As the Demand Generation Marketing Manager / Marketing Manager - B2B you will lead demand generation activity to drive qualified pipeline, lead conversion and business growth. Working closely with sales and external partners, you'll deliver integrated campaigns, content and digital strategies that increase brand visibility, engagement and acquisition. Client Details My client is growing financial services organisation that partners with businesses to provide funding, asset finance, fleet solutions and commercial lending products, helping them invest, grow and manage operations more effectively. Description The Marketing Manager - B2B / Demand Generation Marketing Manager will have the following responsibilities: Own and deliver demand generation strategies that drive qualified pipeline growth, lead quality and measurable commercial outcomes. Develop and optimise integrated acquisition and retention campaigns across digital, content, PR, events and thought leadership channels. Enhance customer journeys across websites, campaigns and events, ensuring a seamless and insight-led experience from engagement to conversion. Drive digital performance through website optimisation, SEO, landing pages, lead capture and conversion pathway improvements. Use data, market insights and stakeholder feedback to identify growth o...
Marketing Manager - B2B employer: Michael Page Marketing Careers
As a Product Planning Lead at our global technology and manufacturing organisation, you will thrive in a dynamic work culture that prioritises innovation and customer satisfaction. With a competitive salary, hybrid working model, and comprehensive benefits including private healthcare and generous annual leave, we are committed to fostering your professional growth and providing a supportive environment where your contributions directly impact product success across Europe.
Contact Details:
Michael Page Marketing Careers Recruitment Team
