At a Glance
- Tasks: Manage and optimise digital marketing campaigns to boost online presence in B2B e-commerce.
- Company: Established organisation in the industrial and manufacturing sector, known for innovation.
- Benefits: Competitive salary, hybrid working model, and opportunities for professional growth.
- Other info: Collaborative team culture focused on innovation and quality delivery.
- Why this job: Make a real impact in a dynamic environment with international growth potential.
- Qualifications: 4+ years in digital marketing, strong SEO and PPC knowledge, and excellent communication skills.
The role of Digital Marketing Executive involves managing and optimising digital marketing campaigns to enhance the online presence and drive growth within the industrial and manufacturing sector. This position is based in Manchester and offers a great opportunity to work on impactful projects, with potential to grow on an international scale.
Client Details
The employer is a well-established organisation within the industrial and manufacturing sector, recognised for its innovative approach to business-to-business e-commerce. Operating as a medium-sized company, they are committed to delivering quality and efficiency in everything they do, fostering a professional and collaborative work environment.
Description
The key responsibilities for the role include:
- Develop and implement digital marketing strategies tailored to B2B e-commerce objectives.
- Manage online advertising campaigns, including PPC, display ads, and social media ads.
- Optimise the company's website for SEO to improve search engine rankings and web traffic.
- Analyse marketing performance metrics and report on the effectiveness of campaigns.
- Oversee email marketing initiatives to engage existing clients and attract new prospects.
- Collaborate with internal teams to align marketing efforts with overall business goals.
- Conduct market research to identify trends and opportunities within the industrial and manufacturing sector.
- Manage relationships with external agencies and vendors to ensure quality delivery of services.
Profile
For this role, applicants should fit the below experience:
- 4+ years experience in digital marketing.
- Comfortable working in a B2B setting. Transferable B2C experience will be considered.
- Experience working in an e-commerce focused role is ideal, but not essential.
- Strong knowledge of SEO, PPC, and email marketing strategies.
- Proficiency in using analytics tools to measure campaign performance.
- Capable of working in a fast-paced environment.
- Excellent communication and organisational skills.
- A proactive mindset with the ability to work both independently and as part of a team.
- Comfortable in a mainly office-based role, this role will be 4 days on-site, 1 from home.
Job Offer
On offer for this role:
- Competitive salary from £40,000 - £45,000 (experience dependent).
- Hybrid working model - 4 days in the office, 1 day remote.
- Permanent position offering stability and growth opportunities.
- Chance to work in a professional and supportive environment in Manchester.
- Opportunities to collaborate with a team focused on innovation in the industrial and manufacturing sector.
Digital Marketing Executive - (B2B E-commerce sector) in Manchester employer: Michael Page
As a Digital Marketing Executive in Manchester, you will join a medium-sized company renowned for its innovative approach to B2B e-commerce within the industrial and manufacturing sector. The organisation fosters a collaborative work culture that prioritises professional growth, offering competitive salaries and a hybrid working model that promotes work-life balance while allowing you to contribute to impactful projects on an international scale.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Executive - (B2B E-commerce sector) in Manchester
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your digital marketing campaigns and successes. This is a great way to demonstrate your expertise and make a lasting impression on potential employers.
✨Tip Number 3
Prepare for interviews by researching the company and its competitors. Understand their digital marketing strategies and come ready with ideas on how you can contribute. This shows you're genuinely interested and proactive!
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities that might just be the perfect fit for you. Plus, it’s a great way to stay updated on new roles as they come up!
We think you need these skills to ace Digital Marketing Executive - (B2B E-commerce sector) in Manchester
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the Digital Marketing Executive role. Highlight your experience in B2B e-commerce and any relevant campaigns you've managed. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about digital marketing and how you can contribute to our innovative approach. Keep it engaging and personal – we love a good story!
Show Off Your Achievements:When detailing your experience, focus on specific achievements. Did you boost web traffic or improve campaign performance? Numbers speak volumes, so share those metrics with us to showcase your impact!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, it’s super easy!
How to prepare for a job interview at Michael Page
✨Know Your Digital Marketing Stuff
Make sure you brush up on your digital marketing knowledge, especially in B2B e-commerce. Be ready to discuss specific strategies you've implemented in the past, like PPC campaigns or SEO tactics, and how they drove results.
✨Showcase Your Analytical Skills
Since the role involves analysing marketing performance metrics, be prepared to talk about the tools you’ve used to measure campaign success. Bring examples of how you've used data to optimise campaigns and improve ROI.
✨Demonstrate Team Collaboration
This position requires working closely with internal teams. Share experiences where you collaborated effectively with others, whether it was aligning marketing efforts with business goals or managing relationships with external agencies.
✨Be Proactive and Adaptable
The fast-paced environment means they’ll want someone who can think on their feet. Prepare to discuss times when you had to adapt quickly to changes or take initiative in a project, showcasing your proactive mindset.
