At a Glance
- Tasks: Drive demand generation and optimise conversion for B2B products and events.
- Company: Global, high-growth B2B organisation focused on innovation and collaboration.
- Benefits: Competitive salary, growth opportunities, and a creative work environment.
- Other info: Join a dynamic team backed by a major international investment firm.
- Why this job: Make a measurable impact while connecting enterprise decision-makers through exciting experiences.
- Qualifications: Experience in demand generation and data-driven marketing strategies.
The predicted salary is between 60000 - 80000 £ per year.
This role owns end-to-end demand generation and conversion optimisation across multiple B2B products and large-scale events, driving measurable revenue growth. You'll develop and execute growth strategies, optimise funnels, and use data-led experimentation to increase leads, conversions, and customer acquisition.
Client Details: The client is a global, high-growth B2B organisation operating at the intersection of digital platforms and large-scale live events. They specialise in connecting enterprise decision-makers through premium data-led products and world-class industry experiences. Backed by a major international investment firm, the business is focused on scalable growth, innovation, and delivering market-leading customer experiences, with a strong culture centred on collaboration, creativity, and measurable impact.
Description:
- Own and execute growth strategy across B2B products and live events, driving revenue and audience growth.
- Plan and deliver demand generation campaigns to build qualified leads and pipeline.
- Optimise the full marketing funnel through continuous testing and conversion rate improvement.
- Refine messaging, targeting, and positioning to improve performance.
- Track, analyse, and report on performance, using data to drive decisions and improvements.
Demand Generation and Growth Marketing Manager employer: Michael Page Sales
As a Demand Generation and Growth Marketing Manager at this dynamic global B2B organisation, you'll thrive in a collaborative and innovative work culture that prioritises measurable impact and creativity. With a strong focus on employee growth and development, the company offers unique opportunities to drive significant revenue growth while working with cutting-edge digital platforms and large-scale live events. Located in a vibrant environment, you will be part of a team that values data-led decision-making and fosters a supportive atmosphere for professional advancement.
