At a Glance
- Tasks: Manage and optimise paid social campaigns on platforms like Meta, TikTok, and Pinterest.
- Company: Join a multi-award-winning haircare brand that's revolutionising the industry.
- Benefits: Enjoy competitive salary, flexible/hybrid working options, and great corporate perks.
- Why this job: Be part of a dynamic team driving brand awareness and revenue in the beauty sector.
- Qualifications: Experience in Paid Social with a proven track record in campaign success is essential.
- Other info: Stay ahead of industry trends while collaborating with creative teams for impactful campaigns.
The predicted salary is between 36000 - 60000 £ per year.
Fantastic opportunity for a Paid Social Manager to join a multi-award winning haircare brand.
A multi-award-winning, science-backed haircare brand that's shaking up the industry.
Responsibilities:
- Plan, launch, and optimise paid social campaigns across Meta, Pinterest, TikTok, and other platforms to drive ROAS.
- Analyse performance data and implement strategies to improve efficiency and scale results.
- Produce daily and weekly reports with actionable insights to support decision-making and ad revenue growth.
- Collaborate with senior marketing to test creatives and campaigns that boost brand awareness and revenue across platforms and product ranges.
- Identify and scale new acquisition channels to support growth and profitability.
- Stay up to date with platform changes, industry trends, and best practices.
- Drive full-funnel thinking to align paid strategy with wider brand and commercial goals.
- Work closely with web teams to ensure a seamless journey from ad to conversion.
Profile:
- Experience in Paid Social.
- Proven track record of delivering successful paid social campaigns and achieving key performance metrics (e.g., ROAS, CTR, CPA).
- A flexible self-starter with a can-do attitude, willing to go the extra mile to deliver results.
- Excellent analytical skills with the ability to interpret data, draw insights, and present data-driven strategies.
- A passion to work in the world of haircare and beauty.
Job Offer:
- Competitive salary and package.
- Flexible/Hybrid working.
Paid Social Manager employer: Michael Page Digital
Contact Detail:
Michael Page Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Social Manager
✨Tip Number 1
Familiarise yourself with the latest trends and updates on platforms like Meta, Pinterest, and TikTok. Understanding the nuances of each platform will help you demonstrate your expertise during interviews.
✨Tip Number 2
Prepare to discuss specific campaigns you've managed in the past. Be ready to share metrics like ROAS, CTR, and CPA, as these will showcase your ability to drive results effectively.
✨Tip Number 3
Stay updated on industry trends, especially in the haircare and beauty sectors. Showing your passion for the brand and its market can set you apart from other candidates.
✨Tip Number 4
Network with professionals in the paid social space. Engaging with others in the industry can provide insights and potentially lead to referrals, increasing your chances of landing the job.
We think you need these skills to ace Paid Social Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in paid social campaigns. Include specific metrics like ROAS, CTR, and CPA to demonstrate your success in previous roles.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the haircare and beauty industry. Mention how your skills align with the job description and provide examples of successful campaigns you've managed.
Showcase Analytical Skills: Emphasise your analytical abilities by discussing how you've used data to drive decisions in past roles. Provide examples of reports you've produced and how they influenced campaign strategies.
Stay Current with Trends: Mention any recent trends or changes in the paid social landscape that you are aware of. This shows your commitment to staying updated and your proactive approach to adapting strategies.
How to prepare for a job interview at Michael Page Digital
✨Showcase Your Campaign Success
Be prepared to discuss specific paid social campaigns you've managed in the past. Highlight your achievements, focusing on key performance metrics like ROAS, CTR, and CPA. This will demonstrate your ability to deliver results and align with the company's goals.
✨Stay Current with Trends
Research the latest trends in paid social advertising, especially on platforms like Meta, Pinterest, and TikTok. Being knowledgeable about recent changes and best practices will show your passion for the industry and your commitment to staying ahead of the curve.
✨Prepare Data-Driven Insights
Bring examples of how you've used data to inform your strategies. Prepare to discuss how you analyse performance data and implement changes based on your findings. This will highlight your analytical skills and your ability to make data-driven decisions.
✨Demonstrate Collaboration Skills
Since the role involves working closely with senior marketing and web teams, be ready to share examples of successful collaborations. Discuss how you’ve worked with others to test creatives and campaigns, and how this teamwork has contributed to achieving brand awareness and revenue goals.