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- Tasks: Lead global digital marketing campaigns to boost brand awareness and revenue.
- Company: Join a stylish women's footwear brand that values both comfort and fashion.
- Benefits: Enjoy a competitive salary and hybrid working options for flexibility.
- Why this job: Be part of a creative team driving impactful marketing strategies in a global market.
- Qualifications: Experience managing digital budgets in fashion or retail; familiarity with key marketing platforms required.
- Other info: Collaborate with diverse teams and contribute to strategic initiatives for digital growth.
The predicted salary is between 43200 - 72000 £ per year.
Fantastic opportunity for a global digital marketing manager to join a global women's footwear brand.
Responsible for driving brand awareness, traffic, and revenue growth through the planning, execution, and optimisation of paid digital campaigns, all aligned with broader brand and commercial objectives.
- Lead the day-to-day management of external agency relationships, overseeing large-scale budgets and collaborating with internal creative teams to deliver high-performing, on-brand campaigns.
- Regularly analyse campaign performance across weekly, monthly, and quarterly periods - translating data into actionable insights and clear recommendations to improve ROI and future planning.
- Partner closely with analytics and agency teams to deep-dive into performance, customer behaviour, and channel efficiency - uncovering new audience opportunities and enhancing targeting strategies.
- Work cross-functionally to ensure all digital marketing efforts reflect and reinforce the overarching brand vision.
- Act as an internal go-to for digital marketing expertise - sharing ideas, mentoring peers, and supporting capability-building across the team.
- Contribute to key strategic initiatives alongside the senior leadership team, supporting wider digital growth projects as needed.
Looking for someone who's managed digital budgets for a fashion, lifestyle, or retail brand and knows how to hit those key growth targets across global markets. You'll need to know your way around platforms like SA360, DV360, CM360, Meta, and affiliate networks. You get how digital fits into the bigger brand picture, and you know how to pull the right campaign levers to make it all come together. Creative thinker who knows how to engage the right audience, not just reach them. People person through and through - you'll be chatting with teams across the business and need to bring them along for the ride.
Competitive salary and package. Hybrid working.
Global Digital Marketing Manager employer: Michael Page Digital
Contact Detail:
Michael Page Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Global Digital Marketing Manager
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially within the fashion and lifestyle sectors. This will not only help you understand the brand's positioning but also allow you to speak confidently about how you can drive growth through innovative strategies.
✨Tip Number 2
Network with professionals in the digital marketing space, particularly those who have experience with global brands. Attend industry events or webinars to connect with potential colleagues and gain insights that could set you apart during interviews.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully managed large digital budgets in the past. Be ready to share metrics and outcomes that demonstrate your ability to optimise campaigns and achieve growth targets.
✨Tip Number 4
Showcase your collaborative skills by thinking of ways you can work cross-functionally within a team. Highlight experiences where you've partnered with creative teams or analytics departments to enhance campaign performance and drive brand objectives.
We think you need these skills to ace Global Digital Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, especially within the fashion or retail sectors. Emphasise your achievements in managing digital budgets and driving growth in global markets.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the brand and how your skills align with their objectives. Mention specific platforms you’ve worked with, like SA360 or Meta, and provide examples of successful campaigns you've led.
Showcase Analytical Skills: Demonstrate your ability to analyse campaign performance by including metrics and insights from past projects. Highlight how you translated data into actionable strategies that improved ROI.
Highlight Collaboration Experience: Since the role involves working cross-functionally, mention any experience you have in collaborating with creative teams or external agencies. Showcase your people skills and ability to mentor others in digital marketing.
How to prepare for a job interview at Michael Page Digital
✨Showcase Your Digital Expertise
Make sure to highlight your experience with digital marketing platforms like SA360, DV360, and Meta. Be prepared to discuss specific campaigns you've managed and the results achieved, as this will demonstrate your capability to drive brand awareness and revenue growth.
✨Prepare for Data-Driven Discussions
Since the role involves analysing campaign performance, come equipped with examples of how you've translated data into actionable insights. Discuss how you've improved ROI in past roles by optimising campaigns based on performance metrics.
✨Emphasise Cross-Functional Collaboration
This position requires working closely with various teams. Share experiences where you've successfully collaborated with creative teams or external agencies to deliver high-performing campaigns, showcasing your people skills and ability to bring teams together.
✨Demonstrate Your Creative Thinking
As a global digital marketing manager, being a creative thinker is crucial. Prepare to discuss innovative strategies you've implemented to engage audiences effectively, not just reach them. This will show that you understand how to connect with customers on a deeper level.
