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- Tasks: Lead and shape the sales strategy for a premium beer brand.
- Company: Award-winning, founder-led drinks company with a loyal customer base.
- Benefits: Competitive salary, high autonomy, and performance-linked rewards.
- Why this job: Join a dynamic team and make a real impact in the FMCG industry.
- Qualifications: Proven sales leadership experience in FMCG or drinks sectors.
- Other info: Opportunity for career growth in a values-driven business.
The predicted salary is between 43200 - 72000 £ per year.
My client is an Award Winning Founder Led Premium Beer with a loyal and growing customer base, and a clear ambition to scale nationally.
The Sales Director will be responsible for developing and executing the company's sales strategy across on-trade, off-trade, and key accounts. You will build a winning sales team, build strong distributor and customer relationships, and play a key role in shaping the long-term commercial direction of the business.
A successful Sales Director - Drinks should have:
- Proven track record in a senior sales leadership role, ideally within FMCG, drinks, or alcohol
- Strong understanding of UK on-trade and/or off-trade channels
- Strategic thinker with a hands-on, entrepreneurial mindset
- Excellent people leader with experience building and motivating sales teams
- Commercially astute, data-driven, and confident negotiating at senior level
- Passion for premium brands and building long-term value
Opportunity to shape the sales function of a growing, values-driven business. High level of autonomy and influence at leadership level. Work with a respected, high-quality product and brand. Competitive remuneration with upside linked to performance.
If you are an experienced Sales Director - Drinks looking to take the next step in your career within the FMCG industry, we encourage you to apply for this exciting opportunity.
Sales Director - Drinks in London employer: Michael Page (UK)
Contact Detail:
Michael Page (UK) Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Director - Drinks in London
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks, attend events, and join relevant groups. The more people you know in the drinks sector, the better your chances of landing that Sales Director role.
✨Tip Number 2
Showcase your expertise! When you get the chance to chat with potential employers, highlight your proven track record in sales leadership. Share specific examples of how you've driven growth in the FMCG or drinks space.
✨Tip Number 3
Be strategic in your approach! Research the company’s current sales strategy and think about how you can contribute. Bring fresh ideas to the table during interviews to demonstrate your entrepreneurial mindset.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of exciting opportunities, and applying directly can give you an edge. Plus, it shows you're genuinely interested in joining our team.
We think you need these skills to ace Sales Director - Drinks in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Sales Director role. Highlight your experience in FMCG and any specific achievements in drinks or alcohol sales. We want to see how you can bring your unique flair to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for premium brands and your strategic thinking. Let us know why you're the perfect fit for shaping our sales strategy and building strong relationships.
Showcase Your Leadership Skills: As a Sales Director, you'll be leading a team, so make sure to highlight your people leadership experience. Share examples of how you've motivated teams and driven results in previous roles. We love seeing great leaders in action!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any important updates. We can't wait to hear from you!
How to prepare for a job interview at Michael Page (UK)
✨Know Your Product Inside Out
Before the interview, make sure you’re well-versed in the company’s product range, especially their premium beers. Understand what sets them apart in the market and be ready to discuss how you can leverage this knowledge to drive sales.
✨Showcase Your Leadership Style
As a Sales Director, your ability to lead and motivate a team is crucial. Prepare examples of how you've successfully built and managed sales teams in the past. Highlight your hands-on approach and how it has led to tangible results.
✨Demonstrate Strategic Thinking
Be ready to discuss your strategic vision for scaling the business nationally. Think about how you would approach both on-trade and off-trade channels. Presenting a clear plan will show that you’re not just a doer but also a thinker.
✨Prepare for Negotiation Scenarios
Expect questions around negotiation tactics, especially at a senior level. Prepare to share specific instances where you’ve successfully negotiated deals or partnerships. This will showcase your commercial acumen and confidence in high-stakes situations.
