At a Glance
- Tasks: Lead brand strategy and execute innovative marketing campaigns in the medical devices sector.
- Company: Join a dynamic company based in South Birmingham, specialising in medical devices.
- Benefits: Enjoy a competitive salary of £73,000-£83,000 plus bonuses in an office-based role.
- Why this job: Be part of a fast-paced culture that values creativity and collaboration in brand building.
- Qualifications: 7+ years in brand management with a degree in Marketing or Business preferred.
- Other info: Ideal for self-starters who thrive in a rapidly changing environment.
The predicted salary is between 62000 - 74000 £ per year.
Key Responsibilities
- Lead regional strategy and campaigns to grow an innovative sleep‑care portfolio.
- Lead localisation, digital channels and across EU projects.
About Our Client
This opportunity is with a large organisation operating within the life science industry. The company is known for its focus on innovation, delivering high-quality solutions, and maintaining a strong market presence in its field.
Job Description
- Develop and execute comprehensive marketing strategies to drive growth and brand awareness.
- Analyse market trends and competitor activities to identify opportunities for the business.
- Collaborate with cross‑functional teams to align marketing campaigns with business objectives.
- Manage marketing budgets and ensure cost‑effective use of resources.
- Oversee the creation of engaging content and promotional materials for various channels.
- Monitor and report on the performance of marketing campaigns, providing actionable insights.
- Build and maintain strong relationships with external partners and stakeholders.
- Ensure all marketing activities comply with industry regulations and company standards.
The Successful Applicant
A successful Marketing Manager should have:
- Proven experience in the marketing and agency sector, preferably within the life science or healthcare industry.
- A solid understanding of marketing principles, strategies, and tools.
- Strong analytical skills with the ability to interpret market data and trends.
- Excellent communication and interpersonal skills to collaborate effectively.
- A degree in marketing, business, or a related field.
- Proficiency in project management and the ability to meet deadlines.
- Familiarity with digital marketing platforms and tools is advantageous.
What\’s on Offer
- Competitive annual salary.
- A permanent position within the life science/ Healthcare industry.
- Opportunities to contribute to impactful marketing initiatives.
- Remote Role.
If you are an experienced Marketing Manager looking for a rewarding role in the life science industry, we encourage you to apply.
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Senior Marketing Manager employer: Michael Page (UK)
Contact Detail:
Michael Page (UK) Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Manager
✨Tip Number 1
Network with professionals in the medical devices and healthcare sectors. Attend industry events, webinars, or conferences to meet potential colleagues and learn about the latest trends. This can help you gain insights into the company culture and expectations.
✨Tip Number 2
Familiarise yourself with the latest marketing tools and platforms that are popular in the medical device industry. Being knowledgeable about omnichannel strategies and digital marketing will set you apart from other candidates.
✨Tip Number 3
Prepare to discuss specific examples of successful brand campaigns you've led in the past. Highlight your analytical skills by being ready to talk about how you measured success and adapted strategies based on performance metrics.
✨Tip Number 4
Showcase your ability to collaborate with cross-functional teams. Be prepared to share experiences where you worked closely with sales, legal, or compliance teams to achieve brand objectives, as this is crucial for the role.
We think you need these skills to ace Senior Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in brand management and marketing campaigns, particularly within the medical device or healthcare sectors. Use specific examples that demonstrate your success in developing and executing brand strategies.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for brand building and your understanding of the medical device industry. Mention how your skills align with the job requirements and provide examples of past successes that relate to the role.
Highlight Key Skills: In your application, emphasise your commercial skills, analytical thinking, and experience with omnichannel marketing. Make sure to mention any experience you have with budget management and stakeholder engagement, as these are crucial for the role.
Showcase Your Leadership Experience: If you have experience leading teams or projects, be sure to highlight this in your application. Discuss how you've successfully collaborated with cross-functional teams and built relationships with key stakeholders to drive brand initiatives.
How to prepare for a job interview at Michael Page (UK)
✨Showcase Your Brand Strategy Skills
Be prepared to discuss your experience in developing and executing brand strategies. Highlight specific campaigns you've led, the insights you gathered, and how you adapted strategies based on market trends.
✨Demonstrate Cross-Functional Collaboration
Since the role involves working with various teams, share examples of how you've successfully collaborated with sales, legal, and compliance teams in the past. This will show your ability to align brand strategies with business objectives.
✨Prepare for Campaign Performance Questions
Expect questions about how you measure the success of marketing campaigns. Be ready to discuss key performance indicators (KPIs) you've tracked and how you've used data to optimise future marketing efforts.
✨Emphasise Stakeholder Engagement Experience
Talk about your experience in building relationships with key stakeholders. Provide examples of how you've engaged with healthcare professionals or industry influencers to enhance brand visibility and drive initiatives.