At a Glance
- Tasks: Support communications testing and market research to enhance customer understanding.
- Company: Join M&G, a leading firm with over 175 years of innovation in finance.
- Benefits: Enjoy 38 days annual leave, flexible working, and a generous pension scheme.
- Other info: Inclusive culture welcoming diverse backgrounds and offering excellent career growth.
- Why this job: Make a real impact by championing customer insights and driving meaningful change.
- Qualifications: Experience in communication insight and strong research skills are essential.
The predicted salary is between 40000 - 50000 £ per year.
Our purpose is to give everyone real confidence to put their money to work. With a heritage dating back more than 175 years, we have a long history of innovation in savings and investments, combining asset management and insurance expertise to offer a wide range of solutions. Our two distinct operating segments, Asset Management and Life, work together to provide access to balanced, long-term investment and savings solutions. Through telling it like it is, owning it now, and moving it forward together with care and integrity, we are creating an exceptional place to work for exceptional talent. We will consider flexible working arrangements for any of our roles and also offer workplace accommodations to ensure you have what you need to effectively deliver in your role.
The Role
M&G is seeking a passionate Communications and Ad‑hoc Insight executive to join our insight team. This position will support the Communications Insight manager to deliver both customer and adviser communications testing and market research. This will include existing communications, new communications and journey communications testing. You will play a pivotal role in developing a deep, across‑the‑board understanding of how our communications are understood by their target audiences, enabling you to make persuasive recommendations for improvements to stakeholders that are actioned by the business.
Key Responsibilities for this Role
- Work with the communications, digital and propositions team to deliver research to test our communications.
- Work across customers and adviser audiences to deliver holistic communication insight.
- Collaborate with stakeholders across the organisation to communicate findings and drive customer‑centred improvements.
- Champion the customer perspective, ensuring their voice is central to our communication development.
- Work closely with insight colleagues to share knowledge and best practice, and foster continuous improvement.
- Deliver ad‑hoc projects that fall outside the standard communication work.
Key Knowledge, Skills & Experience
- Proven experience in delivering communication insight either client side or agency side, preferably with an understanding of consumer duty.
- Experience of scoping, scheduling and running research.
- Experience of both qualitative and quantitative research design.
- Experience of running multiple projects in sequence.
- Ability to simplify data and big themes into easily shareable and impactful insights.
- Excellent communication skills, capable of translating insights into impactful business actions.
- Ability to build relationships and influence stakeholders at all levels.
- Proactive attitude, enthusiasm to drive change and support of a culture of continuous improvement.
Job Level Experienced Colleague
Reports to Head of Customer & Adviser Insight
Location London, Reading, Stirling, Edinburgh
What we offer
At M&G, we’re committed to helping you thrive and supporting your wellbeing, both at work and beyond. Our benefits are designed to help you balance your professional and personal life, while planning confidently for your future.
- We offer a pension scheme of 18%, with 13% made up of Employer Contributions and 5% Employee Contributions, plus Share Save and our Share Incentive Plan.
- Enjoy 38 days annual leave including bank holidays, with the opportunity to purchase up to 5 extra days and additional flexibility through our Time Off When You Need It policy.
- Our market‑leading Inspiring Families policy includes comprehensive support and paid parental leave covering maternity, adoption, surrogacy, and paternity leave.
- Health & Protection cover, including Private Healthcare, Critical Illness cover and Life Assurance for you, with family options.
M&G has a diverse workforce and an inclusive culture, underpinned by our policies and our employee‑led networks that provide networking opportunities, advice and support for the diverse communities our colleagues represent. Regardless of gender, ethnicity, age, sexual orientation, nationality, disability or long‑term condition, we are looking to attract, promote and retain exceptional people. We also welcome those who take part in military service and those returning from career breaks. M&G is also proud to be a Disability Confident Leader, and we welcome applications from candidates with long‑term health conditions, disabilities, or neuro‑divergent conditions. If you need assistance or an alternative means of applying for a role due to a disability or additional need, please let us know by contacting us at: careers@mandg.com
Communications Insight Executive in Reading employer: M&G
M&G is an exceptional employer that prioritises employee wellbeing and professional growth, offering a generous benefits package including an 18% pension scheme, 38 days of annual leave, and comprehensive family support policies. With a commitment to inclusivity and a culture that champions continuous improvement, M&G fosters a collaborative environment where your insights can drive meaningful change in communications, making it an ideal place for talented individuals to thrive in London, Reading, Stirling, or Edinburgh.
StudySmarter Expert Advice🤫
We think this is how you could land Communications Insight Executive in Reading
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for M&G and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like M&G are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with M&G on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at M&G. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Communications Insight Executive in Reading
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit M&G. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of M&G:Show us that you’ve done your homework! In your application, briefly mention what you admire about M&G’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at M&G
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at M&G will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At M&G, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
