Overview
In this role you will develop and execute annual UK & Ireland marketing plans aligned with international objectives, shaping brand-building with commercial goals. You will lead integrated campaigns across digital and traditional channels, manage agency partnerships, and oversee events and POS activations. You will mentor a team member and collaborate with sales to craft customer marketing plans, delivering measurable impact for a household-name FMCG brand from Luxembourg HQ.
Pay / Benefits
- relocation cost covered
- Luxembourg based onsite
- bonus
- good benefits
- salary plus bonus
Responsibilities
- Develop and implement annual UK & Ireland marketing plans aligned with international objectives
- Analyse consumer behaviour and market trends to identify growth opportunities
- Lead integrated campaigns across online and offline channels
- Collaborate with digital specialists to optimize consumer engagement
- Manage media plans and relationships with agencies and partners
- Plan consumer events, brand activations, and point-of-sale initiatives
- Partner with sales to create customer marketing plans for commercial partners
- Monitor performance and budgets to optimize investment and outcomes
- Utilise market intelligence to inform strategic decisions and improve results
- Present plans and performance updates to senior leadership
- Support a team member in day-to-day marketing activities
Key requirements
- 7+ years of marketing experience in an FMCG environment
- Experience in Food or Beverages (essential)
- Past UK market experience with strong consumer & market dynamics understanding
- Track record delivering integrated marketing campaigns across digital and traditional media
- Experience working with media agencies and external partners
- Advanced knowledge of Nielsen, IRI or equivalent databases
- Strong project management, analytical, communication and presentation skills
- Proactive, detail-oriented with ability to make performance-driven recommendations
- Degree in Marketing, Business Administration, Communications or related discipline
- communication
- presentation
- proactivity
- Integrated marketing campaigns
- Digital and traditional media planning
- Agency management
UK & Ireland Marketing Manager - Food/FMCG employer: Michael Page International
As a not-for-profit organisation based in London, we pride ourselves on fostering a collaborative and high-performing work culture that prioritises professional growth and meaningful transformation. Our commitment to employee development is matched by a competitive salary and a standard benefits package, making us an excellent employer for those looking to make a significant impact in the technology and telecoms sector.
Contact Details:
Michael Page International Recruitment Team
