At a Glance
- Tasks: Lead the demand generation strategy and optimise marketing channels for growth.
- Company: Fast-growing Healthtech business with a focus on innovation.
- Benefits: Competitive salary, flexible working, and opportunities for professional development.
- Other info: Autonomy to experiment and influence revenue directly.
- Why this job: Make a real impact in a collaborative environment while driving growth.
- Qualifications: Experience in demand generation and data-driven marketing.
The predicted salary is between 45000 - 55000 £ per year.
Reporting to the Head of Marketing, you ll own the full demand generation engine, from paid acquisition and SEO through to website optimisation, conversion rate improvement and pipeline growth.
Client Details We re partnering with a fast-growing Healthtech business looking for a commercially minded Demand Generation Manager to take ownership of its inbound growth strategy.
Reporting to the Head of Marketing, you ll own the full demand generation engine, from paid acquisition and SEO through to website optimisation, conversion rate improvement and pipeline growth.
This is a high-impact role where you ll have the autonomy to test new ideas, optimise performance and directly influence revenue.
If you re passionate about experimentation, data-driven marketing and scaling acquisition, this is an opportunity to make a visible impact within an ambitious, collaborative business.
Description Own the inbound demand generation strategy across paid, organic and partnership channels Drive growth in MQLs, SQLs, pipeline and marketing-generated revenue Manage and optimise paid acquisition across Google Ads and Linked In Develop technical SEO and Answer Engine Optimisation (AEO) strategies Improve website conversion through landing page optimisation and A/B testing Design and execute experiments to improve acquisition performance Analyse funnel performance using metrics including CPL, CAC, ROAS and conversion rates Partner...
Demand Generation Manager - B2B - Healthtech employer: Michael Page
At Michael Page, we pride ourselves on being an excellent employer that champions community impact through our Social Value Lead role. Our supportive work culture fosters collaboration and innovation, providing employees with ample opportunities for professional growth while making a meaningful difference in the property industry. Located in a vibrant area, we offer competitive salaries and a commitment to employee well-being, ensuring that you thrive both personally and professionally.
