At a Glance
- Tasks: Create and optimise engaging digital content to boost traffic and conversions.
- Company: Leading player in the tech and telecoms industry with a strong reputation.
- Benefits: Permanent role with opportunities for growth and development.
- Other info: Collaborative environment with a focus on innovation and creativity.
- Why this job: Join a dynamic team and make an impact in the digital content space.
- Qualifications: Experience in SEO content creation and a passion for digital marketing.
The predicted salary is between 35000 - 45000 £ per year.
Are you a skilled Content Specialist with a passion for creating engaging digital content? This permanent opportunity in Reading offers an excellent chance to contribute to impactful projects within the technology and telecoms industry.
Client Details
My Client are a leading and established player in the technology and telecoms sector. They focus on delivering innovative solutions and maintaining a strong presence in their field.
Description
- Content Creation and Optimisation (SEO, GEO AEO)
- Plan, create and optimise SEO led content to drive organic traffic, engagement, conversion and revenue.
- Conduct keyword research, topic research, competitor analysis, and search intent analysis using SEMrush and Ahrefs to inform content strategy.
- Write quality, engaging and informative copy optimised for both traditional SEO and AI-driven search experiences, with strong EEAT principles.
- Develop content across blogs, buying guides, PLPs, PDPs, landing pages, campaign pages and digital touchpoints.
- Optimise content for featured snippets, answer engines, and AI driven search experiences.
- Collaboration:
- Work closely with Paid Media to align organic and Paid Search strategies, keyword targeting, landing page optimisation and campaign messaging.
- Work with Product to support new launches and GTM activities.
Content Specialist (SEO, GEO, AEO) employer: Michael Page Marketing
Join a forward-thinking company in Reading that champions innovation and creativity in the technology and telecoms sector. As a Content Specialist, you'll thrive in a collaborative work culture that values your contributions and offers ample opportunities for professional growth. With a focus on impactful projects and a commitment to employee development, this role provides a rewarding environment where your skills can truly shine.
StudySmarter Expert Advice🤫
We think this is how you could land Content Specialist (SEO, GEO, AEO)
✨Tip Number 1
Network like a pro! Reach out to people in the tech and telecoms industry on LinkedIn. Join relevant groups, engage in discussions, and don’t be shy to ask for informational interviews. You never know who might have a lead on your dream job!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best content pieces, especially those that highlight your SEO expertise. Make sure it’s easy to navigate and visually appealing – first impressions matter!
✨Tip Number 3
Prepare for interviews by researching the company and its projects. Be ready to discuss how your skills can contribute to their goals, especially in creating engaging content. Tailor your responses to reflect their values and mission.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities that might just be perfect for you. Plus, applying directly shows your enthusiasm and commitment to joining our team.
We think you need these skills to ace Content Specialist (SEO, GEO, AEO)
Some tips for your application 🫡
Show Off Your Skills:Make sure to highlight your experience with SEO, GEO, and AEO in your application. We want to see how you've created engaging content that drives traffic and conversions, so don’t hold back!
Tailor Your Content:When writing your application, tailor it to the job description. Use keywords from the listing to show us you understand what we’re looking for. This will help your application stand out from the crowd!
Be Engaging:Your application is your first chance to impress us, so make it engaging! Write in a clear and lively manner that reflects your personality and passion for content creation. We love creativity!
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can’t wait to hear from you!
How to prepare for a job interview at Michael Page Marketing
✨Know Your SEO Inside Out
Make sure you brush up on your SEO knowledge before the interview. Be ready to discuss your experience with keyword research, content optimisation, and tools like SEMrush and Ahrefs. Show them you can not only create engaging content but also understand how it drives traffic and conversions.
✨Showcase Your Content Portfolio
Bring along samples of your previous work that highlight your ability to create engaging digital content. Whether it's blogs, landing pages, or buying guides, having tangible examples will help demonstrate your skills and give the interviewer a clear idea of what you can bring to the table.
✨Prepare for Collaboration Questions
Since this role involves working closely with other teams, be prepared to discuss your experience in collaboration. Think of specific examples where you've worked with paid media or product teams to align strategies and achieve common goals. This will show that you're a team player who can contribute to their collaborative culture.
✨Understand Their Brand and Audience
Do your homework on the company and its target audience. Familiarise yourself with their tone, style, and the types of content they produce. This will not only help you tailor your answers but also demonstrate your genuine interest in the role and the company’s mission.
