaigns.
- Qualifications: Experience in consumer marketing and brand management is essential.
- Other info: Passion for sports and wellness is a plus!
An exciting opportunity has arisen for a Marketing Manager, Premium Products, within the consumer sector with responsibility for the creation and execution of the marketing plan. You will be responsible for implementing initiatives that drive brand awareness, customer engagement and business growth, delivering customer marketing, digital and event activations. The role will provide hybrid working and sits within the sports, health and wellness category.
Client Details
An exciting global business with a market leading product and ambitions to drive B2C engagement.
Description
The successful Marketing Manager, Premium Products will be responsible for;
- Lead the execution of the marketing including events and PR to drive awareness, visits and sales.
- Lead the creation and execution of regular activations and events, driving awareness and creating a community
- Support, identify and establish partnerships.
- Monitor and analyse digital campaign performance
- Deploy HQ led integrated marketing campaigns across various channels (digital, social media) as well as developing own campaigns to ensure growth
Profile
The successful Marketing Manager, Premium Products should have the following experience;
- Strength in consumer marketing, brand management and ideally, engaging premium audiences.
- Excellent communication and interpersonal skills; with the proactivity to make things happen.
- Strong project management skills with the ability to manage multiple campaigns simultaneously
- Familiarity with current consumer marketing trends
- Results-driven, hands-on operator
- Ideally, a passion for sports health and wellness.
Job Offer
An exciting opportunity to join a growing brand with market leading products. This role will provide hybrid working, with occassional visits to Berkshire, HQ.
Marketing Manager, Premium Products employer: Michael Page
Contact Detail:
Michael Page Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager, Premium Products
✨Tip Number 1
Familiarize yourself with the latest trends in consumer marketing, especially in the sports, health, and wellness sectors. This knowledge will not only help you during interviews but also demonstrate your passion for the industry.
✨Tip Number 2
Network with professionals in the field by attending relevant events or joining online communities. Building connections can provide valuable insights and potentially lead to referrals for the position.
✨Tip Number 3
Prepare to discuss specific examples of successful marketing campaigns you've led, particularly those that engaged premium audiences. Highlight your project management skills and how you handled multiple campaigns simultaneously.
✨Tip Number 4
Showcase your ability to analyze digital campaign performance. Be ready to talk about tools and metrics you’ve used to measure success and how you’ve adjusted strategies based on data insights.
We think you need these skills to ace Marketing Manager, Premium Products
Some tips for your application 🫡
Understand the Role: Take the time to thoroughly read the job description for the Marketing Manager, Premium Products position. Understand the key responsibilities and required skills, and think about how your experience aligns with these.
Tailor Your CV: Customize your CV to highlight relevant experience in consumer marketing, brand management, and project management. Use specific examples that demonstrate your ability to drive brand awareness and customer engagement.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for sports, health, and wellness. Explain why you are excited about this opportunity and how your background makes you a perfect fit for the role.
Highlight Relevant Achievements: In both your CV and cover letter, emphasize any successful marketing campaigns you've led, particularly those that involved digital and event activations. Use metrics to quantify your impact where possible.
How to prepare for a job interview at Michael Page
✨Show Your Passion for Sports, Health, and Wellness
Make sure to express your enthusiasm for the sports, health, and wellness sectors during the interview. Share any personal experiences or projects that highlight your passion and how it aligns with the company's mission.
✨Demonstrate Your Project Management Skills
Prepare examples of past marketing campaigns you've managed, focusing on your ability to juggle multiple projects simultaneously. Highlight specific results and how you overcame challenges to achieve your goals.
✨Discuss Your Experience with Digital Campaigns
Be ready to talk about your familiarity with digital marketing trends and tools. Provide insights into successful campaigns you've executed, including metrics that demonstrate their effectiveness in driving brand awareness and customer engagement.
✨Highlight Your Communication Skills
Since excellent communication is key for this role, prepare to showcase your interpersonal skills. Discuss how you've built relationships with partners and stakeholders, and how you effectively convey marketing strategies to diverse audiences.
