At a Glance
- Tasks: Lead creative marketing campaigns to boost brand awareness and engage audiences.
- Company: Established organisation dedicated to improving health outcomes through impactful initiatives.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on innovation and long-term change.
- Why this job: Make a real difference in people's lives while honing your marketing skills.
- Qualifications: Experience in integrated marketing campaigns and strong creative thinking.
The predicted salary is between 40000 - 50000 € per year.
This role leads the development and delivery of integrated marketing campaigns to build brand awareness, engage audiences and drive support. It combines creative thinking and data-led insight to optimise performance while collaborating across teams and managing key campaign moments.
Client Details: A well-established organisation focused on improving outcomes for people affected by serious health conditions, through research funding and support services. It delivers impactful campaigns and awareness initiatives to drive engagement and long-term change.
Description:
- Develop and deliver integrated marketing campaigns across paid and owned channels
- Build brand awareness and grow audience engagement
- Lead creative campaign planning using data, insight and audience research
- Collaborate cross-functionally with digital, PR, fundraising and external agencies
- Manage key campaign moments and high-profile activations
- Ensure brand consistency, tone of voice and guideline application
- Track, analyse and optimise campaign performance and ROI
- Manage budgets, stakeholders and multiple projects to tight deadlines
Profile:
- Proven experience delivering integrated marketing campaigns across channels
- Strong understanding of both paid and owned media
- Excellent creative thinking with the ability to develop compelling ideas
- Data-driven mindset with experience analysing and optimising performance
- Confident managing multiple stakeholders and cross-functional teams
Marketing and Brand Manager employer: Michael Page
As a Marketing and Brand Manager at our well-established organisation, you will thrive in a dynamic work culture that prioritises creativity and collaboration. We offer competitive benefits, opportunities for professional growth, and the chance to make a meaningful impact on the lives of those affected by serious health conditions. Join us in a location that fosters innovation and community engagement, where your contributions will drive long-term change and brand success.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing and Brand Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best marketing campaigns and projects. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its campaigns. Be ready to discuss how your experience aligns with their goals and how you can contribute to their mission.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities that might be perfect for you. Plus, it’s a great way to ensure your application gets seen by the right people.
We think you need these skills to ace Marketing and Brand Manager
Some tips for your application 🫡
Show Your Creative Side:When you're crafting your application, let your creativity shine through! We want to see how you can think outside the box and come up with innovative ideas that align with our brand. Use engaging language and examples that showcase your unique approach to marketing.
Be Data-Driven:Since this role is all about combining creativity with data-led insights, make sure to highlight your experience with analytics. Share specific examples of how you've used data to optimise campaigns in the past. We love numbers that tell a story!
Tailor Your Application:Don't just send a generic application! Take the time to tailor your CV and cover letter to reflect the job description. Mention how your skills and experiences directly relate to the responsibilities outlined. We appreciate when candidates take the extra step to connect the dots for us.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, you'll find all the details you need right there!
How to prepare for a job interview at Michael Page
✨Know Your Campaigns
Before the interview, dive deep into the company's past marketing campaigns. Understand what worked, what didn’t, and be ready to discuss how you would approach similar projects. This shows your genuine interest and gives you a chance to showcase your creative thinking.
✨Data is Your Best Friend
Brush up on your data analysis skills! Be prepared to talk about how you've used data to inform your marketing strategies in the past. Bring examples of how you’ve optimised campaign performance based on insights – this will highlight your data-driven mindset.
✨Collaboration is Key
Since this role involves working with various teams, think of examples where you successfully collaborated across departments. Be ready to share how you managed stakeholder expectations and ensured everyone was aligned on campaign goals.
✨Budget Savvy
Familiarise yourself with budget management principles. Prepare to discuss how you’ve effectively managed budgets in previous roles, ensuring maximum ROI. This will demonstrate your ability to handle multiple projects while keeping an eye on financial performance.