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- Tasks: Lead brand strategies and manage marketing campaigns across EMEA.
- Company: Join a renowned premium apparel retailer known for its iconic style.
- Benefits: Enjoy flexible working, a competitive salary, and a bonus package.
- Why this job: Be part of a creative team driving brand growth in an exciting retail environment.
- Qualifications: Experience in marketing management, preferably in luxury retail, with team leadership skills.
- Other info: Opportunity for European travel and collaboration with global teams.
The predicted salary is between 48000 - 64000 £ per year.
As Marketing Manager you will work closely with the Chief Brand Officer to build and execute long term brand strategies to help drive growth. This role requires an experienced marketer who is highly digitally-minded and has executed integrated brand awareness campaigns across an array of marketing channels to drive awareness and revenue across multiple channels.
Client Details: My client is a well-known and iconic premium apparel retailer.
Description:
- Oversee and manage the day to day responsibilities and activations of all EMEA marketing strategies.
- Manage relationships with influencers, celebrities, brand ambassadors and external agencies.
- Drive cross functional plans for all consumer marketing functions, such as social media, PR.
- Manage creative planning to maximise Global Marketing assets and programming.
- Collaborate with the Retail and Ecommerce teams to create campaigns that help drive brand awareness in EMEA.
- Drive the connection between our Global Marketing assets and commercial product launches in the EMEA.
- Create the strategic and growth plans for indirect channels.
- Oversee the budget for EMEA Marketing activation.
- Work cross-functionally with Sales, Finance, and Merchandising.
- Establish reporting systems and prepare monthly marketing activities packages to be shared with Global HQ.
- Manage team of 4 - in the UK and in Europe.
Profile:
- Demonstrable experience in a marketing management / brand management capacity in the retail space, ideally with a luxury / premium product.
- Experience in Startup, upcoming brands preferred.
- Proven experience in core brand management role.
- Exposure working in a global / European role.
- Previous team management responsibility is a requirement.
- Solid experience in strategy/brand development, including brand positioning and brand building activities.
- Ability to turn insights into marketing actions and recommendations.
- Must be results-oriented, organised, demonstrating the ability to lead and motivate others.
- Must be digital first in thinking.
Job Offer:
- Salary up to £80,000, depending on experience.
- Flexible working from office in London, with European travel required.
- Bonus package inclusive of bonus, employee discount etc.
- Opportunity to join an innovative and creative brand in the retail space during a period of growth.
Marketing Manager - EMEA employer: Michael Page
Contact Detail:
Michael Page Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager - EMEA
✨Tip Number 1
Network with professionals in the retail and marketing sectors, especially those who have experience with luxury brands. Attend industry events or webinars to connect with potential colleagues and learn more about the latest trends in EMEA marketing.
✨Tip Number 2
Familiarise yourself with the specific marketing strategies used by successful premium apparel retailers. Research case studies or campaigns that have effectively driven brand awareness and revenue in the EMEA region to discuss during interviews.
✨Tip Number 3
Showcase your digital marketing skills by staying updated on the latest tools and platforms. Consider obtaining certifications in digital marketing or social media management to demonstrate your commitment to a digital-first approach.
✨Tip Number 4
Prepare to discuss your previous team management experiences in detail. Think of specific examples where you led a team to achieve marketing goals, as this role requires strong leadership skills and the ability to motivate others.
We think you need these skills to ace Marketing Manager - EMEA
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing management, particularly in the retail sector. Emphasise any work with luxury or premium brands and include specific examples of integrated brand awareness campaigns you've executed.
Craft a Compelling Cover Letter: In your cover letter, address how your skills align with the responsibilities outlined in the job description. Mention your experience managing teams and working cross-functionally, as well as your digital-first approach to marketing.
Showcase Your Achievements: Quantify your achievements in previous roles. Use metrics to demonstrate how your marketing strategies have driven growth and brand awareness. This could include increases in revenue, engagement rates, or successful campaign outcomes.
Research the Company: Familiarise yourself with the brand's values, recent campaigns, and market position. This knowledge will help you tailor your application and prepare for potential interview questions about how you can contribute to their growth in the EMEA region.
How to prepare for a job interview at Michael Page
✨Showcase Your Digital Savvy
As the role requires a highly digitally-minded marketer, be prepared to discuss your experience with digital marketing strategies. Highlight specific campaigns you've executed and the results achieved, especially those that drove brand awareness and revenue.
✨Demonstrate Cross-Functional Collaboration
This position involves working closely with various teams such as Retail and Ecommerce. Be ready to share examples of how you've successfully collaborated across departments in previous roles to create impactful marketing campaigns.
✨Highlight Team Management Experience
Since you'll be managing a team, it's crucial to convey your leadership style and experience. Discuss how you've motivated and developed your team members in past positions, and any specific achievements that resulted from your management.
✨Prepare for Brand Strategy Discussions
The interview will likely focus on your ability to build and execute brand strategies. Come prepared with insights into brand positioning and development, and be ready to discuss how you can apply these skills to enhance the company's presence in the EMEA market.
