Creative Designer - Milton Keynes in Letchworth Garden City

About MIB

At MIB our people are passionate about making roads safer by getting uninsured and hit-and-run drivers off our roads. Working in partnership with the Police, Insurers and Government our collective aim is to make it a thing of the past but, until that’s accomplished, we’re here to compensate victims quickly, fairly and compassionately. Last year we helped more than 34,000 people struck by uninsured and hit-and-run drivers and paid over £400 million in compensation to support victims rebuild their lives.

About the role

You will play a key role in the Communications and Campaigns team responsible for delivering communications, campaigns and other creative solutions across internal and external channels for different business areas. You will creatively bring to life the work we do to protect people from the devastation of uninsured and hit-and-run driving, delivering content across a range of channels to help raise awareness of our work and show the value we bring to our customers, including the insurance industry, police and the government. Alongside the rest of your colleagues in the Communications and Campaigns team, you will be a gatekeeper of our brand, a strong storyteller and guided by our principles: Customer First, Inspire and Think Big.

Key responsibilities

• Work with the Communications and Campaigns team and stakeholders across the business to create engaging visuals and content for a range of communications projects, ensuring alignment with brand guidelines.
• Support the delivery of large-scale integrated campaigns by developing compelling creative assets that engage target audiences and achieve objectives, working with both the Communications and Campaigns team and any external partners.
• Lead on the creative development of selected projects and campaigns within the Communications and Campaigns delivery plan.
• Design content for our internal and external channels, including intranet, office digital screens, websites and social media platforms.
• Creatively support the production of real-life stories of victims of uninsured and hit-and-run driving as part of MIB’s storytelling programme.
• Provide motion design support when required.
• Work closely with the other members of in-house content studio to create cohesive, high-quality content across all platforms.
• Ensure creative assets are optimised for different platforms and formats, considering best practices for web, social media and print. Where possible, review performance metrics and refine designs based on insights.
• Develop Canva templates and design toolkits to empower non-designers to create on-brand assets while maintaining visual consistency.
• Be a driving force for creativity and innovation within the Communications and Campaigns team and across the wider organisation.
• Ensure consistent use of brand identity, leading by example in applying brand guidelines while continually pushing creative boundaries.

Skills and Experience

• Proven experience of designing engaging content for various projects and campaigns across multiple platforms and channels, tailored to different audiences to achieve objectives.
• Significant experience in graphic design within a studio or in-house creative team. Motion design experience is desirable.
• Ability to create designs that align with brand guidelines and visual identity while maintaining creativity and innovation.
• Experience designing for both digital and print formats, understanding the technical requirements and best practices for each.
• Advanced practical experience with Adobe Creative Cloud (especially Photoshop, InDesign and Illustrator) or equivalent design software.
• Strong knowledge of layout, typography, colour theory and accessible design principles.
• A high level of creativity with exceptional attention to detail.
• Ability to translate complex ideas into visually compelling and easy-to-understand designs.
• Strong understanding of audience needs, ensuring designs are impactful and user-friendly.
• Excellent communication and influencing skills, with the ability to engage and manage multiple stakeholders in a complex organisation.
• A collaborative, team-orientated approach, bringing people along on key decisions.
• Strong organisational skills with the ability to manage multiple projects, deadlines and priorities.
• Ability to remain objective throughout the creative process, handle feedback constructively and diplomatically challenge while keeping objectives in mind.

Other Benefits include:

• Contributory Group Stakeholder Personal pension scheme
• Life Assurance
• Employee Incentive Scheme
• 25 days holiday (plus public holidays)
• Holiday purchase scheme
• Sports and Social Club
• 24/7 Employee Assistance Programme
• Free access to online tools to support mental and physical health
• Enhanced maternity, paternity and adoption leave
• 1 volunteer day each year and charity matched funding scheme

We believe in a workplace where everyone can be themselves. Through our different ideas, personalities and experiences, we redefine what is possible every day. And regardless of your colour, age, race, gender, sexual orientation or anything else you consider yourself to be, there is a place for you at MIB. A place where you can bring your best self to work every day. So, if you think big, love a challenge and want to make a difference to people’s lives, we want to hear from you.