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For Companies At a Glance
- Tasks: Lead digital marketing strategies, manage budgets, and optimize campaigns for maximum impact.
- Company: Join a top tech consultancy known for innovation and excellence with 5000+ employees globally.
- Benefits: Enjoy a competitive salary and a dynamic work environment with growth opportunities.
- Why this job: Be part of a creative team that values collaboration and drives real business growth.
- Qualifications: Proven experience in digital marketing, SEO, and data analytics is essential.
- Other info: Stay ahead of digital trends while working in a fast-paced, supportive atmosphere.
The predicted salary is between 43200 - 72000 £ per year.
- Fantastic opportunity for a digital marketing manager
- To join a leading technology consultancy
About Our Client
Our client is a well-established organisation within the technology management consultancy sector. With a workforce of over 5000 employees, they have a robust international presence and are recognised for their innovative solutions and commitment to excellence.
Job Description
Main Responsibilities
Strategic Planning & Execution
- Design and implement digital strategies that align with company objectives, focusing on driving audience engagement, business growth, and customer acquisition.
- Manage and allocate digital marketing budgets across various channels to ensure maximum efficiency and impact.
Leadership & Team Support
- Lead and guide the digital marketing team, fostering an environment that prioritizes creativity, collaboration, and ongoing development.
- Collaborate with experts across social media, content creation, and web development to achieve marketing goals.
- Build and maintain strong partnerships with external agencies to optimize campaign results.
Campaign Management & Performance Monitoring
- Take charge of digital advertising campaigns across multiple platforms, ensuring ongoing optimization for better results.
- Leverage data insights to adjust strategies and maximize effectiveness.
- Continuously experiment with new tools, trends, and approaches to keep campaigns fresh and relevant.
SEO & Content Strategy Collaboration
- Work with the content team to integrate digital marketing strategies that resonate with target audiences and enhance organic visibility.
- Regularly review and enhance SEO strategies to boost search engine rankings and improve audience reach.
Data Analysis & Insight Generation
- Lead the analysis of key metrics like website traffic, conversion rates, and engagement to inform future strategies.
- Prepare insightful reports that help leadership refine digital initiatives.
Website & User Experience Optimization
- Partner with developers to ensure the website provides a seamless, user-friendly experience across all devices.
- Collaborate with designers to keep the digital content fresh, engaging, and aligned with user needs.
Customer Journey Enhancement
- Use insights into customer behavior to refine and optimize their journey, from initial awareness to conversion.
- Work closely with sales and recruitment teams to ensure digital marketing supports wider business goals.
Cross-Department Coordination
- Collaborate with the broader marketing, sales, and content teams to ensure digital marketing strategies align with overall business objectives.
The Successful Applicant
- A solid track record of developing and implementing effective digital strategies that achieve significant, measurable results.
- Deep expertise in areas such as search engine marketing (SEM), pay-per-click (PPC), email campaigns, content strategy, social media management, and data analytics.
- Proficient in SEO practices, with hands-on experience in optimizing digital content for search visibility and performance.
- Advanced knowledge of digital tools and platforms such as Google Analytics, Google Ads, Facebook Ads Manager, and others.
- Strong understanding of emerging digital trends, tools, and techniques, staying up to date with industry advancements and best practices.
- Excellent leadership abilities, with strong communication and relationship-building skills.
- Analytical mindset with the ability to assess data and translate it into actionable strategies for optimization and improvement.
- Capability to thrive in a dynamic, fast-paced environment, managing multiple priorities and deadlines.
What’s on Offer
Competitive salary and package
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Digital Marketing Manager employer: Michael Page (UK)
Contact Detail:
Michael Page (UK) Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager
✨Tip Number 1
Familiarize yourself with the latest digital marketing trends and tools. Being knowledgeable about platforms like Google Analytics and Facebook Ads Manager will not only help you in interviews but also show that you're proactive and up-to-date with industry standards.
✨Tip Number 2
Network with professionals in the technology consultancy sector. Attend industry events or webinars to connect with potential colleagues and learn more about the company culture, which can give you an edge during the interview process.
✨Tip Number 3
Prepare to discuss specific campaigns you've managed in the past. Highlight your role in driving audience engagement and business growth, as this aligns closely with the responsibilities of the Digital Marketing Manager position.
✨Tip Number 4
Showcase your leadership skills by sharing examples of how you've guided teams or collaborated across departments. This will demonstrate your ability to foster creativity and collaboration, which is essential for this role.
We think you need these skills to ace Digital Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in digital marketing, especially in areas like SEM, PPC, and content strategy. Use specific metrics to showcase your achievements and how they align with the responsibilities mentioned in the job description.
Craft a Compelling Cover Letter: In your cover letter, express your passion for digital marketing and how your skills can contribute to the company's objectives. Mention your leadership experience and ability to collaborate across teams, as these are key aspects of the role.
Showcase Relevant Projects: Include examples of successful digital campaigns you've managed. Highlight your analytical skills by discussing how you used data insights to optimize these campaigns and achieve measurable results.
Research the Company: Familiarize yourself with the company's digital presence and recent campaigns. This will help you tailor your application and demonstrate your understanding of their brand and market position during the interview process.
How to prepare for a job interview at Michael Page (UK)
✨Showcase Your Digital Strategy Experience
Be prepared to discuss specific examples of digital strategies you've developed and implemented. Highlight measurable results and how they aligned with business objectives, as this will demonstrate your capability to drive audience engagement and business growth.
✨Demonstrate Leadership Skills
Since the role involves leading a team, share experiences where you successfully guided a team or collaborated with cross-functional departments. Emphasize your ability to foster creativity and collaboration within your team.
✨Familiarize Yourself with Key Tools
Make sure you are well-versed in tools like Google Analytics, Google Ads, and Facebook Ads Manager. Be ready to discuss how you've used these tools to optimize campaigns and analyze data for better decision-making.
✨Stay Updated on Digital Trends
Research current trends in digital marketing and be prepared to discuss how you would incorporate them into your strategies. Showing that you are proactive about staying informed will reflect your commitment to excellence and innovation.
