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- Tasks: Lead marketing strategies and manage investor communications in a dynamic team.
- Company: Join a top mid-market private equity firm known for its innovative approach.
- Benefits: Enjoy a hybrid work model in central London with competitive salary.
- Why this job: Be part of a small, impactful team driving significant change in the financial sector.
- Qualifications: Proven marketing experience, financial literacy, and design skills required.
- Other info: International experience in financial services is a plus.
The predicted salary is between 43200 - 72000 £ per year.
Head of Marketing – Michael Page
This London-based role oversees the development and execution of effective marketing strategies within the business. The position requires strong leadership and a proven ability to deliver results.
Base pay range
The Head of Marketing will oversee the development and execution of effective marketing strategies within the business. This London-based role requires strong leadership skills and a proven ability to deliver results.
Description
- Plan and execute the company\’s brand, marketing and data strategy, for new and existing products and services
- Plan a rolling three-year marketing plan and present to senior management
- Participate in senior management meetings and contribute towards strategic decision making
- Maximize subscription and ticket revenues and visitor numbers for all events coordinating with exhibitions team and editorial team on content and engagement
- Set and manage an annual marketing budget
- Manage internal marketing, digital and data team, right-size department (currently 11) and allocate duties for optimum performance
- Manage external agencies providing PR, media, exhibition and design services
- Monitor and report on the effectiveness of all marketing campaigns
- Manage and control the company\’s websites and social media channels
- Maximize the use of data in driving strategy and communicating with customers
- Review and react to changes in market, trends, competitors and adapt marketing activities accordingly
- Identify new business opportunities
- Ensure marketing materials are consistent with the brands and strategy, accessible centrally and appropriately circulated
Profile
- Bachelor\’s degree (or equivalent) in marketing, advertising, or communications
- Experience in B2B digital marketing
- Experience managing a team and reporting to senior management
- Experience in the Events and/or publications industry
Job Offer
- Competitive salary in the range of £80,000 and £85,000 per annum
- Opportunity to work within a mid-sized company in the events industry
- Collaborative and innovative work environment in London
- Exposure to high-impact projects and strategic decision-making
- Potential for professional development and career progression
If you are ready to take the next step in your career as a Head of Marketing, we encourage you to apply today!
Seniority level
- Director
Employment type
- Full-time
Job function
- Marketing
Industries
- Media and Telecommunications
London, United Kingdom
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Head of Marketing employer: Michael Page
Contact Detail:
Michael Page Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing
✨Tip Number 1
Network with professionals in the private equity and financial services sectors. Attend industry events, webinars, or local meetups to connect with potential colleagues and learn more about the market trends that could impact your role.
✨Tip Number 2
Familiarise yourself with the latest marketing technologies and tools used in the financial sector. Being knowledgeable about digital marketing strategies and analytics can set you apart from other candidates.
✨Tip Number 3
Prepare to discuss your experience with investor communications and stakeholder management. Highlight specific examples where you've successfully aligned marketing strategies with investor expectations in previous roles.
✨Tip Number 4
Showcase your ability to work in an agile environment by sharing examples of how you've adapted to changes in strategy or market conditions. Emphasise your collaborative approach and how it has driven results in past projects.
We think you need these skills to ace Head of Marketing
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing, particularly in financial services or private equity. Use specific examples of past achievements that demonstrate your ability to lead marketing strategies and manage stakeholder communications.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Discuss how your skills align with the responsibilities outlined in the job description, such as vendor management and creating high-quality marketing assets.
Showcase Your Design Skills: Since the role requires strong design skills, consider including a portfolio or links to previous work that showcases your ability to create impactful marketing materials. Highlight any experience working with design agencies or creative partners.
Demonstrate Financial Literacy: Emphasise your understanding of financial concepts and your experience in the financial services sector. This could include discussing your familiarity with investor relations and how you have successfully communicated with stakeholders in the past.
How to prepare for a job interview at Michael Page
✨Showcase Your Strategic Thinking
As the Head of Marketing, you'll need to demonstrate your ability to develop and implement marketing strategies. Be prepared to discuss specific examples from your past experiences where you successfully led a marketing initiative that aligned with business goals.
✨Highlight Your Financial Acumen
Given the financial services focus of the role, it's crucial to showcase your understanding of financial concepts. Prepare to discuss how you've used financial data to inform marketing decisions or how you've contributed to budget management in previous roles.
✨Demonstrate Your Collaborative Skills
This role requires working closely with various stakeholders, including the Marketing Director and external agencies. Be ready to share examples of how you've effectively collaborated with teams to achieve common goals, especially in a fast-paced environment.
✨Prepare for Questions on Brand Management
Since you'll be responsible for maintaining brand integrity, expect questions about your experience with brand management. Think of instances where you've successfully managed vendor relationships or delivered high-quality marketing assets that enhanced brand perception.