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- Tasks: Lead product marketing and go-to-market strategies for a transport leader.
- Company: Medium-sized innovative organisation in the transport industry.
- Benefits: Competitive salary, career growth potential, and comprehensive benefits package.
- Why this job: Join a collaborative team and make an impact in the aviation sector.
- Qualifications: Background in marketing with B2B experience and strong analytical skills.
- Other info: Exciting opportunity for career advancement in a dynamic work environment.
The predicted salary is between 36000 - 60000 £ per year.
Lead end-to-end product marketing and go-to-market for a transport leader. Operate at the intersection of product, commercial and brand leadership.
About Our Client: This opportunity is with a medium-sized organisation recognised in the transport industry. The company is known for its innovative approach to product development and its commitment to delivering high-quality solutions for its clients.
Job Description:
- Develop and implement marketing strategies to promote products effectively within this sector.
- Collaborate with cross-functional teams to align marketing initiatives with business objectives.
- Conduct market research to identify trends, customer needs, and competitive analysis.
- Create compelling marketing content to support product launches and campaigns.
- Monitor and analyse marketing performance metrics to optimise strategies.
- Develop and manage budgets for marketing projects and campaigns.
- Work closely with the sales team to provide marketing support and drive revenue growth.
- Ensure consistent brand messaging across all marketing channels.
- Responsible for managing a Marketing Executive.
The Successful Applicant: A successful Product Marketing Manager should have:
- A background in marketing, business, or a related field.
- Experience within B2B Marketing.
- Proficiency in developing and executing marketing strategies.
- Strong analytical skills to interpret market data and performance metrics.
- Excellent communication and collaboration skills.
- Proficiency in digital marketing tools and platforms.
- Knowledge of product positioning and branding techniques.
What’s on Offer:
- Competitive salary.
- Opportunity to work in the aviation sector.
- Permanant position with career growth potential.
- Collaborative and innovative work environment.
- Comprehensive benefits package to be confirmed.
If you are ready to take the next step in your career as a Product Marketing Manager, apply today to join this exciting opportunity in a B2B Aviation industry.
Product Marketing Manager in Birmingham employer: Michael Page (UK)
Contact Detail:
Michael Page (UK) Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager in Birmingham
✨Tip Number 1
Network like a pro! Reach out to people in the transport and aviation sectors on LinkedIn. Join relevant groups, engage in discussions, and don’t be shy to ask for informational interviews. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your marketing strategies, campaigns, and any successful projects you've led. This will give potential employers a taste of what you can bring to the table, especially in a B2B context.
✨Tip Number 3
Prepare for interviews by researching the company’s products and recent marketing initiatives. Be ready to discuss how you can align your strategies with their business objectives. Tailoring your approach shows you're genuinely interested in the role!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take that extra step to connect with us directly.
We think you need these skills to ace Product Marketing Manager in Birmingham
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Product Marketing Manager. Highlight your experience in B2B marketing and any relevant projects that showcase your skills in developing and executing marketing strategies.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about product marketing and how your background aligns with our innovative approach in the transport industry. Be sure to mention specific achievements that demonstrate your analytical and collaborative skills.
Showcase Your Analytical Skills: Since we value strong analytical skills, include examples of how you've used data to drive marketing decisions in the past. Whether it's market research or performance metrics, let us know how you’ve optimised strategies based on your findings.
Apply Through Our Website: We encourage you to apply through our website for a seamless application process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Michael Page (UK)
✨Know Your Product Inside Out
Before the interview, make sure you thoroughly understand the products offered by the company. Familiarise yourself with their features, benefits, and how they stand out in the transport industry. This will help you articulate how your marketing strategies can effectively promote these products.
✨Showcase Your Analytical Skills
Be prepared to discuss how you've used data to drive marketing decisions in the past. Bring examples of market research you've conducted or metrics you've analysed. This will demonstrate your ability to interpret market data and optimise strategies, which is crucial for the role.
✨Collaborate Like a Pro
Since the role involves working with cross-functional teams, think of examples where you've successfully collaborated with others. Highlight your communication skills and how you align marketing initiatives with business objectives. This will show that you're a team player who can bridge gaps between departments.
✨Prepare Compelling Marketing Content
Think about how you would create engaging content for product launches or campaigns. Be ready to share ideas or even draft a quick marketing piece during the interview. This will showcase your creativity and understanding of effective branding techniques, which are key for this position.
