Account Director - Event Services

Account Director - Event Services

Full-Time 51750 - 63250 £ / year (est.) Home office (partial)
Michael Page

At a Glance

  • Tasks: Drive revenue by managing global client relationships and offering tailored event solutions.
  • Company: Leading events and engagement agency creating impactful experiences for top brands.
  • Benefits: Competitive salary, performance bonuses, hybrid work, and generous benefits package.
  • Other info: Fantastic culture with excellent career progression opportunities.
  • Why this job: Join a dynamic team and make a real impact in the events industry.
  • Qualifications: Experience in business development, exceptional communication, and relationship-building skills.

The predicted salary is between 51750 - 63250 £ per year.

As an Account Director, you will be responsible for driving revenue by managing and growing existing relationships with global clients.

By adopting a consultative sales approach, you will look to uncover commercial opportunities and offer tailor made event solutions that help your clients achieve maximum engagement with their audience.

Client Details

My client is a leading events and engagement agency that creates impactful live, virtual and hybrid experiences for some of the world's most recognised brands, public sector organisations and associations.

Combining audience insight, strategic communications and exceptional event delivery, we help our clients connect with their people, inspire action and deliver lasting results.

Description

Key elements of the role will include

  • Client Relationship Management
  • Build and maintain a strong relationship with a major existing clients, understand their business needs and objectives.
  • Serve as the primary point of contact for the client, ensuring maximum satisfaction and that any/all concerns are addressed promptly.
  • Revenue Growth
  • Develop and implement strategies to up-sell and cross-sell services.
  • Identify new revenue opportunities withing the client account and collaborate with the sales team to close deals.
  • Strategic Account Planning
  • Conduct thorough account assessments to understand client the client's goals, challenges, and growth opportunities.
  • Develop and implement strategic account plans to maximise revenue potential.
  • Sales Leadership
  • Collaborate with the sales team to identify and pursue new business opportunities.
  • Lead sales presentations, negotiations, and the overall sales process.
  • Forecasting and Reporting
  • Analyse sales data and market trends to forecast revenue and identify areas of improvement.
  • Prepare regular reports for management, detailing sales performance, client feedback, and revenue projections.
  • Cross-Functional Collaboration
  • Work closely with other departments, including marketing, product development, event delivery teams, and customer support, to ensure a unified approach to meeting the client's needs and revenue goals.
  • Contract Management
  • Negotiate and finalise contracts, ensuring favourable terms for both the client and the company.
  • Collaborate with legal and finance teams to ensure compliance and risk mitigation.
  • Profile
  • Proven experience in business development or revenue generating account management roles, preferably within the communications industry (ability to sell a service).
  • Exceptional communication, negotiation, and relationship-building abilities.
  • Demonstrated success in driving revenue growth and securing new business opportunities.
  • Strategic thinker with a data-driven and results-oriented approach to decision-making.
  • Excellent organisational and time management skills, with the ability to prioritise and manage multiple initiatives simultaneously.
  • A positive thinker, you are the kind of individual who constantly challenges yourself to exceed expectations and is not easily deterred from achieving goals.
  • Experience in successful strategic planning, execution and the ability to accurately forecast revenue.
  • Strong verbal and written communication skills and excellent in delivering presentations.
  • Proven track record in winning new business and maintaining relationships.
  • Improving relationships with both internal and external stakeholders.
  • Leads seeking out/developing new or current business relationships.
  • Lead any client RFP/QBR/ABR process.
  • Excellent interpersonal & administration skills.
  • Excellent processing & time management skills.
  • Proficient in Microsoft Excel, Word & Power Point.
  • Driving success via using initiative, determination & persistence.
  • Previous working knowledge of a CRM system (ideally Salesforce).
  • Job Offer
  • £60,000 - £80,000 base (depending on experience) + performance based bonus
  • Hybrid working - 3 days/week in the office
  • Fantastic culture & Career progression opportunities
  • Generous Benefits Package
  • #J-18808-Ljbffr

Account Director - Event Services employer: Michael Page

At Michael Page, we pride ourselves on being an excellent employer that champions community impact through our Social Value Lead role. Our supportive work culture fosters collaboration and innovation, providing employees with ample opportunities for professional growth while making a meaningful difference in the property industry. Located in a vibrant area, we offer competitive salaries and a commitment to employee well-being, ensuring that you thrive both personally and professionally.

Michael Page

Contact Details:

Michael Page Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Account Director - Event Services

Leverage Your Network

In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!

Show Your Skills Through Real-World Results

When targeting a full-time role like Account Director - Event Services at Michael Page, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!

Engage with Sales Communities

Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.

Direct Applications Matter

While we all know the online application route, consider sending direct applications to companies you admire, including Michael Page. Tailor your message to explain why you’re drawn to them and how you can contribute as a Account Director - Event Services. Sometimes, a personal touch can grab attention faster than a generic application!

We think you need these skills to ace Account Director - Event Services

Client Relationship Management
Revenue Growth Strategies
Strategic Account Planning
Sales Leadership
Forecasting and Reporting
Cross-Functional Collaboration
Contract Management

Some tips for your application 🫡

Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!

Tailor Your Message for Michael Page:When writing your cover letter, make sure to tailor your message specifically for Michael Page. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!

Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!

Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!

How to prepare for a job interview at Michael Page

Know Your Sales Methodologies

Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Michael Page that you understand the role and can hit the ground running in the sales game.

Demonstrate Your Deal-Making Skills

Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Michael Page that you’re not just about numbers but also about building lasting connections in business development.

Prepare for Role-Play Scenarios

In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!

Align Your Goals with the Company’s Vision

Take a moment to reflect on how your career ambitions align with Michael Page’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.