Join a fast-growing B2B SaaS business as a Growth Marketing Manager, owning SMB acquisition, paid media, CRO, SEO and lead generation. You'll have the autonomy to test, optimise and scale growth strategies while directly influencing pipeline and revenue. Client Details A growing Healthtech business based in central London Description Reporting to the Head of Marketing, you'll own the SMB growth engine across paid acquisition, CRO, SEO, nurture and conversion. You'll have the freedom to challenge the status quo, identify opportunities and run experiments that directly influence MQLs, pipeline and revenue. You'll be joining a business where growth isn't about simply increasing traffic - it's about finding what actually works, proving it through data and scaling it. The Role: Own SMB acquisition and deliver against ambitious MQL and CPL targets Manage and optimise Google and LinkedIn Ads, including budgets and channel performance Dive into funnel and performance data to identify the biggest growth opportunities Own CRO and A/B testing across the website and landing pages Work with content to increase organic acquisition and SEO performance Build and optimise automated nurture and re-engagement journeys Develop a continuous programme of experiments across channels, audiences, messaging and creative Work closely with Sales to understand lead quality and connect marketing activity to pipeline and revenue Use data, insight and experimentation to continually improve acquisition efficiency Profile We're looking for someone who is naturally curious, commercially minded and obsessed with finding ways to improve performance. You'll ideally bring: 5+ years' experience in growth/performance marketing, within B2B SaaS, Healthtech or Tech A proven track record of scaling high-volume SMB lead generation Strong hands-on experience with Google Ads Experience building landing pages and running CRO and A/B tests Strong analytical skills and confidence using HubSpot, GA4 and Google Search Console A track record of turning data and insight into measurable commercial results Experience working hands-on across acquisition, CRO and reporting Strong SEO knowledge and experience working with content teams Job Offer £60k - £65k + Bens London based - 2 days a week onsite (Wednesday and Friday) Benefits
Growth Marketing Manager in London employer: Michael Page
ASDA is an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration in the heart of Leeds. With a strong commitment to employee growth, ASDA provides numerous opportunities for professional development and advancement, alongside competitive salaries and comprehensive benefits. The hybrid working model allows for flexibility, making it an attractive workplace for those seeking meaningful and rewarding careers in one of the UK's leading retail brands.
