We're looking for an experienced Digital Marketing Manager to lead the digital agenda across a portfolio of consumer brands, driving awareness, engagement and commercial growth across multiple channels. This is a broad role that combines strategic thinking with hands-on execution across digital media, CRM, social media and retailer activation.
Client Details
Our client is a well-established FMCG business based in Surrey with a portfolio of market-leading consumer brands. The business operates in a fast-paced environment, partnering with major UK retailers and investing in innovative marketing strategies to support sustainable growth.
Description
Reporting into the senior leadership team, the Digital Marketing Manager will be responsible for developing and implementing the digital marketing strategy across a diverse brand portfolio.
Key responsibilities include:
Developing and executing integrated digital marketing plans to drive brand awareness and sales growth.
Managing paid and organic digital channels including social media, search, CRM and influencer marketing.
Planning and delivering product launches, brand campaigns and promotional activities across digital touchpoints.
Monitoring campaign effectiveness, reporting on KPIs and identifying opportunities for optimisation.
Supporting website and digital platform development to improve user experience and conversion.
Building strong relationships with agency partners, retailers and brand stakeholders.
Managing marketing budgets and ensuring effective return on investment.
Keeping up to date with emerging digital trends, technologies and consumer behaviours.
Contributing to the development of the broader marketing strategy and mentoring junior team members where required.
Profile
The ideal candidate will have:
Proven experience in a Digital Marketing Manager role within FMCG, consumer goods or a related sector.
Strong understanding of digital acquisition, CRM and social media.
Experience managing multiple brands, projects and stakeholders simultaneously.
Commercially minded with strong analytical and reporting skills.
Excellent communica...
Digital Marketing Manager in Woking employer: Michael Page Marketing Careers
As a Product Planning Lead at our global technology and manufacturing organisation, you will thrive in a dynamic work culture that prioritises innovation and customer satisfaction. With a competitive salary, hybrid working model, and comprehensive benefits including private healthcare and generous annual leave, we are committed to fostering your professional growth and providing a supportive environment where your contributions directly impact product success across Europe.
Contact Details:
Michael Page Marketing Careers Recruitment Team
