At a Glance
- Tasks: Design and execute data-driven marketing campaigns using AI and emerging tools.
- Company: Brighton-based business with ambitious growth plans.
- Benefits: Competitive salary, flexible working, and opportunities for professional development.
- Other info: Dynamic work environment with a focus on innovation and career growth.
- Why this job: Join a forward-thinking team and shape the future of digital marketing.
- Qualifications: Passion for AI and experience in digital marketing strategies.
The predicted salary is between 30000 - 40000 € per year.
This role is responsible for maximising the sale of industrial and engineering assets by designing and executing targeted, data-driven marketing campaigns. Operating across Europe, the USA and Asia, it leverages email, paid search, social media and emerging AI-driven channels to drive qualified buyer traffic and deliver measurable results.
As the Digital Marketing Executive you will have the following responsibilities:
- AI-driven audience segmentation (industry, geography, behaviour, asset type) for targeted outreach
- Plan, manage and optimise Google Ads (PPC) campaigns using automation tools
- Manage and grow social media presence across LinkedIn, Facebook, Instagram and emerging channels
- Lead SEO, GEO and AIO strategy, using AI tools to drive organic performance and conversions
- Leverage AI tools (e.g. ChatGPT, Copilot, Jasper) for content, targeting and performance analysis
- Produce data-driven marketing reports and visual storyboards using AI-powered analytics tools
- Identify and test new digital channels and data sources to expand audience reach
Digital Marketing Executive employer: Michael Page Marketing
As a Brighton-based business at the forefront of digital marketing innovation, we offer a dynamic work environment that fosters creativity and collaboration. Our commitment to employee growth is evident through continuous training opportunities in AI and emerging technologies, ensuring you stay ahead in your career. With a vibrant culture that values passion and ambition, we provide a unique chance to make a significant impact while enjoying the benefits of working in a thriving coastal city.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Executive
✨Tip Number 1
Network like a pro! Reach out to people in the industry on LinkedIn or at local events. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best marketing campaigns, especially those using AI tools. This will give potential employers a taste of what you can do.
✨Tip Number 3
Stay updated with trends! Follow industry blogs and join relevant online communities. Being in the know about the latest digital marketing strategies can give you an edge.
✨Tip Number 4
Apply through our website! We love seeing passionate candidates who are eager to join our team. Make sure to highlight your enthusiasm for AI and digital marketing in your application.
We think you need these skills to ace Digital Marketing Executive
Some tips for your application 🫡
Show Your Passion for AI:Make sure to highlight your enthusiasm for AI and emerging technologies in your application. We love candidates who are excited about the tools that can drive our marketing efforts forward!
Tailor Your Experience:When writing your application, focus on your relevant experience with digital marketing campaigns, especially those involving PPC, SEO, and social media. We want to see how your skills align with what we do at StudySmarter.
Be Data-Driven:Since this role is all about data-driven marketing, include examples of how you've used data to inform your strategies in the past. We appreciate candidates who can demonstrate measurable results from their efforts.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves.
How to prepare for a job interview at Michael Page Marketing
✨Know Your AI Tools
Familiarise yourself with the latest AI-driven marketing tools like ChatGPT and Jasper. Be ready to discuss how you've used these tools in past campaigns or how you plan to leverage them in this role.
✨Showcase Your Data Skills
Prepare to talk about your experience with data-driven marketing. Bring examples of how you've used analytics to optimise campaigns, and be ready to explain your approach to audience segmentation and performance analysis.
✨Demonstrate Your Creativity
Think of innovative marketing strategies you've implemented before. Whether it's a unique social media campaign or a clever Google Ads strategy, be prepared to share your creative process and the results it achieved.
✨Stay Updated on Trends
Research current trends in digital marketing, especially around AI and emerging channels. Being able to discuss recent developments will show your passion for the industry and your commitment to staying ahead of the curve.
